Last week, we told you about Publicis Groupe’s big deal to purchase tens of millions of dollars in YouTube advertising and how the move was a harbinger of how the online video platform might steal bigger slices of television’s advertisingrevenues in the future.
Now, Ad Age is reporting that YouTube will no longer offer television networks and movie studios the so-called “sweetheart deals” that gave the networks 70% of the advertising revenues YouTube made from ads placed on content from ABC, NBC, and the like.
Hollywood video network Machinima is looking to diversify from YouTube through a distribution deal with streaming platform Twitch.
The San Francisco video streaming site, which focuses on the gaming community, will now air Machinima's live, in-house and eSports content. The partnership began Monday, the same day it was announced, with a seven-day marathon of "Call of Duty: Ghosts"
If you had the power to choose to make a film in any time or place in the Universe – when or where would you choose? Another planet or perhaps another time or reality on Earth? Filmmakers, Animator...
Project Sci-Fi is open to machinima makers. This section of the competition is being sponsored by the University of Western Australia, and has $1,500 Aus. (L$230,000) on offer as part of the main competition prize pool, with $750 Aus going to the 1st prize winner.
On November 17th the 2013 Machinima Expothe one-day event will be held online from 10 a.m. to 2 p.m. PST. There will bet an awards show, interview with Grand Prize winning directors and a short panel discussion. There will also be screenings of the jury films during the week before the Machinima Expo and the Grand Prize winner will screen on the day of the Expo.
Nice to see machinima-focused events getting into the mainstream.
AutoCam Pro Version 2 is a new update to a very useful Second Life machinima tool I blogged about earlier this year, enabling auto-track of an avatar; with the first version, you could auto-track your own avatar, and with Version...
According to the site, they have the ability to strip the ads off the videos you put on your lists. Makes me wonder how YouTube and Vimeo will react once they realize they aren't getting ad-views. And if there are no ad-views, how the makers will feel about the loss of revenue?
The 48 Hour Film Project comes to Machinima on the weekend of 8 - 10 November 2013. Filmmakers from all over the variety of virtual worlds and games will compete to see who can make the best short film in only 48 hours. The winning film will go up against films from around the world.
A few faithful readers of this blog may remember that back in November 2012 I wrote about a relatively new form of business - multichannel networks (MCNs). Back then (in the old days?), many entrepreneurs were flocking to invest in these MCNs - new ventures that offered services to online filmmakers in return for a share of the advertising revenue that was expected to flow from YouTube's changing business model.
The Annual Machinima Interactive Film Festival shines a light on some of the most talented, hard-working filmmakers and animators of the interactive video movement. These creators are at the forefront of the new media renaissance happening right before our eyes. This festival exposes new short works to millions of viewers—both online and off.
In addition to airing on the world-renowned Machinima Network (15MM+ total subscribers), top selections will be shown in an interactive gallery setting at iam8bit in Los Angeles, November 22 - 24.
A few top artists will also get the opportunity to grow their creations into something bigger. Four entrants will be chosen to develop a mini-series with Machinima; and one final winner will go on to create a full-length series.
Our new Machinima Expo website went live last night. We moved from a Joomla-based backend to WordPress. We did this primarily because Joomla is just too hard to get simple things done. WordPress, in addition to being easy to use, has a wider variety of templates to choose from.
Couple of highlights of our new website: you can now watch ALL of the films chosen for the Expo right on our “Screening Films” and “Jury Films” tab. They are embedded from our Machinima Expo channel at Vimeo. There is also a download link for a list of all of the films. You can also view and download the complete Schedule of the Machinima Expo 6 on our “Expo Schedule” page.
Plotagon is a tool that lets anyone create an animated movie directly from a written screenplay. Write your story, choose actors, environments and music. Press play and your movie is done. It's that simple.
Launching exclusively with the Xbox One console from Microsoft on November 22 is the Machinima Wingman app, which you can call up while you’re playing any ol’ game. As soon as you call up the app, you’ll have the option of watching all sorts of related videos that can offer tips, tricks, or walkthroughs to help you get past whatever issue you’re having in your game.
Gamers SeaNanners and The Syndicate Project have left their previous posts at Machinima and are now partnered with the Ominia Media network.
From the Ominia website: "As YouTube’s preeminent music network, our focus is on providing the knowledge and tools necessary to increase YouTube revenue for all of our artists. Whether it be through rights management (i.e., claiming user generated content) with proprietary fingerprinting technology, sales to bring in additional revenue for our artists, optimizing channel development and engagement through our technology, or hands-on management; Omnia is dedicated to helping our artists grow and get the most value out of their YouTube presence."
Asil Note: Reads like this company is expanding its business model.
Not content to contend only with Netflix and Hulu for long-form video content like movies and TV shows, Amazon is exploring a push into the short-form territory dominated by YouTube.
In addition to expanding their viewership to Amazon's audience and opening up a pay-per-video revenue stream, producers would receive branded pages on Amazon that would promote their videos, similar to a show page on Hulu or a channel on YouTube.
Above you can view the first trailer for The Blackened Mirror Season 2, which is filmed in Second Life. The word on the street, and I’m not making this up, is that Season 2 will feature a star from the science fiction series Babylon 5.