It's really surprising to read that kind of article. I do not really see how a project can be taken seriously by the people, if management does not do it. Get your own review about it!
One of the most important rules in software is to eat your own dog food. The concept is simple: If you have confidence in your product, you use it.
Perhaps somebody should tell that to Google’s senior management, because the people in it are not eating their own dog food when it comes to Google+.
Via Martin Gysler