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Apple's Obsession With Simplicity Can Really Complicate Things - MacNewsWorld

Apple's Obsession With Simplicity Can Really Complicate Things - MacNewsWorld | Machinimania | Scoop.it
Apple's Obsession With Simplicity Can Really Complicate Things
MacNewsWorld
...
Henrik Safegaard - Cloneartist's insight:

Other features and functions, however, that might be high on the list of growing families with equally growing data storage and streaming needs, may be sacrificed at the altar of simplicity. Other tech companies are starting to satisfy those needs, so Apple may have to adapt. - See more at: http://www.macnewsworld.com/story/Apples-Obsession-With-Simplicity-Can-Really-Complicate-Things-77413.html#sthash.50DJt6Tq.dpuf

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Prometheus trailer: a spoiler, or sneaky marketing?

Prometheus trailer: a spoiler, or sneaky marketing? | Machinimania | Scoop.it
Ben Child: Is a revelation in a TV trailer for Ridley Scott's new science-fiction film just a calculated attempt to increase hype?

Via The Digital Rocking Chair
Steve Wilhite's comment, May 6, 2012 2:06 PM
The promotion for this movie has elevated hype to an art form. I still think the asteroid mining story that broke a couple of weeks ago is part of the orchestrated hype leading up to this movie's release. ;)