Most Chinese luxury shoppers traveling abroad have done an extensive amount of research on what to purchase before the even left home, according to new data highlighting the vital importance of Chinese digital marketing for luxury brands.
A precarious situation for makers of luxury goods.
What exactly should the watch industry do? According to MarketWatch, even the US Consulate in Hong Kong hasn't taken a position on the issue of whether they support the Chinese government or the protesters in Hong Kong.
Asia is becoming one of the fastest-growing markets for men's skin care. The region accounts for $2.1 billion, or 64%, of the $3.3 billion spent globally on such items as skin creams, lotions and whiteners.
Asia accounts for US$2.1 billion, or 64%, of the $3.3 billion Men's skin care market
After five years of rapid growth driven by voracious Chinese demand, the luxury industry is experiencing a cold blast of reality. “The bad news is that easy growth on the back of opening stores in China is over for most luxury brands,” says Luca
The focus is swinging back to developed countries where half of luxury’s total global sales are made to consumers in their traditional markets
Jean Beaubois with the Berenberg tech team today offers up a think piece about Apple (AAPL), whose business is sometimes compared to the luxury goods business. Beaubois, who is skeptical, does a comparison between Apple and a well-known luxury brand, Hermes International SCA (RMS), the french company that makes things such fancy scarves and handbags. Beaubois offers [...]
Indeed Apple is nowhere near commanding the price premium of a luxury brand; very interesting comparison and perspective
Quietly and diligently, the family behind Hermès has become one of the world's richest, to the tune of more than $25 billion. They've done it not only by selling beautiful luxury items but also by selling aura as beautifully as any company on the planet.
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