Grocers, pharmacies and mass merchandisers still love old-school marketing vehicles like bulk coupons, circulars and newspaper ads. Those may indeed drive traffic, but do they engender loyalty?
Via Denis Huré | the first club
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Take a look at this fun and informative graphic illustration of how the restaurant business affected the U.S. economy in 2011. ... Restaurant Marketing, Advertising Ideas and More. Home. « How to Make a Margarita: FSW's ... Delete the scoop?
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Did you know that more than 65% of business owners plan to use social media even more in 2012 to help grow their business?Every business will have a different social media strategy. While the basics remain the same, ... Delete the scoop?
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Local marketers can't force customers to talk about their brands online, but they can provide incentives to encourage this type of social sharing. Delete the scoop?
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Grocers, pharmacies and mass merchandisers still love old-school marketing vehicles like bulk coupons, circulars and newspaper ads. Those may indeed drive traffic, but do they engender loyalty? Via Denis Huré | the first club
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They say a picture tells a thousand words, but text can be just as powerful, when used creatively. Find out how to use text based images to get results in Social Media! Delete the scoop?
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The three main things people use their mobile phones for are calling, texting and e-mailing. Via SocialMediaRestaurants.com Delete the scoop?
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Punch's post on 4/19/12 answers questions restaurants have about mobile marketing and text message marketing. Via SocialMediaRestaurants.com Delete the scoop?
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Here we are using gamification, great loyalty programs and segmentation to provide great advocacy... Delete the scoop?
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In fact, according to EMSNow's article “Gartner Predicts That Refusing to Communicate by Social Media Will Be as Harmful to Companies as Ignoring Phone Calls or Emails Is Today” lacking in social media skills can swiftly ... Delete the scoop?
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The customer loyalty vertical is red-hot. Startups from Silicon Valley to Chicago are working hard to innovate in this area, and, in so doing, are revolutionizing the way brick-and-mortar businesses do business. Delete the scoop?
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People spend more time using their smartphones for surfing the web, checking social networks or playing games than making phone calls, new research has found. Via Denis Huré | the first club Delete the scoop?
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News Discovery Tools: Slices for Twitter Organizes and Auto-Curates Your News Stream Into Categories
Robin Good: Slices is a news discovery app that allows you to find the news that interest you by "slicing" the Twitter timeline into topic-specific categories, making it much easier to find what you are looking for.
From Pandodaily official review: "Slices offers 21 searchable categories – humor, technology, sports, and so on – that lead you to people and lists to follow. Included among those top-level categories is the “Live Events” option, which allows you to select an event – a football match, say, or a TV show – and follow Tweets from a curated list.
...The “Timeline Slicer” also outdoes Twitter’s Lists as a way to organize the people you follow into specific categories. They’re easier to set up and easier to access, ..."
Source: http://pandodaily.com/2012/08/01/twitter-has-been-shred-into-slices-just-what-it-needed/
Slices is available on iOS, Android and the Web.
Find out more: https://slices.me
Via Robin Good, Giuseppe Mauriello Delete the scoop?
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The average open rate of text or SMS marketing messages is about 95%, and most of those messages are opened within 15 minutes of being received. Some restaurants have seen a steady average of 16% of text offers being redeemed, which is impressive when compared with the 20% open rate and 5% redemption rate of e-mail marketing messages and the less than 1% redemption rate for direct-mail messages. Delete the scoop?
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Punch's post on 5/21/12 provides restaurant mobile marketing best practices and tips on how to use Pinterest. Via PinsonDigital.com Delete the scoop?
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