This post was originally published on Feb 4, 2014 Smart businesses know that social media is a power to be reckoned with: social media channels create a direct line of communication between your company and consumers and give anyone with an Internet connection instant access to the latest buzz around your products or services. Not to mention, they can help you to generate revenue, while building your brand presence. Let that marinate for a second. This potential for a triple treat is no task to walk into empty handed or unprepared. Unless you want to turn your social media endeavors into a triple threat, you should develop a strategy, based on as much knowledge as possible about your audience and their behavior. The 16 tools below will help you and your social media manager take on the complexity of the job. 1. Google Analytics Report Those who have Google Analytics... keep reading
Jennifer Lowton's insight:
Always looking for great tools to manage social media presence. Nice list.
SocialFolders keeps your desktop files in sync with your social networks. It works great with Evernote! It's the easiest way to manage your note attachments. Easily add content from any website or even your computer into Evernote.
Wikipedia's plans to pull the plug on its website in protest of anti-piracy legislation are 'foolish', according to Twitter's CEO (RT @ArtistsRights: We agree MT @guardiantech: #Twitter boss slams #Wikipedia's #Sopa protest as "just silly"
Sometimes I feel like we rely too heavily on tools and technologies to do the work for us, when the real truth about social media is that it’s not a media. It’s a human relationship. Like love, it takes time, passion, consistency and effort.
With more than 800 million users, including 150 million in the U.S., Facebook is a must-have for connecting online. With a mere 90 million users so far, Google+ and great design and unique features, it makes a good addition.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.