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Pinerly is now… Reachli.

Pinerly is now… Reachli. | Love and Light Marketing | Scoop.it
We're rebranding, and it's exciting!   WHY When we first started in March, our mission was to become the easiest way to market visual content across...

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Love and Light Marketing
Social Media for the Conscious Entrepreneur
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5 Pinterest Tools and What They Do | CrafterMinds

5 Pinterest Tools and What They Do | CrafterMinds | Love and Light Marketing | Scoop.it
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Janet Louise Stephenson's curator insight, May 3, 2013 10:22 PM

Is your company taking advantage of Pinterest yet? Check out these tools to increase your visibility on Pinterest.

Rescooped by Janet Louise Stephenson from Curation, Social Business and Beyond
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The Rise and Impact of Infographics: Marketing in the Social-Media Age

The Rise and Impact of Infographics: Marketing in the Social-Media Age | Love and Light Marketing | Scoop.it
Infographics have become more popular with the rise of social media, fuelling the need for instant results by providing content in bite-size chunks.

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Mercor's curator insight, January 28, 2013 7:38 AM

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janlgordon's comment, January 28, 2013 3:27 PM
Deb Nystrom, thanks for your comment
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Google+ Is Now The Number Two Social Network In The World

Google+ Is Now The Number Two Social Network In The World | Love and Light Marketing | Scoop.it

Reports now show that Google+ has surpassed Twitter in active users and is second only to Facebook.


A new report by Global Web Index shows that Google+ has surpassed Twitter in active users and is second only to Facebook.

 

Technically YouTube was considered #3 and Twitter came in at #4 by the numbers. Although it is good to note that Twitter is actually the fastest growing of them all, with 40% growthin the last quarter.


Via Lauren Moss
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David Dellamonica's comment, March 3, 2013 5:49 AM
absolutely
Two Pens's curator insight, March 3, 2013 6:24 PM

Interesting that G+ ranks #2 with so few people actually using it as a network. Shows the power of Google that everybody feel like they have to belong to it but so many don't use it :-) Nobody wants to get left behind.

Janet Louise Stephenson's curator insight, May 3, 2013 10:23 PM

Do you believe that Google+ moved ahead of Twitter?

Rescooped by Janet Louise Stephenson from Digital Marketing Fever
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5 Online Marketing Myths Businesses Believe

5 Online Marketing Myths Businesses Believe | Love and Light Marketing | Scoop.it
Check out these 5 common online marketing myths that most business, large and small, erroneously believe when it comes to their online marketing.

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Janet Louise Stephenson's curator insight, May 3, 2013 10:25 PM

True or False? Fact or Fiction?

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Facebook Begins Rollout of Single Column Timeline

Facebook Begins Rollout of Single Column Timeline | Love and Light Marketing | Scoop.it
The single column Facebook timeline layout just rolled out on my personal profile. No more eyeball ping-pong bouncing back and forth to read content.

Via Anthony Burke
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Were You Tricked Into Giving Up Your Password?

Were You Tricked Into Giving Up Your Password? | Love and Light Marketing | Scoop.it
When your Twitter account suddenly starts sending out Tweets you didn’t write, what happened? What should you do? First, change your password: In most cases, this is all you need to do to regain control of your account.

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Pinterest: Really Useful Tools to Measure Each Pin Impact

Pinterest: Really Useful Tools to Measure Each Pin Impact | Love and Light Marketing | Scoop.it
Use these Pinterest tools to measure your impact and receive analytics to measure your pinfluence and pin impact for your small business.

Via Stan Smith
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Janet Louise Stephenson's curator insight, May 3, 2013 10:27 PM

Do you measure the impact of your posts on Social Media? Check out this tool for measuring Pinterest. 

Rescooped by Janet Louise Stephenson from visualizing social media
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INFOGRAPHIC: Make Content Marketing Work in a Social Mobile World

INFOGRAPHIC: Make Content Marketing Work in a Social Mobile World | Love and Light Marketing | Scoop.it

Content marketing is a top priority for marketers seeking to drive awareness, generate leads, and convert sales.


Learn more about how your organization can break through the noise with content marketing in this new infographic

View the full infographic or download the PDF at the link.


Via Lauren Moss
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Barbara Kurts's comment, January 10, 2013 9:44 PM
new scoop :http://www.scoop.it/t/health-leads-plus
Philippe Trebaul's curator insight, March 2, 2013 6:16 AM
INFOGRAPHIQUE: rendre le travail de marketing de contenu dans un monde social mobile.

"Content marketing is a top priority for marketers seeking to drive awareness, generate leads, and convert sales.


Learn more about how your organization can break through the noise with content marketing in this new infographic

View the full infographic or download the PDF at the link".


















INFOGRAPHIC: Make Content Marketing Work in a Social Mobile World via @MYDstudio http://sco.lt/...


Janet Louise Stephenson's curator insight, May 3, 2013 10:28 PM

Mobile marketing is the wave of your future. Are you going to ride that wave?

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31 Must-Read Social Media Blog Posts

31 Must-Read Social Media Blog Posts | Love and Light Marketing | Scoop.it
What were the best social media articles you read in the last 12 months? Did you find any particularly useful for your business? We asked our writers to s
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Rescooped by Janet Louise Stephenson from Everything Pinterest
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Content Curation on Pinterest: How Brands Can Track ROI with Pinfluencer

Content Curation on Pinterest: How Brands Can Track ROI with Pinfluencer | Love and Light Marketing | Scoop.it
Pinterest has become the Internet’s new social media darling and since its launch in 2010, people have been flocking to [...]

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Rescooped by Janet Louise Stephenson from For All Linkedin Lovers
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Linkedin - The Platform You Shouldn't Ignore | Social MagnetsSocial Magnets

Linkedin - The Platform You Shouldn't Ignore | Social MagnetsSocial Magnets | Love and Light Marketing | Scoop.it
Linkedin may be more than you think.Linkedin offers a robust set of features that can be used for more than just business and resumes (Linkedin - The Platform You Shouldn't Ignore http://t.co/Y3AVbP34)...

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Philippe Trebaul's curator insight, March 2, 2013 3:50 AM
Linkedin - La plate-forme vous ne devriez pas ignorer sociaux | Aimants MagnetsSocial

"Linkedin peut-être plus que vous think.Linkedin offre un ensemble robuste de fonctionnalités qui peuvent être utilisées pour autre chose que les entreprises et CV (Linkedin - La plate-forme vous ne devriez pas ignorerhttp://t.co/Y3AVbP34 )" ...


Linkedin - The Platform You Shouldn't Ignore | Social MagnetsSocial Magnets via @Ramikantari http://sco.lt/...

Philippe Trebaul's curator insight, March 2, 2013 8:05 AM
Linkedin - La plate-forme vous ne devriez pas ignorer sociaux | Aimants MagnetsSocial

"Linkedin peut-être plus que vous think.Linkedin offre un ensemble robuste de fonctionnalités qui peuvent être utilisées pour autre chose que les entreprises et CV (Linkedin - La plate-forme vous ne devriez pas ignorerhttp://t.co/Y3AVbP34 ) "...

Linkedin - The Platform You Shouldn't Ignore | Social MagnetsSocial Magnets via @Ramikantari http://sco.lt/...


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How to Effectively Support Self-Published New Authors - Janet Louise Stephenson

I've made a list of essential tasks. Spreading the word through personal and social networks is what being a self-published Indie Author is all about!
Janet Louise Stephenson's insight:

If you've ever wanted to help a friend spread the word about their self-publishing efforts, or you are a new author who needs this assistance - here are essential tips that gently guide others to help you increase your visibility.

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Rescooped by Janet Louise Stephenson from Digital Marketing Fever
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5 Ways Social Media Will Change The Way You Work in 2013 - Forbes

5 Ways Social Media Will Change The Way You Work in 2013 - Forbes | Love and Light Marketing | Scoop.it
Guest post written by Ryan Holmes Ryan Holmes is CEO of HootSuite, a social media management system with 5 million users.

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Janet Louise Stephenson's curator insight, May 3, 2013 10:29 PM

What can you expect in 2013?

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Pinterest For Business – Hot Hot Hot | Business 2 Community

Pinterest For Business – Hot Hot Hot | Business 2 Community | Love and Light Marketing | Scoop.it
Stastics show that where social media is concerned, Pinterest and Facebook drive purchasing actions from consumers.  With Pinterest in particular, there is an
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Rescooped by Janet Louise Stephenson from DISCOVERING SOCIAL MEDIA
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Google+ passes Twitter as Google heads for Facebook's top spot - Android Community

Google+ passes Twitter as Google heads for Facebook's top spot - Android Community | Love and Light Marketing | Scoop.it
Android Community Google+ passes Twitter as Google heads for Facebook's top spot Android Community An interesting report has just been released showing basically what we all knew was coming, and that is the rise and dominance of Google in the...

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Janet Louise Stephenson's curator insight, May 3, 2013 10:23 PM

Are you on Google+ yet? 

Rescooped by Janet Louise Stephenson from What I Wish I Had Known
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Why Bloggers Fail (and What To Do To Ensure You Don’t)

Why Bloggers Fail (and What To Do To Ensure You Don’t) | Love and Light Marketing | Scoop.it
Most blogs fail. The question is “WHY!?” And more important, how do some people beat the odds and build wildly successful blogs? Read this from Derek.

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Anita's curator insight, January 28, 2013 8:54 AM

Don't you just want to know!

Audrey's comment, January 29, 2013 5:43 AM
This is something I want to learn. However I have a blog site and a unable to find the time to learn how to use it. I have lots of psychological lessons students would find really helpful to get top grades, but I cant find the time. And I need to learn what the terms on the word press site mean!!
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Reworking Your Business Plan? Consider These Tips

Reworking Your Business Plan? Consider These Tips | Love and Light Marketing | Scoop.it
If you're looking to run your business better, you'll need the discipline to stick to a plan. Here's how to make better choices from the start.

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The Problem With Your Elevator Pitch--And How To Fix It

The Problem With Your Elevator Pitch--And How To Fix It | Love and Light Marketing | Scoop.it
At a recent networking event, I walked up to woman who, like me, was trying to balance a plastic tumbler of wine, a plate of cheese, and a handful of business cards. We laughed at our shared predicament, put down our plates and introduced ourselves.

Via Stan Smith
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Janet Louise Stephenson's curator insight, May 3, 2013 10:24 PM

Have you ever stumbled through a quick introduction, trying to succinctly explain your business to a stranger?

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Buried Treasure: How to Find Great Content Right Under Your Nose

Buried Treasure: How to Find Great Content Right Under Your Nose | Love and Light Marketing | Scoop.it
Content - Your PR folks have access to content treasure you didn't know you had—without weighing down your team or running up the bill. Here are some easy ways they can help ...

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Janet Louise Stephenson's curator insight, May 3, 2013 10:25 PM

They say content is king, but what do you do when you don't have all the time in the world to create excellent content?

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Pinterest marketing could revolve around content in the future

Pinterest marketing could revolve around content in the future | Love and Light Marketing | Scoop.it
Pinterest purchases Punchfork, a recipe site, to improve niche aspects of its interface.

Via Stan Smith
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Janet Louise Stephenson's curator insight, May 3, 2013 10:26 PM

Pinterest is growing every month. Currently, it focuses on visual pins - but the future looks promising for content.

Rescooped by Janet Louise Stephenson from The Perfect Storm Team
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10 Ways to Grow Your Facebook Following

10 Ways to Grow Your Facebook Following | Love and Light Marketing | Scoop.it
Has your Facebook Page growth stalled? Now is a good time to examine your Facebook activities, cutting out what isn’t working and expanding what works. Here are ten tips to help grow your Facebook community.

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Janet Louise Stephenson's curator insight, May 3, 2013 10:27 PM

Facebook continues to change the rules. Engagement suffers... here are 10 ways to get your growth back on track.

Rescooped by Janet Louise Stephenson from visualizing social media
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Facebook Cheat Sheet for Social Media Managers [infographic]

Facebook Cheat Sheet for Social Media Managers [infographic] | Love and Light Marketing | Scoop.it

 

Social Media Managers are always on the lookout for ways to increase engagement within their brand’s Facebook page.

In a recent report, Lynchpin SEO compiled statistics on the types of posts that garnered the most comments, shares, and “likes,” for more than 1,500 brand pages on Facebook.

 

These stats reveal an array of interesting things about brand pages. For instance:

Updates with emoticons saw higher interaction rates than those with picturesPosts that contain the words “take,” “click,” “submit,” “check,” and “shop” experience significantly lower rates of interaction.

 

See the infographic for more— and always, do take everything you read with a pinch of salt...


Via Lauren Moss
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PDDM's comment, January 16, 2013 6:44 PM
We don't like 'em either but we use 'em. At least for now, data shows they work. The fresher the better right? Always trying to figure out a way to use Putnam haha
Janet Louise Stephenson's curator insight, May 3, 2013 10:28 PM

Create better posts on Facebook with these useful tips.

Philippe Trebaul's comment, September 29, 2013 7:13 PM
Thank you for your interesting and constructive reactions :) Philippe
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6 Ways Brands Can Leverage Google Plus Communities

6 Ways Brands Can Leverage Google Plus Communities | Love and Light Marketing | Scoop.it
Google’s social layer, Google+, was busy unwrapping presents for it’s users in late December, but the one gift that promises most to “keep on giving” is Google+ Communities.

Via Stan Smith
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Rescooped by Janet Louise Stephenson from visualizing social media
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Why Brands Must Embrace Visual Social Media in 2013 [infographics]

Why Brands Must Embrace Visual Social Media in 2013 [infographics] | Love and Light Marketing | Scoop.it

Two infographics provide data and tips to explain why brands must leverage visual social media in 2013 to stay relevant and grow.


Today, the marketing world is still hot on the social media marketing trail, but the trail has diverged. There are different paths with cheerleaders along the way no matter which path a marketer follows.


Ideally, marketers should find the path down the middle that marries all of the elements of social media marketing, but most are not there yet. Many of today’s marketers are still choosing a single path to focus on or jumping back and forth.

For example, those paths include the data and metrics focus, the storytelling focus, the visual focus, and more. This article hones in on the visual focus with the help of two great infographics that visually share the data and tell the story of visual storytelling...


Via Lauren Moss
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Bart van Maanen's curator insight, January 8, 2013 5:34 AM

Leerzame infografiek over het gedrag van consumenten online en hoe (klein - middelgroot - groot) bedrijven daar mee omgaan. Het managen van social media is kennelijk nog steeds een kwestie.


Meest opvallende stijger is Instagram, dat door het mobiel delen van foto's deel uitmaakt van de grote visualisering van het web. Hoewel het moeilijk te geloven is met een upload volume van, naar verluidt, 72 uur video per minuut, las ik ook voorspellingen dat video dit jaar nog 'groter' gaat worden. 


Onderaan staan trouwens de links naar een aantal goede bronnen voor dit soort info

Mercor's curator insight, February 4, 2013 7:01 AM

Scooped by Lauren Moss

Janet Louise Stephenson's curator insight, May 3, 2013 10:28 PM

They say a picture is worth a thousand words....

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30 ways to promote your blog posts - Launch Grow Joy

30 ways to promote your blog posts - Launch Grow Joy | Love and Light Marketing | Scoop.it
Are you looking for ways to promote your blog posts? Here are 30 ways - most of them free. It's not about how much content you write, it's about how you promote it!
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