Local SEO and SMO
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Local SEO and SMO
Curated articles on Local SEO(search engine optimization) and SMO(social media optimization)
Curated by Adam Donkus
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Your next online challenge: increasing your page’s speed

Your next online challenge: increasing your page’s speed | Local SEO and SMO | Scoop.it
From your years of experience as an internet user, you will have no difficulty understanding why it is a major issue to have a fast-loading website.But did you know that this is also an essential
Adam Donkus's insight:

Speed of your site definitely is a factor.

 

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5 Devastating Local SEO Mistakes—and How to Avoid Them - Business 2 Community

5 Devastating Local SEO Mistakes—and How to Avoid Them - Business 2 Community | Local SEO and SMO | Scoop.it
Business 2 Community 5 Devastating Local SEO Mistakes—and How to Avoid Them Business 2 Community 5 Devastating Local SEO Mistakes—and How to Avoid Them image local seo In recent weeks, this blog has focused a great deal on the concept of local...
Adam Donkus's insight:

All good tips. I think that there is so much business's can do to enhance their local seo. These are some of the very basic things that need to be done at a minimum.

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Curate Local Information With FeedWax

Curate Local Information With FeedWax | Local SEO and SMO | Scoop.it
FeedWax helps you curate sources covering things happening in your local area right now.

Via Robin Good, Giuseppe Mauriello
Adam Donkus's insight:

Local content curration too cool..will be giving it a try..

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Kathy Lenard's curator insight, May 2, 2013 10:30 AM

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Adam Donkus's comment, May 9, 2013 1:37 PM
Local curation...cool...
Adam Donkus's curator insight, May 9, 2013 1:38 PM

Curration is a hot trend now for social media and seo..local curation..never saw a tool for that..

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Google Testing Search Results Without URLs

Google Testing Search Results Without URLs | Local SEO and SMO | Scoop.it
Google is testing yet another user interface change – this time by not showing the URL of the search results on the page. @tecnonetblog tweeted that he spotted this test and posted images of it on Twitter.
Adam Donkus's insight:

Google is always testing..

 

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Report: Mobile Traffic To Local Sites Growing Faster Than To Total Internet, Now At 27 Percent

Report: Mobile Traffic To Local Sites Growing Faster Than To Total Internet, Now At 27 Percent | Local SEO and SMO | Scoop.it
The Local Search Association has released a new Local Mobile Search report, which affirms many of the big themes and trends in the market now: PC traffic is flat, mobile is gaining rapidly and mobile is heavily used for local search.
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Why Infographic Links Might Soon Be a Waste of Time for SEO

Why Infographic Links Might Soon Be a Waste of Time for SEO | Local SEO and SMO | Scoop.it
Blog post at Search Engine Marketing Group : It is no surprise that Infographics are quickly becoming one of the most popular ways for a website to display information.
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Adam Donkus's comment, May 2, 2013 12:31 PM
Sure Neil that would be great.
Neil Ferree's comment, May 2, 2013 1:26 PM
Gooten Adam • let's connect via Hangout early next week
Adam Donkus's comment, May 2, 2013 1:29 PM
Tuesday is open next week.
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How to Set Up Google Publishership

How to Set Up Google Publishership | Local SEO and SMO | Scoop.it
Claim your company content on the Internet with Google Publisher markup. Follow these easy steps to connect your website with your Google Plus business page. Get more real estate and better branding in search results for your company name.
Adam Donkus's insight:

claim the authorship for your company

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myusaparcel's curator insight, January 18, 2014 4:30 PM

US parcel forwarding

myusaparcel's curator insight, January 18, 2014 4:42 PM

Because to  date, a significant number of US-based stores (online and store front) do not offer world-wide shipping, global shoppers living in countries outside of the United States rely on US parcel forwarding services, companies and agencies as a means for getting their purchases shipped to them at their international address.

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15 Most Overused SEO Icons and Symbols - Search Engine Journal

15 Most Overused SEO Icons and Symbols - Search Engine Journal | Local SEO and SMO | Scoop.it
Search Engine Journal
15 Most Overused SEO Icons and Symbols
Search Engine Journal
While search engine optimization (SEO) is not an abstract concept, it isn't exactly easy to depict visually either.
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50 Percent Of Companies Struggling With SEO Aren't Integrating Social Media [Survey]

50 Percent Of Companies Struggling With SEO Aren't Integrating Social Media [Survey] | Local SEO and SMO | Scoop.it
What’s one key difference between companies that are successful with SEO and those that aren’t?

Via Kat Ford
Adam Donkus's insight:

It is so important..almost a no brainer..

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The Truth About Content Marketing & SEO

The Truth About Content Marketing & SEO | Local SEO and SMO | Scoop.it

SEO and content marketing extremes help no one but consultants. An integrated approach helps brands attract, engage and convert more business than SEO or content alone.... Content Marketing Strategy has to factor in all digital channels as well as offline where appropriate because the focus isn’t solely on a search engine. It’s on the customer. Customers don’t just use search for finding solutions. Search is hugely important during the customer journey, of course. But it’s not the only touchpoint. The only thing worse than no SEO at all, is ALL SEO. Ignoring the contribution of search for attracting visitors that are actively looking for your information is a huge mistake. At the same time, ignoring content marketing simply defined as “more content” and focusing only on SEO is also a mistake. Search engines don’t buy products, people do. Market to the people!...


Via Jeff Domansky
Adam Donkus's insight:

Content marketing is essential and very effective for geographically targeted SEO(local seo)

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Jeff Domansky's curator insight, May 31, 2013 3:03 PM

Integrating search and content marketing always gets better results!

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80/20 Link Building Tactics | Kaiserthesage

80/20 Link Building Tactics | Kaiserthesage | Local SEO and SMO | Scoop.it
I’ve been practicing the Pareto Principle or the 80-20 rule since the start of this year, which is basically focusing on tasks that can actually get more results, but will only require minimum amount of efforts.
Adam Donkus's insight:

Some very sound link building advice.

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How to Rank Better on Yelp & Apple Maps | The Super Rad Whitespark Blog

How to Rank Better on Yelp & Apple Maps | The Super Rad Whitespark Blog | Local SEO and SMO | Scoop.it
Wondering how you can improve your Apple Maps and Yelp rankings? Read this, then wonder no more.
Adam Donkus's insight:

Yelp is one of the bigger players in the local search..I do love the Yelp app on my iPhone.

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National Brand Checklist For Local Search Marketing

National Brand Checklist For Local Search Marketing | Local SEO and SMO | Scoop.it
In the past, mass media and traditional print advertising were enough to draw consumers toward a national brand’s local store or service. Today, however,

Via Giovanni Greenard
Adam Donkus's insight:

Indeed large brands need to be concerned about local too.

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Why is local search engine optimization essential for your business?

Why is local search engine optimization essential for your business? | Local SEO and SMO | Scoop.it
Whyislocalsearchengineoptimizationessentialforyourbusiness? February 12, 2012, by Bassem Ghali   We are all noticing more local search results “7-pack” posted at the top of any major search engine ...
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Rescooped by Adam Donkus from Google+ Local & Local SEO News
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How to do the Local Search Truffle Shuffle - Greg Gifford

How to do the Local Search Truffle Shuffle - Greg Gifford | Local SEO and SMO | Scoop.it

Just found Greg Gifford's slideshare preso from Pubcon. Greg is a regular here and does awesome graphics and as you'll see very entertaining presentations too. This presentation was about how to build rep, links, citations and doing social interaction for unpopular verticals like car dealerships.


Via Linda Buquet :: Catalyst eMarketing
Adam Donkus's insight:

some very good nugets here..

 

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11 Ways To Get Your Local Search Strategy To The Next Level - Search Engine Journal

11 Ways To Get Your Local Search Strategy To The Next Level - Search Engine Journal | Local SEO and SMO | Scoop.it
Ever since the Venice update, local search started growing increasingly more complex.
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