Local Search Marketing SEO & News
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Local Search Marketing SEO & News
Some handy articles I come across and write myself relating to Local Search Marketing for small businesses.
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Google Penguin 4.0 – Real Time Penguin Update has started

Google Penguin 4.0 – Real Time Penguin Update has started | Local Search Marketing SEO & News | Scoop.it
Google Penguin 4.0 rolling out. And it is bigger than Penguin 3.0
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Google Nukes the Local Pin for One Boxes?

Google Nukes the Local Pin for One Boxes? | Local Search Marketing SEO & News | Scoop.it
Today, Google is not showing the local pin next to the web result for searches that return One Boxes. whether brand or key word based. The Knowledge Panel is
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Google Confirms CTR is a Ranking Factor in Local SEO

Google Confirms CTR is a Ranking Factor in Local SEO | Local Search Marketing SEO & News | Scoop.it
Share the joy        Share the joy        Previously the communication directly from Google clarified that ranking in the local 3-pack was based mainly on 3 things: Relevance: Relevance is how well a local listing matches what someone is searching for. Adding complete and detailed business information can help us better understand your business and match you to relevant search results. Distance: Just …Share the joy        
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Google Says Local Search Result That Buried Rivals Yelp, TripAdvisor Is Just a Bug (Updated)

Google Says Local Search Result That Buried Rivals Yelp, TripAdvisor Is Just a Bug (Updated) | Local Search Marketing SEO & News | Scoop.it
That move that looks like we're killing rivals? A glitch!
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Algorithm recognises fake reviews of all kinds

Algorithm recognises fake reviews of all kinds | Local Search Marketing SEO & News | Scoop.it
Researchers have created a search algorithm that can identify 'lockstep' behaviour - dishonest reviews intended to boost or damage online reputations.
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Google Maps App Lets Users Add A New Business To The Map

Google Maps App Lets Users Add A New Business To The Map | Local Search Marketing SEO & News | Scoop.it
Google integrates Google Map Maker directly into the Google Maps iOS App. This allows any user to quickly add a missing business to Google Maps.
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New Facebook updates target 45 million small businesses | Wordtracker Blog

New Facebook updates target 45 million small businesses | Wordtracker Blog | Local Search Marketing SEO & News | Scoop.it
Facebook has announced a series of changes to business pages which will impact 45 million small businesses.
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Google's Local Snack Pack Shake-Up: What You Need to Know

Google's Local Snack Pack Shake-Up: What You Need to Know | Local Search Marketing SEO & News | Scoop.it
Google recently shook up the local results in its SERPs, killing the local 7-packs in favor of a 3-pack that resembles the mobile experience. This post tells you everything you need to know about the change and what it means for your local marketing.
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5 Revealing New Local Pack Click Through Studies | Nifty Marketing

5 Revealing New Local Pack Click Through Studies | Nifty Marketing | Local Search Marketing SEO & News | Scoop.it
Google changes local search again in August 2015 and I know you are wondering how it is going to change your traffic. These click studies will help.
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Bing Showcases Yelp Reviews in Search Results

Bing Showcases Yelp Reviews in Search Results | Local Search Marketing SEO & News | Scoop.it
If you are looking for reviews of a restaurant or business, Bing has you covered as they have added a new Yelp review box to their search results which highlight Yelp reviews when you search for “ reviews” in Bing. Here is how it looks when you do a search for “ reviews.” …
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Hack Your Productivity With These 9 Gmail Tips

Hack Your Productivity With These 9 Gmail Tips | Local Search Marketing SEO & News | Scoop.it
Email is a total time suck. Hack your productivity by optimizing your Gmail inboxes with these 9 Gmail tips and tricks.
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Instagram Brings Search To The Web

Instagram Brings Search To The Web | Local Search Marketing SEO & News | Scoop.it
Instagram revolutionized how we searched for pics of celebrities getting wasted on yachts on mobile, and now they're bringing that same experience to the web...
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Facebook Takes On Angie’s List And Yelp With New Site For Finding Top-Rated Local Businesses

Facebook Takes On Angie’s List And Yelp With New Site For Finding Top-Rated Local Businesses | Local Search Marketing SEO & News | Scoop.it
Facebook is quietly testing a new feature that will direct users to the best-rated and reviewed local service providers in their area. At the easy-to-access..
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How to Change Your Location for Local Search Results - The Always Up-To-Date Guide - Go Fish Digital

How to Change Your Location for Local Search Results - The Always Up-To-Date Guide - Go Fish Digital | Local Search Marketing SEO & News | Scoop.it
Over the years, Google has improved it’s algorithm to include search results that take into account the geographic location of the user performing a search query.   This powerful aspect of the search engine ensures that when someone in Miami, Florida searches for a “Pizza Restaurant”, the results Google returns show options for pizza restaurants in …
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Google Removes Search Area From Search Tools | Leadhub

Google Removes Search Area From Search Tools | Leadhub | Local Search Marketing SEO & News | Scoop.it
Google may soon make a big change to their search tools. The main sign being that you are no longer able to set your search area in search tools. Read more!
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Google Plus Upgrade FAQ for the SMB

Google Plus Upgrade FAQ for the SMB | Local Search Marketing SEO & News | Scoop.it
Is it just me or is this the ugliest logo ever? Google has finally made some forward facing statements about the new Google+ and how it relates to
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5 Revealing New Local Pack Click Through Studies | Nifty Marketing

5 Revealing New Local Pack Click Through Studies | Nifty Marketing | Local Search Marketing SEO & News | Scoop.it
Google changes local search again in August 2015 and I know you are wondering how it is going to change your traffic. These click studies will help.
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Where Did Google+ Local Go? The Google Places API Change Made Simple

Where Did Google+ Local Go? The Google Places API Change Made Simple | Local Search Marketing SEO & News | Scoop.it
Where did Google+ Local pages go? Check out the recent changes to the Google Places API and find out what it means for you, Local SEOs, and your clients.
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With iOS 9 Release, Local Businesses Should Care ‘Deeply’ About Apple Maps | Street Fight

With iOS 9 Release, Local Businesses Should Care ‘Deeply’ About Apple Maps | Street Fight | Local Search Marketing SEO & News | Scoop.it
Most local businesses and search marketers have focused primarily on their visibility within Google Maps. With Apple's iOS 9 set to become available on
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Google May Add Structured Markup & Data To Ranking Algorithm

Google May Add Structured Markup & Data To Ranking Algorithm | Local Search Marketing SEO & News | Scoop.it
Google hints it may decide to use structured data in its ranking algorithm some day, though the company has previously denied it.
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How To Do Review Audits That Turn Clients’ Worst Reviews Into Actionable Solutions | Whitespark

How To Do Review Audits That Turn Clients’ Worst Reviews Into Actionable Solutions | Whitespark | Local Search Marketing SEO & News | Scoop.it
Negative reviews tell a story that can be painful for local business owners to listen to, but by cutting down clients’ workload with summarized lists and specific suggestions, you are giving them the means to write a better future for their businesses.
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Click Study: The New 3 Pack & Where Users are Clicking

Click Study: The New 3 Pack & Where Users are Clicking | Local Search Marketing SEO & News | Scoop.it
Google recently rolled out a major change to how they display local results in search results. This study shows how user behavior has changed with these new results.
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Your Muay Thai Boxing Resource- Martial Arts HQ

Your Muay Thai Boxing Resource- Martial Arts HQ | Local Search Marketing SEO & News | Scoop.it
Welcome to Martial Arts HQ your one stop website for all the latest Muay Thai news, fight results, Thai boxing equipment reviews, training tips and guides.
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8 Actionable Dental SEO Strategies to Boost your Visibility

8 Actionable Dental SEO Strategies to Boost your Visibility | Local Search Marketing SEO & News | Scoop.it
After the URL, the second most important place on a page to have the keyword is the Title tag. The Title tag is the first description of the page that search engine users will read and it is extremely important to both users and search engines that it c
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