Are You Making These 7 Mistakes with Your About Page? | Copyblogger | Local Search Marketing Ideas |

About Pages really aren't that complicated. So why are most of them so horrible? Quick ... read this, then go fix yours... A great idea, maybe I should do it! [note MG]


Does thinking about it make you stumble and sweat?


Have you put it off, because you’re worried it will suck?


You’re not alone — lots of website owners have an easier time proposing marriage than they do writing a solid About Page.


If that’s you, you’re probably overcomplicating things. A good About Page is simple, straightforward, and it communicates just a few key things.


But just because they’re simple doesn’t mean people don’t screw them up.


There are certain mistakes that I see again and again, on sites that deserve better. These mistakes are easy to fix and they’re pushing away the people you want to bring closer: your wonderful website readers.


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Thank you fellow curator Martin Geysler for finding and sharing this post and writing the review above!

Via Martin Gysler, Karen Dietz