Are You Making These 7 Mistakes with Your About Page? | Copyblogger | Local Search Marketing Ideas | Scoop.it

About Pages really aren't that complicated. So why are most of them so horrible? Quick ... read this, then go fix yours... A great idea, maybe I should do it! [note MG]

 

Does thinking about it make you stumble and sweat?

 

Have you put it off, because you’re worried it will suck?

 

You’re not alone — lots of website owners have an easier time proposing marriage than they do writing a solid About Page.

 

If that’s you, you’re probably overcomplicating things. A good About Page is simple, straightforward, and it communicates just a few key things.

 

But just because they’re simple doesn’t mean people don’t screw them up.

 

There are certain mistakes that I see again and again, on sites that deserve better. These mistakes are easy to fix and they’re pushing away the people you want to bring closer: your wonderful website readers.

 

Read more: http://www.copyblogger.com/how-to-write-an-about-page/

 

Thank you fellow curator Martin Geysler for finding and sharing this post and writing the review above!


Via Martin Gysler, Karen Dietz