Local SEO provider Placeable, which competes with a range of companies in the increasingly crowded national-local segment, has released new travel-related survey data (n=1,000). The study’s findings, at least as presented, don’t tell an entirely coherent story about user behavior however. Basically the survey says that travelers rely heavily on search — mobile search in […]
The benefits of getting the right metadata into your code are many and they go beyond SEO to social media and brand engagement. Here's a look at the major metadata elements, their benefits, how to implement them, and some tools to make it easier.
In a bid to make the ballpark experience more engaging for fans, Major League Baseball plans to roll out Apple's new iBeacons technology to deliver targeted information and offers based on a fan's location within the park, according to a new report.
Gary Downey's insight:
This is major news for the future of Local Marketing.
Everyone is itching for new link building ideas. Google is getting smarter, and the game is getting harder. What worked five years ago — shoot, what worked last year — isn’t going to work today. Except, that’s not necessarily true.
Gary Downey's insight:
Good insight into the every changing world of link building.
Somewhat inspired by a Pete Wailes YouMoz post from many years ago, I set out last week to explore Google Maps with a fresh set of eyes and an open mind to see what I could discover about how it renders local business results. Read on, for what I think I found.
Digital agency and technology provider SIM Partners released a report (registration required) discussing how use of several basic Local SEO tactics can dramatically improve visibility on Google. The study involved 315 US business locations.
At the start of August, David Mihm published the findings of the latest installment of the Local Search Ranking Factors Survey. This year, the breakdown & presentation of survey results has been taken to a new level.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.