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How to Create an Effective Hashtag Strategy for Instagram

How to Create an Effective Hashtag Strategy for Instagram | Living & Learning | Scoop.it
To take full advantage of Instagram marketing, you need to incorporate hashtags. Here is how to create an effective hashtag strategy for Instagram.

Via janlgordon, massimo facchinetti
Alex Watson's insight:

Thanks. Would like  to start optimising my use go #Insta an #Pin

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janlgordon's curator insight, August 27, 2014 9:03 AM

I selected this article from Curatti written by Jenn Herman because I'm love Instagram and if you know what you're doing it can be very effective if it's appropiate for your particular business needs.


Hashtags here and on Twitter are a must to keep the conversation going, attract potential customers and/or a following, learn what your competitors are saying and doing........but if you don't use them properly it can work against you.


Here are a few things that caught my attention:


Hashtags

Instagram allows you to use up to 30 hashtags per post. But that doesn’t mean you should be using that many! Depending on your brand and your audience, you will likely find a sweet spot between 5 and 10 hashtags per post.


Using less than 5 hashtags limits the number of searches in which your post will appear. But using too many looks spammish and can annoy your followers.


Use Relevant Keyword Hashtags

Your hashtags should include relevant keywords that are associated with your post. If you sell jewelry, including tags like #gold, #jewelry, #fashion, and #gemstones would be considered relevant.

These should relate directly to the item or content in your post.


 Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today


Read more here: http://bit.ly/1vm8WRx

janlgordon's comment, June 28, 2016 3:38 PM
Thank you @Stan Smith and @Skylly_W :-)
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