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Personal Knowledge Management as pre-curation | Harold Jarche

Personal Knowledge Management as pre-curation | Harold Jarche | Living & Learning | Scoop.it

Sense-making, or placing information into context, is where the real personal value of PKM lies.


Via Ana Cristina Pratas, Dick Cheuk, David Hain
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Hangout like a Pro - Dreamtek Google+ Hangout - YouTube

Dreamtek hosted this Google+ Hangout session, with a panel of experts who regularly run their own Hangouts. Covering all aspects of running a professional Ha...
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15 Tools To Monitor Your Social Media Presence More Effectively

15 Tools To Monitor Your Social Media Presence More Effectively | Living & Learning | Scoop.it

Want to monitor your social media presence? Not sure which tool to use? Save time and drive results using the tools in this list.


Via Kamal Bennani, massimo facchinetti
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M. Philip Oliver's curator insight, November 15, 12:30 PM

Thanks To Malek

Guillaume Decugis's curator insight, November 17, 8:35 PM

Understanding the progress you're making on social media can be rapidly overwhelming: not only are there chances you're on more than one social network but you're also likely to manage pages on top of profiles. 


These tools are great and can help you track progress on a lot of KPI's.


Which is also why they're dangerous. 


Don't get me wrong: I'm an analytical, data-driven guy so I'm a strong believer that data trumps opinions most of the time. But my point is that it's easy to get lost and confused by all the social KPI's you can track:

- followers

- retweets

- likes

- clicks

- favorites

- replies

- lists

- ....

You name it...


As Mark Schaefer put it - perhaps better than anyone else - social media engagement is not a strategy. It's only a path to building brand awareness or increasing leads and sales. 


So while these tools are very useful, you still need to connect your social KPI's with ROI KPI's to demonstrate - or not - that your social media metrics' growth converts into something that has positive business returns


Very often, this will mean creating conversion hooks for your social media audience to become either a subscriber, a lead or a user - which is why you need a content hub for your social media publishing. Two trends are at work here:


1. Social Media Publishing and Content Marketing are more and more overlapping as social helps amplify content and content helps engage followers. 


2. Social Selling and Inbound Marketing are driving more use of social media and more content publishing activity as a way to grow revenue. 


So looking at these tools is a great opportunity to think about your overall goals and how to connect social media and content marketing in a coherent strategy to achieve ROI. 

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Facebook, Google+, Twitter, Pinterest - Complete Social Media Sizing Cheat Sheet 2014 - infographic

Facebook, Google+, Twitter, Pinterest -  Complete Social Media Sizing Cheat Sheet 2014 - infographic | Living & Learning | Scoop.it
This is a fantastic resource which eliminates all this hassle. It’s up to date, has all the exact sizing charts and is the perfect reference point as it covers 9 different social media platforms, including Twitter, Facebook, GooglePlus, LinkedIn, Instagram, Pinterest, YouTube, Vimeo and SlideShare.

Via donhornsby, massimo facchinetti
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Marco Favero's curator insight, November 15, 5:44 AM

aggiungi la tua intuizione ...

Sylvie Bédard's curator insight, November 17, 9:58 AM

À garder précieusement!

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4 Steps To A (Highly) Successful Blog

4 Steps To A (Highly) Successful Blog | Living & Learning | Scoop.it
4 Steps To A (Highly) Successful Blog

Via Bonnie Burns
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Bonnie Burns's curator insight, November 11, 11:35 AM

The topic for today: Blog posts

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New 'Google Bookmark Manager' is Google's version of Pinterest - Daily Genius

New 'Google Bookmark Manager' is Google's version of Pinterest - Daily Genius | Living & Learning | Scoop.it
ShareTweet Formerly known as Google Stars, there’s a new Google Chrome extension you should try out. It’ll save you time, keep you very well organized, and probably restore some of that old Google Reader nostalgia you’ve been feeling lately. In any case, the new Google Chrome Bookmarks and Bookmarks Manager is outstanding. It’s a hybrid …
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How to create a private Google Hangout-on-Air (VIDEO) - Plus Your Business

How to create a private Google Hangout-on-Air (VIDEO) - Plus Your Business | Living & Learning | Scoop.it
This video gives you a step by step guide on how to create a private Google hangout-on-air.
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Social Media Marketing Tactics For 12 Top Social Networks

Social Media Marketing Tactics For 12 Top Social Networks | Living & Learning | Scoop.it
A sneak preview of expert sessions happening at SMX Social Media Marketing Conference November 19-20th in Las Vegas. Social media marketing tactics for 12 top social networking platforms.

Via The Fish Firm, Craig Deakin, massimo facchinetti
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Freelancers: How'd you pick your company name?

Freelancers: How'd you pick your company name? | Living & Learning | Scoop.it
Hey folks!
Talked to a few folks last week @DevLearn who were interested in starting their own consulting company. One question that came up a couple times was around choosing a company name.
Do ...
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Image Editing Tools for E-learning Development – An Infographic

Image Editing Tools for E-learning Development – An Infographic | Living & Learning | Scoop.it
This infographic shares about what are the different image editing tools for developing engaging eLearning courses.Read more ›

Via steve batchelder
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Twitter Training: Learn Twitter Marketing Strategy - Udemy

Twitter Training: Learn Twitter Marketing Strategy - Udemy | Living & Learning | Scoop.it
Go from Basic set-up to Advanced social media practices Power Tools on Twitter for your Business or Corporate account.
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Just Like Facebook, Twitter's New Impression Stats Suggest Few Followers See What's Tweeted

Just Like Facebook, Twitter's New Impression Stats Suggest Few Followers See What's Tweeted | Living & Learning | Scoop.it
Twitter has new analytics available that let anyone understand exactly how viewed their tweets are. Those stats also clear something else up. Just like Fac
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Free Creative Commons Photos - Public Domain CC0 Images

Free Creative Commons Photos - Public Domain CC0 Images | Living & Learning | Scoop.it
Upload and share you best Photos and images, under the CC0 License
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How To Grow Your Business Using Content Marketing [Infographic]

How To Grow Your Business Using Content Marketing [Infographic] | Living & Learning | Scoop.it
Come crescere il tuo business Utilizzando Marketing Content [Infografica]

Via massimo facchinetti, Marco Favero, steve batchelder, juandoming
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Marco Favero's curator insight, December 3, 10:47 AM

aggiungi la tua intuizione ...

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How to Get More Traffic From Every Post

How to Get More Traffic From Every Post | Living & Learning | Scoop.it

Traffic is a catch-22. You need people to share, but what if you have no traffic?. Here's how you can get more traffic from every post, every time.


Via Kamal Bennani, massimo facchinetti
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AnointedMediaEv's curator insight, November 20, 2:07 PM

Needed info!

Melanie Leszcynski's curator insight, December 10, 11:15 AM

This is a fantastic overview of the 'new SEO process' that explains how companies are having more and more issues trying to continually product engaging content to their consumers. It also contains tips to help you get back on track in the social media realms especially. 

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5 Ways to Leverage Instagram Engagement into New Followers

5 Ways to Leverage Instagram Engagement into New Followers | Living & Learning | Scoop.it
If your brand has a soaring engagement rate on Instagram and receives awesome feedback on its content, but struggles to expand its audience on the booming social network, this post is for you. Read on to learn five strategies for making your Instagram follower count go up, up, up, by building upon the solid foundation of hype you’ve already built with viral-prone content and getting…

Via Pedro Da Silva, massimo facchinetti
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Marco Favero's curator insight, November 14, 10:29 AM

aggiungi la tua intuizione ...

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WordPress LMS Plugin Dos and Donts - e-Learning Feeds

WordPress LMS Plugin Dos and Donts - e-Learning Feeds | Living & Learning | Scoop.it
Looking for a Wordpress LMS Plugin Dos and Donts transcript? joshua millage: Hello everyone, we’re back with another episode of LMS Cast, I’m Joshua Millage and …
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The eLearning Guild : Webinars 11-16-2014 - Best of DemoFest Webinar Registration Success

The eLearning Guild : Webinars 11-16-2014 - Best of DemoFest Webinar Registration Success | Living & Learning | Scoop.it
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Artificial Intelligence Software - Quill | Narrative Science

Artificial Intelligence Software - Quill | Narrative Science | Living & Learning | Scoop.it
Quill is a patented artificial intelligence platform that uncovers key facts and interesting insights in data and transforms them into narratives.
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L&D fails to get to grips with learning technologies, according to 2014 Towards Maturity Benchmark Study | Training Journal

L&D fails to get to grips with learning technologies, according to 2014 Towards Maturity Benchmark Study | Training Journal | Living & Learning | Scoop.it
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BBC Academy - Journalism - Twitter tips from experts

BBC Academy - Journalism - Twitter tips from experts | Living & Learning | Scoop.it
Personal Twitter tips from journalists including Matthew Price, Mishal Husain and Cathy Newman, and social media experts like Anna Doble and Sue Llewellyn.
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Marketing Channel Integration - CHART

Marketing Channel Integration - CHART | Living & Learning | Scoop.it
On average, only 45% of digital marketers integrate any two channels.
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Specialist SME Marketing Consultancy | Fresh Impetus

Specialist SME Marketing Consultancy | Fresh Impetus | Living & Learning | Scoop.it
Fresh Impetus is a highly experienced, full service marketing consultancy, offering cost-effective solutions to B2B & B2C businesses.
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Twitter Training: Learn Twitter Marketing Strategy - Udemy

Twitter Training: Learn Twitter Marketing Strategy - Udemy | Living & Learning | Scoop.it
Go from Basic set-up to Advanced social media practices Power Tools on Twitter for your Business or Corporate account.
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