Many networking newbies have tendencies that inhibit building real relationships with their new contacts. The good news: it’s not that hard to fix. Here’s what you might not even realize you’re doing wrong—and what to do about it.
Discover 16 of the freshest and most scintillating content marketing statistics to inspire your inbound marketing strategy.
93% of marketers are familiar with the concept of custom content. Let that fact sink in for a minute – it’s pretty mind-blowing, to be honest. While brand storytelling is really nothing new, how long has branded web content really been a trend? No more than a few years, which is why it’s so amazing just how quickly it’s taken the world of business by storm.
Following the runaway success of our semi-recent blog, 55 Shareable Stats on Content Marketing Trends and Tactics, Axonn Research was kind enough to reach out with a copy of their recent report.
We couldn’t wait to hear what this leading research firm had found about Content Marketing Trends in 2013 by surveying 424 business leaders, and we’re pleased to report that the research was every bit as insightful as we imagined. Join us as we count down Axonn’s findings on how marketers and brands interface with custom content for lead generation...
Marketers are pouring on the content. Raising the budget. You would think content marketing is a sure thing—a consistently effective way to go. But you’d be wrong. While some companies get serious and master it, far more muck it up.
Content marketing is now a $44 billion industry. And with businesses planning to increase their budgets toward search engine optimization (SEO) by up to 44% this year, PR professionals must be savvy in digital communications tactics in order to remain in the game. At a minimum, every PR pro should know the following seven SEO basics...
Learn what 'smart content' actually is and get tips for implementing it in your marketing.If you've been following inbound marketing for a while, you've probably heard of the term 'smart content' before. It's one of those terms lots of people use and assume that most everyone knows what it is. But not all of us are in the know -- lots of people are searching about it every day. So we wanted to break it down once and for all. What is smart content and how will it impact your marketing? Let's dive in.What Is Smart Content?First things first: What does 'smart content' even mean? In simple terms, smart content is content that adapts to the characteristics of the person consuming it. The goal of smart content is to provide a more relevant experience than could otherwise be achieved through static content....
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.