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Litteris
New Languages and Readings in Digital Contexts. Novas Linguagens e Leituras em Contextos Digitais.
Curated by Luciana Viter
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Beyond Words: How to Write for Readability

Beyond Words: How to Write for Readability | Litteris | Scoop.it

POSTED BY ANDREA AYRES

...If you are a purveyor of online content you have a duty to your reader. How text looks greatly impacts the willingness of your reader to interact with that text.

 


Via Dennis T OConnor
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Dennis T OConnor's curator insight, August 13, 1:15 AM

This article goes into considerable depth about many aspects of web writing and readability.  


Great lessons for anyone who creates web content. (Online instructors... learn these lessons!)

Ulrike Grabe's curator insight, August 22, 7:56 AM

That! That's how online text should look.It's like balm on my frayed nerves and pleasant for the eyes. :-)

 

No wonder retaining information from an online text is so hard if presented in the wrong way.

Rescooped by Luciana Viter from Rich eBooks
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An Article Has A Lifespan Of 37 Days, And Other Findings From Pocket

An Article Has A Lifespan Of 37 Days, And Other Findings From Pocket | Litteris | Scoop.it
Nate Weiner the CEO of Pocket--the DVR of the web--pulls back the curtain on his company's data to reveal surprising ways people now read stuff online.

Via Kevyn Eva Norton
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Rescooped by Luciana Viter from Teaching and Learning in English at SSC
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Why Even the Worst Bloggers Are Making Us Smarter | Wired Opinion | Wired.com

Why Even the Worst Bloggers Are Making Us Smarter | Wired Opinion | Wired.com | Litteris | Scoop.it
We write the equivalent of 520 million books every day on social media and email. The fact that so many of us are writing — sharing our ideas, good and bad — has changed the way we think. Just as we now live in public, so do we think in public.

Via Julie Kadir
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Rescooped by Luciana Viter from Metaglossia: The Translation World
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An introduction to writing for the web | KW Digital

An introduction to writing for the web | KW Digital | Litteris | Scoop.it

Via Charles Tiayon
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Rescooped by Luciana Viter from Creative Writing Inspiration
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A Simple 90 Min Exercise For Planning Out Months of Great Posts


Via Laura Brown
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The 30 Blogging Rules I Follow

The 30 Blogging Rules I Follow | Litteris | Scoop.it
Well I try to anyway… 1. Find a voice, and stick to it. 2. Other bloggers will be your greatest and most supportive readers. 3. Use titles that Google likes- not catchy magazine type titles. ...

Via Laura Brown
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Why Content Marketing is the New SEO

Why Content Marketing is the New SEO | Litteris | Scoop.it

SEO isn’t the same as what it used to be. You can’t just popup an ugly website, throw up mediocre content, and build a few links and expect to rank well. These days you actually have to build a good website, write high quality content that solves peoples’ problems, build thousands of links, and get thousands of social shares.

 

Building thousands of high quality links manually is really expensive and even if you have the money, it will take months if not years to build those links. And if you don’t have anything worth sharing on the social web, you won’t get social shares unless you buy them from spammy accounts.

 

Find Out More: http://www.quicksprout.com/2012/10/22/why-content-marketing-is-the-new-seo/

 


Via Antonino Militello, Deanna Dahlsad, Laura Brown
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Guest Post | O que é Guest Post e como escrever e publicar aqui o seu

Guest Post | O que é Guest Post e como escrever e publicar aqui o seu | Litteris | Scoop.it
Guest Post é um artigo escrito por uma pessoa externa, ou seja, um autor convidado. Veja as vantagens de escrever um Guest Post e entre em contato para enviar o seu.
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Developing Creativity posts & sites

http://talentdevelop.com/6346/ Developing Creativity posts & sites - Follow link to list of related links.
Via Douglas Eby
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The 4 Worst Things About Writing for the Internet

The 4 Worst Things About Writing for the Internet | Litteris | Scoop.it
Before you go trading in your medical degree and stethoscope for some whiskey and an Internet gun, there are a few things you should know about this place first.

Via Laura Brown
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Rescooped by Luciana Viter from Educational Use of Social Media
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11 Reasons Why People Blog | Jeffbullas's Blog

11 Reasons Why People Blog | Jeffbullas's Blog | Litteris | Scoop.it
Overnight I had a comment left on my blog by Howard, which caught my attention more than normal as I thought that he was giving blogs a bagging, as he wrote that "Blogs are a VERY old idea" and with it a link to a post titled "40, 000 Year Old...
Via Maria Margarida Correia
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Rescooped by Luciana Viter from Web Analytics and Web Copy
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What is content really? – Ariad Communications

What is content really? – Ariad Communications | Litteris | Scoop.it

Format. This is the part most people describe when they talk about content (i.e. text, video, image, etc.). It’s the form of the final output that is consumed by the end user, and it is critical to engagement.
Utility. For content to be valuable, it is essential that it helps the user complete the wider tasks they are pursuing (for example, buying a first home to settle in, looking great at a sister’s wedding, or reducing departmental operating costs), not just the tasks the brand needs them to complete (signing a mortgage, buying shoes, outsourcing technology).
Quality. While utility helps the user complete a specific task, and the right format puts it in the right place to be most easily consumed, quality is the attribute that makes the content attractive, interesting, noteworthy, shareable.


Via paulo oliveira
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Sara quinn writing_across_platforms_atlanta_press_club

SARA QUINN / THE POYNTER INSTITUTE FOR MEDIA STUDIES The importance of writing in the digital age
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Share Writing Online Safely: 5 Methods

Share Writing Online Safely: 5 Methods | Litteris | Scoop.it
5 ways you can share your writing online without falling into the “previously published writing” trap. (Want to share your writing online but avoid the slippery slope of “previously published”?
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Rescooped by Luciana Viter from Metaglossia: The Translation World
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Is the Internet Good for Writing? Part 1: Affirmative - Lingua Franca - The Chronicle of Higher Education

Is the Internet Good for Writing? Part 1: Affirmative - Lingua Franca - The Chronicle of Higher Education | Litteris | Scoop.it

Taking this side of the question is Clive Thompson, author of the new book Smarter Than You Think: How Technology Is Changing Our Minds for the Better. Thompson says he is “regularly astonished by the quality and length of expression I find online, the majority of which is done by amateurs in their spare time.”

The length part, at least, is inarguable. Thompson, a journalist who has specialized in covering technology, asserts, “Before the Internet came along, most people rarely wrote anything at all for pleasure or intellectual satisfaction after graduating from high school or college.” Now, according to his back-of-the-envelope cyphering, people compose about 3.6 trillion words a day via e-mail, blogs, and social media—the equivalent of 36 million books, give or take.


Via Charles Tiayon
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Charles Tiayon's curator insight, October 14, 2013 10:53 AM

Taking this side of the question is Clive Thompson, author of the new book Smarter Than You Think: How Technology Is Changing Our Minds for the Better. Thompson says he is “regularly astonished by the quality and length of expression I find online, the majority of which is done by amateurs in their spare time.”

The length part, at least, is inarguable. Thompson, a journalist who has specialized in covering technology, asserts, “Before the Internet came along, most people rarely wrote anything at all for pleasure or intellectual satisfaction after graduating from high school or college.” Now, according to his back-of-the-envelope cyphering, people compose about 3.6 trillion words a day via e-mail, blogs, and social media—the equivalent of 36 million books, give or take.

Garry Rogers's curator insight, October 14, 2013 2:15 PM

 

So, does frequent writing provide beneficial practice and improvement regardless of length?

Rescooped by Luciana Viter from Las TIC y la Educación
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Cómo elabora el post para tu blog

Cómo elabora el post para tu blog | Litteris | Scoop.it
Hola: Una infografía sobre cómo elabora el post para tu blog. Vía Un saludo

Via Cacho Mazzoni
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Rescooped by Luciana Viter from Formar lectores en un mundo visual
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You Won’t Finish This Article

You Won’t Finish This Article | Litteris | Scoop.it

I’m going to keep this brief, because you’re not going to stick around for long. I’ve already lost a bunch of you. For every 161 people who landed on this page, about 61 of you—38 percent—are already gone.


Via Alfonso Noriega
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Rescooped by Luciana Viter from Internet Marketing Strategy 2.0
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Seven Key Emerging Trends for Online Publishing

Seven Key Emerging Trends for Online Publishing | Litteris | Scoop.it

Via Robin Good
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Robin Good's curator insight, January 16, 2013 4:30 AM


Good article by Hamish McKenzie on PandoDaily, where he identifies seven key trends that may shake and change the way we consume, buy, produce and organize information online.


Among them I see trends n.5, 6 and 7 to be particularly strong. These are:

- Longform

- Curation

- Micropayments

All three are rapidly growing after several years of silent "incubation", and they all look ripe for becoming prime-time shows.



Interesting. Resourceful. 7/10


Full article: http://pandodaily.com/2013/01/02/seven-publishing-trends-that-will-define-2013/



Mercor's curator insight, January 16, 2013 5:36 AM
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Content Planning Demystified

Content Planning Demystified | Litteris | Scoop.it

Without good content, it doesn’t matter how well designed or coded your web project is, because it won’t be doing the thing it’s meant to do.

And even if content is far from your specialty, you may well end up being the only one willing to coordinate it far enough in advance to avoid a chaotic ending.


Via Régis Faubet, paulo oliveira
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How to Improve at Writing Non-Fiction

How to Improve at Writing Non-Fiction | Litteris | Scoop.it
Since Google has created more emphasis on duplicate web content on landing pages and blogs, online businesses and websites have actively searched for fresh and interesting web content that answers their potential customers' questions.

Via Laura Brown
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12 Dicas Para Escrever um Texto de Qualidade no Seu Blog

12 Dicas Para Escrever um Texto de Qualidade no Seu Blog | Litteris | Scoop.it
Manter um blog de qualidade é um desafio e nem todos estão preparados para isso, com certeza você que tem um blog já deve ter se perguntado‘’Por que é que alguns blogs têm artigos bons e eu não?
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7 Ways to Fascinate Your Readers and Build a Hugely Loyal Following

7 Ways to Fascinate Your Readers and Build a Hugely Loyal Following | Litteris | Scoop.it
Are you spellbinding?
Let’s be honest.
It’s a huuuuge challenge.
Probably the biggest challenge each blogger faces.
Via Karen Dietz
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Hélène Brevet's comment, December 10, 2012 10:03 AM
Very insightful. Thanks for sharing Karen!
Karen Dietz's comment, December 11, 2012 12:39 PM
My pleasure Helene and glad you liked it! Have an awesome week :)
Markose Abraham's curator insight, December 11, 2012 7:54 PM

Loyal following required

Rescooped by Luciana Viter from better blogging tips
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Top 7 Sure Article Types One May Benefit From

Top 7 Sure Article Types One May Benefit From | Litteris | Scoop.it

Those who are in blogging for years know that readers often get tired of one and the same content type. Even if you write brilliant articles, this doesn’t provide all-time success and recognition...


Via timethief
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Rescooped by Luciana Viter from An Eye on New Media
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29 Content Marketing Secrets from #cmworld Speakers [Free eBook] | Content Marketing Institute

29 Content Marketing Secrets from #cmworld Speakers [Free eBook] | Content Marketing Institute | Litteris | Scoop.it

Top Rank Online Marketing and Content Marketing World share their content marketing secrets with the masses.

You’ll be tempted to destroy this dossier of highly valued intelligence before your competitors get to it, but resist you must.

You’ll hear from:

- Lee Odden: TopRank Online Marketing;
- Joe Pulizzi: Content Marketing Institute;

- Ann Handley: MarketingProfs;

- Michael Stelzner: Social Media Examiner;

- Jason Falls: Social Media Explorer;

....and many others!

 

Read original article and download free eBook here:

http://www.contentmarketinginstitute.com/2012/08/content-marketing-secrets/


Via Giuseppe Mauriello, Julien CARLIER, Ken Morrison
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Ken Morrison's comment, September 15, 2012 6:58 AM
Hello.
Thank you for the rescoop. Good luck on your new scoop.it site. My absolute top advice is to create a strategic tagging system at the beginning and tag everything. It will help you and your followers find your old posts quickly. Scoop.it will also reward you with a high score...this will help others find you based on your score. Good luck!
Ken
Ken Morrison's comment, September 15, 2012 9:10 PM
Hello Olsen Jay,
I appreciate the rescoop.
Ken