We weren’t all born to love verbs and spend hours toiling lovingly over word order and yet as small business owners and marketers, one of the most important hats that we necessarily wear is “writer”.
If you don’t consider yourself a writer, aren’t entirely comfortable with the writing process and can’t outsource to a professional, that doesn’t mean you’re dead in the water. Nor does it mean you should shrug and put out subpar content because, “Hey, I’m not a writer. That’s as good as it gets.”
Try one or more of these techniques the next time you put pencil to paper – or fingers to keyboard – for writing that has a whole lot more marketing punch....
This interactive cube creator will help your students to start their own story writing. It breaks the writing process into six distinct parts which will guide students to write their own biographies, mystery stories, short stories, and free planning of story, a blank template that they can customize.
There are two kinds of people: Those who think they can write, and those who think they can’t. And, very often, both are wrong. The truth is, most of us fall somewhere in the middle. We are all capable of producing good writing....
Words matter. Your words (what you say) and style (how you say it) are your most cherished (and undervalued) assets.
Yet, so often, they are overlooked. Think of this way: If a visitor came to your website without its branding in place (logo, tagline, and so on), would he or she recognize it as yours? Are you telling your story there from your unique perspective, with a voice and style that’s clearly all you?
Here, in no particular order, is what I’ve learned about the necessary qualities of good writing (or content, in our digital vernacular), based on my own 25 years’ working as a writer and editor… and even longer career as a reader....
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