LinkedIn For Business
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LinkedIn For Business
LinkedIn for Business is one of the most powerful connection tools on the web today!
Curated by Juliet Johnson
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LinkedIn's Jason Miller: What Makes a World-Class Content Strategy - Business 2 Community

LinkedIn's Jason Miller: What Makes a World-Class Content Strategy - Business 2 Community | LinkedIn For Business | Scoop.it
LinkedIn's Jason Miller: What Makes a World-Class Content Strategy
Business 2 Community
The next content piece will be focused on the topic that we feel is important to address for our audience.
Juliet Johnson's insight:

I think we forget to use LInkedIn for "demand gen" - preferring instead Facebook and Twitter. Now that LinkedIn allows so many of us to blog and post here, we need to incorporate this strand of marketing into our content marketing mix.

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8 Tips and Tricks for LinkedIn Power Users

8 Tips and Tricks for LinkedIn Power Users | LinkedIn For Business | Scoop.it

“ Here are eight ways to get a leg up on the LinkedIn competition.”


Via David Blundell, Noland Hoshino
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David Blundell's curator insight, August 13, 2014 2:40 AM

So you think you know all about LinkedIn? Well this post is full of extra tips and tricks you might not be aware of, particularly if you're using LI to help you get a new job. My favourite is the first one . . .

Agi Anderson's curator insight, August 13, 2014 9:45 AM

LinkedIn is so powerful! Most Real Pros really do not know how to leverage LinkedIn.

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Social Media Info That's interesting

Social Media Info That's interesting | LinkedIn For Business | Scoop.it
5 Creative Ways to Use LinkedIn Company Pages (5 Creative Ways to Use LinkedIn Company Pages http://t.co/l6rojJRlAV)
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LinkedIn tells all: How businesses engage users and build a following - Financial Post

LinkedIn tells all: How businesses engage users and build a following - Financial Post | LinkedIn For Business | Scoop.it
Financial Post LinkedIn tells all: How businesses engage users and build a following Financial Post While brands have started to get a hang of what kind of posts work on Facebook, optimizing user engagement on LinkedIn remains uncharted territory...
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The Tech-Free Secret to Business Success

The Tech-Free Secret to Business Success | LinkedIn For Business | Scoop.it
As an entrepreneur in technology, I’m attached to my tech devices.
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5 Creative Ways to Use LinkedIn Company Pages | Social Media Examiner | TL - The Strategist

5 Creative Ways to Use LinkedIn Company Pages | Social Media Examiner | TL - The Strategist | LinkedIn For Business | Scoop.it
LinkedIn Company Pages: Here's how a number of larger brands are creatively using their LinkedIn company pages, and some of them are doing cool things.
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LinkedIn Publishing Platform: 10 Reasons You Should Use It

LinkedIn Publishing Platform: 10 Reasons You Should Use It | LinkedIn For Business | Scoop.it
Have you started using the new LinkedIn publishing platform? There are 10 compelling reasons why anyone in business can get huge benefits from the exposure.

Via Noland Hoshino
Juliet Johnson's insight:

Love this point -- It’s a given that your 1st level connections will be seeing your posts but as soon as they begin to like, comment and share, your content will be seen beyond your immediate network. This is exactly what’s happening when you noticed posts on your LinkedIn home page that aren’t shared directly by your 1st level connections.

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It’s Time To Take LinkedIn Showcase Pages Seriously - Intergage | #TheMarketingTechAlert

It’s Time To Take LinkedIn Showcase Pages Seriously - Intergage | #TheMarketingTechAlert | LinkedIn For Business | Scoop.it

Basic/ Excerpt...

 

Last week Brodie informed you of LinkedIn’s announcement that they will be removing the Products & Services tab from Company pages as of the 14thof April. With many businesses using this feature as the primary way to source testimonials and recommendations, the significance of the change should not be underestimated.

 

We have 230 recommendations on our LinkedIn page. They’ve been seen by thousands of potential customers, which as you can imagine is an extremely powerful marketing tool on and offline.

 

So what do company page administrators do now? Well, here’s what LinkedIn recommend:

“While Products & Services is going away, companies can get more visibility for their products and services by using Showcase Pages and Company Updates as an alternative for sharing content.”

 

LinkedIn is encouraging users to use the platform more heavily for content creation with the release of showcase page as well as its new blogging and content insights features.

 

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► Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html  (your privacy is protected).

 


Via marketingIO
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marketingIO's curator insight, March 30, 2014 9:16 PM

You saw where this was going when LI announced the Showcase Pages. And now they've taken an additional step to move us all in that direction. So be it.

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LinkedIn marketing alert: Page managers can spotlight their brands' Groups - Brafton

LinkedIn marketing alert: Page managers can spotlight their brands' Groups - Brafton | LinkedIn For Business | Scoop.it
Zee News
LinkedIn marketing alert: Page managers can spotlight their brands' Groups
Brafton
The function rolled out last week, with Page managers seeing the call to action “New!
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Steve Mattison's curator insight, March 14, 2013 4:49 PM

Page managers can spotlight their brand's Groups!  Looking for a personal development mobile app with inspiration and motivation for you to read when you have a moment on the go?  

Send me an email and I will send you the link for the mobile app.

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4 million and counting: How LinkedIn took off and how it makes money - The Australian Financial Review

4 million and counting: How LinkedIn took off and how it makes money - The Australian Financial Review | LinkedIn For Business | Scoop.it
The Australian Financial Review 4 million and counting: How LinkedIn took off and how it makes money The Australian Financial Review Talent services is also the division that lets companies develop their own LinkedIn Careers page – which can be...
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Get the Most Out of LinkedIn Company Pages | Official LinkedIn Blog

Get the Most Out of LinkedIn Company Pages | Official LinkedIn Blog | LinkedIn For Business | Scoop.it
You may have seen that HP recently crossed 1 million followers on LinkedIn, the first company to hit this milestone. You may even be one of them. If you’re not already following a company on LinkedIn, what are you waiting for?
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A 5-Step LinkedIn Marketing Strategy to Grow Your Business

A 5-Step LinkedIn Marketing Strategy to Grow Your Business | LinkedIn For Business | Scoop.it
Grow your business with LinkedIn and this 5-step approach to #marketing on this #socialmedia platform: http://t.co/OAQqEJpb5p
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