Cibereducação
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Cibereducação
Educational Technology and Cyberculture. Tecnologias na Educação e Cibercultura.
Curated by Luciana Viter
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Building Your Brand’s Digital Presence – 4 Strategic Steps to Follow

Building Your Brand’s Digital Presence – 4 Strategic Steps to Follow | Cibereducação | Scoop.it
Discover and learn the step by step process that you should take in building your brand’s digital presence today.

Via Daniel Watson, Yves Carmeille "Libre passeur", Stephania Savva, Ph.D
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Daniel Watson's curator insight, May 12, 1:33 AM

 

As a small business, your brand is everything and building its presence in the market should be one of your highest priorities. In today's world, this also includes growing its digital presence, so that your products or services can easily be discovered online. This article shows you how to build your brand's digital presence in just four easy steps.

Phyllis L Trower's curator insight, May 12, 1:32 PM
good read!
Rescooped by Luciana Viter from digital marketing strategy
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The Worst Advice About Personal Branding We've Ever Heard

The Worst Advice About Personal Branding We've Ever Heard | Cibereducação | Scoop.it
Personal branding advice was so misleading, we couldn't stay silent So here is our take on the worst advice about personal branding we've eve

Via SENAME Interactive, malek
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Rescooped by Luciana Viter from digital marketing strategy
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The 3 Biggest Personal Branding No-No's

The 3 Biggest Personal Branding No-No's | Cibereducação | Scoop.it
Each of us represents a personal brand. How are you showcasing yours? These are the 3 biggest personal branding no-no's. 

Via Stefano Principato, massimo facchinetti, malek
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SageRave of Get Custom Content's curator insight, February 19, 2016 10:42 AM

Remember when we were just "people"?

Rescooped by Luciana Viter from Content Creation, Curation, Management
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How Brands Are Using Social Video

How Brands Are Using Social Video | Cibereducação | Scoop.it
Video is a crucial part of any content and social media marketing campaign. If you utilize it, you can connect with customers on a more personal level, provide visual learners with content they will readily digest, and tap into audiences on various platforms.

Video usage is growing at a rapid pace, so now is the time to find your demographic and create content that they’ll enjoy. According to Cisco, video traffic will account for 79% of all consumer traffic on the web in 2018.

Via Brian Yanish - MarketingHits.com, massimo facchinetti
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Rescooped by Luciana Viter from Business: Economics, Marketing, Strategy
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Social Proof: 18 Incredible Ideas to Boost Your Brand Image on Social Media

Social Proof: 18 Incredible Ideas to Boost Your Brand Image on Social Media | Cibereducação | Scoop.it

Science plays a key role in marketing, especially the science of psychology.


We have written about the 15 psychological principles in marketing and studied seven social media psychological research. This time, we’d love to dive deeper into one of the most powerful and prominent psychological phenomena…


Social proof.


Via Pantelis Chiotellis
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Rescooped by Luciana Viter from Personal Branding
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Consistency Is King, Queen and All the Aces in the Game of Branding

Consistency Is King, Queen and All the Aces in the Game of Branding | Cibereducação | Scoop.it
Without consistency, you don't have a brand. At least not in my book!

Via malek, oconnorandkelly, SENAME Interactive
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malek's curator insight, June 1, 2016 4:20 PM

The quality has to be consistently high, and the communications have to be consistently on target each and every time.

Rescooped by Luciana Viter from Content Creation, Curation, Management
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Interactive Video: The New Content Marketing Must-Have

Interactive Video: The New Content Marketing Must-Have | Cibereducação | Scoop.it
As brands compete for attention in a crowded digital (and increasingly mobile) marketplace, they need to use any tool that can give them an edge, and today that edge = video.

Via massimo facchinetti
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Expert Explains What Makes the Best Logos So Good

Expert Explains What Makes the Best Logos So Good | Cibereducação | Scoop.it
What separates a great brand emblem from a bad one.
Every day consumers are confronted with countless logos, mostly unaware of how these icons are constantly transmitting a slew of messages aimed at the subconscious.
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