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Rescooped by Dave Hutchinson from 4D Pipeline - trends & breaking news in Visualization, Mobile, 3D, AR, VR, and CAD.
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STOP PRESS - Dassault Systèmes to Acquire Realtime Technology AG (RTT) - WSJ.com

STOP PRESS - Dassault Systèmes to Acquire Realtime Technology AG (RTT) - WSJ.com | Lightworks Iray+: Providing Interactive 3D Photorealistic Visualisation Software and Services | Scoop.it

Dassault Systèmes (Paris:DSY) (Euronext Paris: #13065, DSY.PA), the 3DEXPERIENCE Company, world leader in 3D design software, 3D Digital Mock Up and Product Lifecycle Management (PLM) solutions, today announced the signing of an acquisition agreement for an 84% controlling interest in Realtime Technology AG (RTT) (Ticker Symbol: R1T), the leading provider of professional high-end 3D visualization software, marketing solutions and computer generated imagery services, benefiting from the development of the fast-growing marketing automation market.

This acquisition of Munich-based RTT will include its software division, known for its DeltaGen, PictureBook, POS Configurator and other solutions, and its marketing consulting services. It will also include subsidiary Bunkspeed, with its line of powerful and intuitive rendering software. RTT's list of customers includes Hugo Boss, adidas, Airbus, Audi, BMW, Daimler, Electrolux, Eurocopter, Ferrari, General Motors, Harley-Davidson, Nissan, Porsche, The North Face, Toyota and Volkswagen.

 


Via Jed Fisher
Dave Hutchinson's insight:

Wow. Didn't see that coming. Be interesting to see how this pans out if you aren't using Dassault.

more...
Jed Fisher's curator insight, December 5, 2013 10:17 AM

STOP PRESS - Dassault System acquires RTT!

One word "Wow"!

(For 179M Euro deal). Poor Siemens must be kicking themselves!!

Vicki 's curator insight, December 5, 2013 11:48 AM

Big news in the world of visualisation, be interesting to see how this news develops.

Jed Fisher's comment, December 10, 2013 7:20 AM
Another particular good article on this http://gfxspeak.com/2013/12/09/dassault-marketing-automation/

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Lightworks Iray+: Providing Interactive 3D Photorealistic Visualisation Software and Services
Quickly add Interactive 3D Photographic Quality Visualisation to your application, workflow or web apps using Iray+. www.lightworkdesign.com
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Scooped by Dave Hutchinson
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Selfridges London unveils AR and virtual experiences with Inition

Selfridges London unveils AR and virtual experiences with Inition | Lightworks Iray+: Providing Interactive 3D Photorealistic Visualisation Software and Services | Scoop.it
Selfridges London, the UK’s second largest department store, has unveiled a virtual reality and augmented reality display as part of the...
Dave Hutchinson's insight:

The consumer experience is changing,, expect to see much greater use of high end viz technology on the high street helping people customise and share their purchases. Lucky shoppers!

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Rescooped by Dave Hutchinson from 4D Pipeline - trends & breaking news in Visualization, Mobile, 3D, AR, VR, and CAD.
Scoop.it!

STOP PRESS - Dassault Systèmes to Acquire Realtime Technology AG (RTT) - WSJ.com

STOP PRESS - Dassault Systèmes to Acquire Realtime Technology AG (RTT) - WSJ.com | Lightworks Iray+: Providing Interactive 3D Photorealistic Visualisation Software and Services | Scoop.it

Dassault Systèmes (Paris:DSY) (Euronext Paris: #13065, DSY.PA), the 3DEXPERIENCE Company, world leader in 3D design software, 3D Digital Mock Up and Product Lifecycle Management (PLM) solutions, today announced the signing of an acquisition agreement for an 84% controlling interest in Realtime Technology AG (RTT) (Ticker Symbol: R1T), the leading provider of professional high-end 3D visualization software, marketing solutions and computer generated imagery services, benefiting from the development of the fast-growing marketing automation market.

This acquisition of Munich-based RTT will include its software division, known for its DeltaGen, PictureBook, POS Configurator and other solutions, and its marketing consulting services. It will also include subsidiary Bunkspeed, with its line of powerful and intuitive rendering software. RTT's list of customers includes Hugo Boss, adidas, Airbus, Audi, BMW, Daimler, Electrolux, Eurocopter, Ferrari, General Motors, Harley-Davidson, Nissan, Porsche, The North Face, Toyota and Volkswagen.

 


Via Jed Fisher
Dave Hutchinson's insight:

Wow. Didn't see that coming. Be interesting to see how this pans out if you aren't using Dassault.

more...
Jed Fisher's curator insight, December 5, 2013 10:17 AM

STOP PRESS - Dassault System acquires RTT!

One word "Wow"!

(For 179M Euro deal). Poor Siemens must be kicking themselves!!

Vicki 's curator insight, December 5, 2013 11:48 AM

Big news in the world of visualisation, be interesting to see how this news develops.

Jed Fisher's comment, December 10, 2013 7:20 AM
Another particular good article on this http://gfxspeak.com/2013/12/09/dassault-marketing-automation/