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Rescooped by Alexandra Dolgaya from Trends in Sustainability
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Asia's fierce competition for commodities

Asia's fierce competition for commodities | In the NOW | Scoop.it
Asia is at a dangerous crossroads of resource dependence, geopolitical tension and environmental degradation.

Via SustainOurEarth, Olive Ventures
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Rescooped by Alexandra Dolgaya from New York I Love You™
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Sunrise

Sunrise | In the NOW | Scoop.it

Via Corinna Bajocco
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Corinna Bajocco's comment, March 21, 2013 12:22 PM
dear Ursula, sorry I was traveling, of course share my posts anywhere you want! xxx
Pascal GIGOT's curator insight, April 4, 2013 5:37 PM

New York...New York!

Urban Tracker's curator insight, December 12, 2013 1:20 AM

The Urban Tracker shares a spectacular sunset 

Rescooped by Alexandra Dolgaya from SOCIAL MEDIA, what we think about!
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How to Make Your Facebook Contests Stand Out

How to Make Your Facebook Contests Stand Out | In the NOW | Scoop.it

Do you run contests on Facebook?

Would you like to make your next Facebook contest stand out?

This article will give you 4 ideas to improve your next Facebook contest.

Why Facebook Contests?

Facebook contests are a popular way for you to get your audience engaged and excited about your brand. More and more companies have adopted the use of Facebook contests to better track participation and engagement.


Via Martin Gysler
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BusinessBoots's curator insight, March 13, 2013 5:29 PM

Really useful.  Fabulous ideas!

BusinessBoots's comment, March 13, 2013 5:30 PM
A really great post. I'll come back with thoughts having tried it.
Martin Gysler's comment, March 14, 2013 4:49 AM
Great, I'm glad you like it and stay tuned ;-)
Rescooped by Alexandra Dolgaya from Curation, Social Business and Beyond
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Global Businesses That Capitalize on Consumer Behavior Changes, Will Thrive


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janlgordon's curator insight, January 26, 2013 3:46 PM

This article and infographic is based on research from Accenture - They have found striking differences between fast and slow-growing companies. Whether you're a global business or a national brand, there is something in here for everyone.


Please CLICK ON THIS LINK TO GO TO ARTICLE: bit.ly/WsB6Vw


Here is what the report covers:

 

**Draws on research from four sources:


**a global consumer behavior survey (10,000 online consumers),


a **global executive survey (600 business executives),


**industry-growth leader analysis of the world's top 3,000 listed companies by market capitalization and macroeconomic analysis with Oxford Economics.


Here are a few highlights that caught my attention:


**See opportunity in consumer behavior change


**Consumer behavior-driven markets are expected to grow at three and a half times the rate of emerging economies and times the rate of developed economies between now and 2016


**One of the key insights that Accenture brings as a result of some of its latest research is,


**you have to look beyond the ‘who’ and the ‘where’ of what is
happening in consumer segments to really understanding the ‘how’ and ‘why’


**looking at how consumer behaviour is changing and the pace and scale of that change can be even faster than the
growth rates in emerging markets.


Selected by Jan Gordon covering "Curation, Social Business and Beyond"


Read article and see infograph [bit.ly/WsB6Vwhic]  

Russ Merz, Ph.D.'s curator insight, January 26, 2013 8:18 PM

Infographic that contrasts consumer behaviors in emergng versus developed markets.

Stephane Bilodeau's curator insight, January 27, 2013 8:54 AM

Accenture research shows that global businesses that capitalize on consumer behavior changes can achieve greater growth.

 

A growing opportunity 

By aggregating estimates of market size for industries and sectors associated with behavior change, the research indicates a growth opportunity of US$2.4 trillion over the four-year period from 2012 to 2016.

Rescooped by Alexandra Dolgaya from Trends in Sustainability
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The Good Climate Change Infographic

The Good Climate Change Infographic | In the NOW | Scoop.it

Good list of climate change outcomes.


Via Olive Ventures
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Olive Ventures's curator insight, March 13, 2013 5:13 AM

See more of such interestingness on our Tumblr: oliveventures.tumblr.com

Rescooped by Alexandra Dolgaya from Trends in Sustainability
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HSBC says world is approaching "peak planet" : Renew Economy

HSBC says world is approaching "peak planet" : Renew Economy | In the NOW | Scoop.it

Global investment bank HSBC says the world is hurtling towards a “Peak Planet” scenario where the global carbon budget from 2000 to 2050 is consumed well before 2030.

 

To address this, a peak in greenhouse emissions will need to be achieved as a matter or urgency, and by 2020 at the latest. “This is a tough task – but not impossible in our view,” it writes. “There is a growing recognition of the severity of the situation … and we believe that ambition is about to pick up again.”

 

In an analysis on climate change politics and the business case for action, HSBC economists say the focus is now on five key economies to break that nexus between economic growth and emissions – in fact to double the rate of decoupling.

 

This so-called Carbon 5 comprises China, Russia, India, the EU and the US, and HSBC says these countries need to cut the carbon emitted per unit of GDP by between 3 and 5 per cent per annum by 2020, beyond existing efforts.


Via Olive Ventures
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Rescooped by Alexandra Dolgaya from Curation, Social Business and Beyond
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We Need More Insights, Not More Data

We Need More Insights, Not More Data | In the NOW | Scoop.it
Marketers are all over big data - but are they looking to big data at the expense of true insights and missing the heartbeat of their customers?

Via janlgordon
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William J. Ryan's curator insight, March 4, 2013 8:35 AM

Same can be said for learning as well, we track a lot in LMS's but are we measuring what matters?  Have we defined, and agreed upon, the metrics that will help the business and the performance of the community we serve?

Irina Radchenko's curator insight, August 13, 2013 7:32 AM

Today’s connected consumer has access to an insane amount of information, all at their fingertips, thanks to the ubiquity of smartphone access to the web.

 

From checking restaurant reviews and stock prices, to taking pictures of a new pair of jeans and asking the opinion of friends on Facebook, today’s consumer is no longer restricted to choosing a brand through a push marketing approach.

Rescooped by Alexandra Dolgaya from Social Media Content Curation
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Future of Engagement Is The Social Curation

Future of Engagement Is The Social Curation | In the NOW | Scoop.it

What is Social Curation? Social curation involves aggregating, organizing and sharing content created by others to add con...


Via Robin Good, Giuseppe Mauriello
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Stephen Dale's curator insight, March 6, 2013 5:05 AM

Social Curation is not limited to marketing, brands and "the web". Many of the principles described here can equally be applied to enterprise (workplace) communities by the Community Manager (or Facilitator). The role is all about helping the community achieve it's goals...by aggregating, organizing and sharing content created by the community, i.e. "Social Curation"!

Joyce Valenza's curator insight, March 6, 2013 7:42 AM

add your insight...

 

Dawn Adams Miller's curator insight, April 13, 2013 11:22 AM

This is definitely a major role for a community manager which is why I love learning about these two topics: community management and curation.  They are inseparable.  I think this is what makes the difference between a community that has members and a community that has ACTIVE members, which, of course, is the POINT!  Enjoy!

Rescooped by Alexandra Dolgaya from sustainability and resilience
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Redefining Sustainable Development: Poverty and Climate Change | Sustainable Cities Collective

Redefining Sustainable Development: Poverty and Climate Change | Sustainable Cities Collective | In the NOW | Scoop.it
Ending poverty and safeguarding Earth's life support system must be twin priorities, scientists say. An international team has identified six goals that, if met, would contribute to global sustainability while helping to alleviate poverty.

Via Anita Woodruff
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Rescooped by Alexandra Dolgaya from Trends in Sustainability
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5 Reasons Green Marketing Is Going Nowhere

5 Reasons Green Marketing Is Going Nowhere | In the NOW | Scoop.it

Green marketing’s failure hasn’t been for lack of trying. Activists, community groups, government agencies, faith-based organizations, schools, scout troops, universities, and, of course, companies have been encouraging shoppers to make greener choices for years. And, as I’ve written about ad nauseum, pollsters and market researchers have fueled the fire, telling us all the while that large numbers of consumers want to make green choices when possible. A few do. But not many, and not often.

 

There’s plenty of blame to go around. Companies' marketing efforts have been largely half-hearted, humorless and uninspired. Green products themselves have been variously underwhelming, overpriced, inconvenient, ineffective or unavailable. Too often, green marketers have attempted to prod consumers to act by relying on guilt or by encouraging people to “save the Earth,” neither of which has turned out to be particularly aspirational or appealing.

 

And consumers have made it crystal clear: They don't want to change, at least in the name of Mother Earth or the greater good. Of course, we change our buying and lifestyle choices all the time: how we communicate (email, mobile phones, texting, Twitter), how we shop (what's a “record store”?), what we eat and drink (“functional foods,” anyone?), and what we drive and wear and do. But those choices benefit us personally, today -- not some far-off forest or future.


Via Olive Ventures
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