Executives from around the world agree that research and development is a global effort requiring collaboration. Yet many say their organizations must improve in this area — evolving from the centralized approach that’s prevalent today — to meet strategic goals. In other words, for today’s R&D organizations, there is a significant gap between knowing what to do and actually doing it. Vital as it is to their futures, the art of collaboration is one that many R&D organizations have yet to master.
This article both highlights this problem and highlights what R&D organizations can do differently. The prescription for what R&D organizations can do differently comes from a group of “high-performing innovators” — companies where respondents to a survey reported higher organic growth than competitors and attributed a large portion of that growth to new in-house products.