Survey reveals that 63.8% of people did not use a public library in 2012-13 The number of people visiting a library at least once a year has dropped by 25% since records began in 2005-06, as the the number of libraries has declined by 9% between...
A couple of weeks ago I presented a webinar for WebJunction on marketing libraries. Part 1 of this post is all the information from the presentation, including a video archive of it, and Part 2 is about the process of presenting in a webinar, for anyone interested in that side of things.
Part 1: Marketing Libraries
The webinar covered marketing principles (several ways to start thinking like a library marketer) – and marketing actions (ways to communicate including Word of Mouth, the website, social media etc). There are various ways you can access the content.
If you want a brief overview:
Here are the slides, with a couple of bits of info added in so they make sense without me talking over the top of them.
I know you’re mad. I know your colleagues have been fired or may be on the brink of being fired. I know your libraries are shutting their doors left and right. All this is happening, even though studies show that having children grow up without a school librarian is really, really bad.
Trudy Raymakers's insight:
James Patterson on crusade for libraries.Willing to do almost anything that could help start changing the systems's priorities.
If the U.S. Congress and Senate fail to pass an appropriations bill by midnight Monday, the federal government could shut down—a situation that would normally see non-essential local government services like libraries and parks closed in the...
I became a librarian in 2011, almost immediately after finishing my MLIS. I was lucky; I leveraged my LTA experience, my programming initiatives in the learning commons, and perhaps all those presentations, into a librarian position at Georgia Tech. I didn’t even change offices. My boss said “This is great, we’re glad you’re part of the team, and you should take the next year to understand the job.” I laughed because I thought it was a joke.
It’s not a joke. I’m two years in as an academic librarian and I still don’t know who I am, why I’m here, or what they want from me. I might not even be clear on who I meant when I wrote “they” in the last line
In June, we featured the Children’s Writer in Residence Fellowship, which is run by the Associates of Boston Public Library– each year the Associates award an up-and-coming children’s author $20,000 and an office in the library to help him or her complete a book. We’re excited to share the other half of that incredible relationship on the site today by interviewing one of the lucky authors about her experience.In June, we featured the Children’s Writer in Residence Fellowship, which is run by the Associates of Boston Public Library– each year the Associates award an up-and-coming children’s author $20,000 and an office in the library to help him or her complete a book. We’re excited to share the other half of that incredible relationship on the site today by interviewing one of the lucky authors about her experience.
As I kid, I actually liked school (ok, I only liked my English, History, Social Studies, and Art classes, but whatever...). And yet, despite the fact that
Trudy Raymakers's insight:
Great insigiht: "From then on, I associated books not just with knowledge and wisdom, but also rebellion and individualism. I decided that my quest to devour All Of Literature was a noble one, which some others actually shared, and that I didn’t miss a whole lot in the classes I ignored".
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