Many leaders have developed an elevator talk or pitch about their library. When there’s more time and opportunity there’s a place for another type of communication, the “library talk.” Anne is a relatively new library director.
Tweet, Pin, Like and post. Being social media savvy is super important and most businesses have begun to realize this. Many, however, make the mistake of not going about social media in the right way, or utilizing one facet of social media while ignoring another.
When businesses enter the world of Twitter, they generally don’t have a goal in mind. If it’s a very large business, there’s usually someone whose job it is to monitor Twitter, put up regular posts updating people on company news, linking to blogs, etc. If they’re good, they’ll also respond to all tweets customers or prospects might send their way (don’t ignore your customer in social media, bad things can happen). If it’s a small business joining Twitter, it’s usually the owner, their spouse or relative or one of their few employees (or all of the above,) who’s trying to monitor things on Twitter.
Social media is extremely popular in today’s world. There is a social media platform for basically anything you can think of. Want to keep in touch with friends? There’s Facebook. Want to share a picture of your fancy food? Instagram is definitely the app to use. Want to get connected with your co-workers? Say hello to LinkedIn.
However, social media is not only a great platform for social interactions: it’s ideal for digital marketing, and there’s a plethora of social media statistics floating around the Internet. Thanks to Fast Company, I have combined a list of ten essential facts you should keep in mind when using social media to market your business. And what better way to present them than in an infographic?
When is the best time of day to share that hilarious video to your Facebook friends, or retweet an inspiring article for your followers? Every social outlet has its own sharing ecosystem. Here's what works for high-impact shares.
The Public Library Association's biennial conference in Indianapolis next month will feature discussions about libraries in the digital age. But the answer to where libraries need to go in the future could be in the ancient past.
LinkedIn today revamped its "Who's Viewed Your Profile" feature with new visual analytics and actionable insights. The company says its goal is to give users more ways to manage their professional identity and increase their visibility across the social network. The update will begin rolling out to English speaking members around the world today; more languages will follow but LinkedIn wouldn’t say when.
As the sale of eBook readers rise many people assume the library is dying -- that it has no place in our device obsessed future world. But librarians are re-inventing what a library is and sometimes removing it from the big building full of books. Future libraries will be portable and located where researchers need them. Traditional library buildings will house new items for check out, like tools, cake pans or even people.
Lis is a strong advocate for libraries and has spoken at local events about the ways libraries will remain relevant in a paper-less future. She earned her MS in Library and Information Science from Simmons College in 2010 and now works for EBSCO Publishing, a provider of online databases for libraries, as a usability researcher and user interface analyst."
InfoToday.com Making the Case for Koha: Why Libraries Should Consider an Open Source ILS InfoToday.com Of all the ILS options on the market, using an open source solution might be the best fit for libraries looking for cost-effective,...
Alongside universities, libraries and librarians are now using social media platforms to connect with users in a range of exciting and innovating ways. The latest platform that libraries are experimenting with is Instagram, which allows users to take photos on their smart phones, apply exciting filters and add hashtags, and then share these images online with their followers. Amy Mollett and Anthony McDonnell investigate how libraries are making the most of this visually-engaging platform.
"Bands and painters will soon be able to get their artistic groove on above the stacks at libraries in Williamsburg and Red Hook.
Spaceworks, an organization tasked with using taxpayer money to create art spaces around the city, plans to build practice and studio spaces in the Williamsburg and Red Hook branches of the Brooklyn Public Library. Taking over the public space for private use is the perfect way to provide much-needed cheap digs to creative types, an organizer said.
“We were created to address the issue of affordability for artists,” said Spaceworks executive director Paul Parkhill. “We are looking to do projects that are 15 or 20 years at least to make sure they are stabilizing forces in the community.”
All the buzz about 3-D printing for industrial and consumer use is not hype. The technology can make nearly everything: from jewelry to gadgets using a digital model to make something one layer at a time.
"The Future of Libraries: What's Your Vision? We're thrilled to have Innovative Interfaces as a sponsor for this episode. David Lee King will lead our expert panel in an open discussion on the challenges and changes we'll see in our libraries in the near and distant future.
Panelists: David Lee King, Digital Services Director at Topeka & Shawnee County Public Library Bohyun Kim, Digital Access Librarian at Florida International University Medical Library Marshall Breeding, Library Technology Consultant, Speaker and Author Joe Murphy, Director of Library Futures at Innovative Interfaces"
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