Restaurants, hotels, travel, beverages and entertainment have been the traditional businesses sponsoring and marketing to the audience, but with the opportunities rising and acceptance increasing, banks, malls, auto dealers, pharmacies, and jewelers are adding the LGBT target to their marketing plan. The list of local businesses supporting the LGBT events reads like a Who’s Who of South Florida businesses. They include Wells Fargo, Adams Furniture, The Isle Casino, Broward Health, Daoud’s Fine Jewelry, Arrigo Automotive, and Macy’s. From the 65 mile Pinecrest to the Keys Smart (Bike) Ride, to the Stonewall Parade and Festival in Wilton Manors, businesses have many sponsorship opportunities.
Via Matt Skallerud