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Facebook, Twitter Hugely Important In SEO Ranking, Reveals Study [INFOGRAPHIC]

Facebook, Twitter Hugely Important In SEO Ranking, Reveals Study [INFOGRAPHIC] | Les Enjeux du Web Marketing | Scoop.it

Search engine optimisation (SEO) is all about the quality of your backlinks, right?

 

Wrong. Not any more. At least, not wholly, as an updated study from those good people atSearchmetrics has revealed just how important social media signals are to a strong SEO ranking, with well-positioned URLs almost always having a high number of Likes, shares, tweets and +1s.

 

Find out more: http://www.mediabistro.com/alltwitter/seo-social-ranking-factors_b45440


Via Antonino Militello
valeriecharron's insight:

Infographie essentielle. A conserver. 

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Shamim Badrul Alam's comment, July 5, 2013 1:12 PM
This is the era of social media, so social media will play leading role for coming 20-25 years
Kaye Blum's curator insight, July 7, 2013 2:38 AM

More stats supporting the theory of Socisl Media's importance in SEO

Nadia Christian's curator insight, July 8, 2013 6:03 PM

Bringing the power back to the people, imagine that.

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How to Create a Writing Style Guide Built for the Web [Free Template]

How to Create a Writing Style Guide Built for the Web [Free Template] | Les Enjeux du Web Marketing | Scoop.it

Learn how to create a writing style guide that improves the quality of your company's content. Free template included.


Via Kamal Bennani
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32 Inspiring B2B digital marketing case studies

32 Inspiring B2B digital marketing case studies | Les Enjeux du Web Marketing | Scoop.it

Think digital marketing ROI is elusive? It's time to think again as these 32 B2B digital marketing case studies provide some inspiring successes!


Via Kamal Bennani
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9 Tips for Becoming a Social Media Influencer

9 Tips for Becoming a Social Media Influencer | Les Enjeux du Web Marketing | Scoop.it
Do you want people to come to you for social media advice?Are you trying to become a social media influencer?Publishing on social media is a great way to share expert knowledge and develop your influencer status.

In this article you'll find nine tips that can help you become a social media influencer.


Via Kamal Bennani
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Instagram Apps to Take Graphics From Good to GREAT

Instagram Apps to Take Graphics From Good to GREAT | Les Enjeux du Web Marketing | Scoop.it
Want to create branded Instagram images? Of course you do! Here's 20 Instagram apps to take graphics from good to GREAT...in a snap!

Via Kamal Bennani
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Mise à jour de l’algorithme Google Mobile : un impact limité

Mise à jour de l’algorithme Google Mobile : un impact limité | Les Enjeux du Web Marketing | Scoop.it
Le 21 avril, Google déployait une mise à jour prétendue majeure de son algorithme sur mobile. L’apocalypse annoncée par le géant américain n’a finalement p
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SEO international : quand rel alternate, hreflang et canonical cohabitent...

SEO international : quand rel alternate, hreflang et canonical cohabitent... | Les Enjeux du Web Marketing | Scoop.it
Exemple de stratégie SEO internationale 100% efficace pour gérer le multilingue, multi-régions et déclinaison pour dispositifs mobiles.
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Les femmes à l'assaut du Web - L'Express

Les femmes à l'assaut du Web - L'Express | Les Enjeux du Web Marketing | Scoop.it
Ingénieures, entrepreneuses du Web, business angels... Les femmes prennent d'assaut le secteur du digital. Et ouvrent la voie à une nouvelle génération d'entreprises.
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LOCAL SEO - 10 Steps TO Get Found in Local Search

LOCAL SEO - 10 Steps TO Get Found in Local Search | Les Enjeux du Web Marketing | Scoop.it
“Here are 10 steps that every local business should put into practice to see an increase in targeted search traffic.”
Via Peg Corwin
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Peg Corwin's curator insight, March 22, 2014 9:29 AM

Excellent CHECKLIST of local best practices to get found locally in search engines.  


 Yes, it all starts with understanding your keywords and optimizing your pages for them.  Plus local listings in Google and more.  Click for the full 10 point checklist.


 If you like this scoop, would you consider a thumbs up or share?

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Why "Barnacle SEO" Is Making A Big Comeback In Local

Why "Barnacle SEO" Is Making A Big Comeback In Local | Les Enjeux du Web Marketing | Scoop.it
“Although I’d heard of “barnacle SEO” as a tactic at some of the early SEO conference networking events, the first real proponent of it in local search was Will Scott. I want to say that Will originally published this post on the now-defunct Local Search News in early 2008; but alas, the original has been […]”
Via Peg Corwin
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Jon Dewar's curator insight, April 5, 2014 8:12 AM

Local Search Engine Directories are soooooooooo important. I can not stress this enough! 

 

#organicseo #smallbiz #smallbusiness #seo #sem #searchenginedirectorysubmkssion #contentmarketing

Nine0Media's curator insight, April 7, 2014 7:01 PM

#DIYSEO #Nine0Media

kllynch's curator insight, October 13, 2014 12:33 PM

Yes it is back in full force!

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Infographic: Winning Local Through Search Engines, Yellow Pages, Maps & Reviews

Infographic: Winning Local Through Search Engines, Yellow Pages, Maps & Reviews | Les Enjeux du Web Marketing | Scoop.it
“Virtually all consumers turn to the internet to find local products and services. Are you positioned to win them, as a local business? There are four key steps to consider: search engines, internet yellow pages, map services and reviews. The folks from Kenshoo Local have put together an infographic with these four key areas, along with […]”
Via Peg Corwin
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Peg Corwin's curator insight, March 29, 2014 7:23 PM

Infographic on local search factors to master.


If you like this scoop, would you consider a thumbs up or share?

Lari Pogo's curator insight, November 19, 2014 9:20 AM

Trantr.com- the yellow pages directory in United States of America. It is the great way to find some business. I hope than you will like this website. We are have very simple design. Although the design and simple, but it does not prevent our visitors to search for the information they need quickly and comfortably as possible. Here you can find more than 20 million US companies.

There are many websites similar to us by nature, but we also have distinctive features such as ease of use. I think people will appreciate it and will visit us often. I hope you will like us.

Rescooped by valeriecharron from Local SEO for local businesses
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What is Google Local? And how to set up a Page! - Martin Shervington

What is Google Local? And how to set up a Page! - Martin Shervington | Les Enjeux du Web Marketing | Scoop.it
“Google Local will enable a business to 'get on the map'. With a change of name from Google Places, you will see how it is now integrated with Google Plus.”
Via Peg Corwin
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Peg Corwin's curator insight, June 8, 2014 10:12 AM

Learn the basics of Google local here.

Rescooped by valeriecharron from Local SEO for local businesses
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The James Bond Guide to Local SEO Competitor Analysis

“With a little help from James Bond, discover how you can perform the best local SEO competitor analysis possible and become the 007 of local SEO.”
Via Peg Corwin
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Peg Corwin's curator insight, June 15, 2014 10:06 AM

A strategy and tools for taking on local online competitors.

Rescooped by valeriecharron from Local SEO for local businesses
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The Importance of Google+ for Implicit and Local Search

The Importance of Google+ for Implicit and Local Search | Les Enjeux du Web Marketing | Scoop.it
“Search intent has changed with the abundance of metadata available for Google to use in its algorithm so that they know enough background information on”
Via Peg Corwin
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Peg Corwin's curator insight, June 29, 2014 1:16 PM

Call local searches are not equal.  Hyperlocal terms are becoming more significant.  Learn more..

Rescooped by valeriecharron from Social Media, SEO, Mobile, Digital Marketing
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Creating Mobile Email That Works

Creating Mobile Email That Works | Les Enjeux du Web Marketing | Scoop.it

63% of mobile users close or immediately delete emails not optimized for mobile.

Simply put: if your emails are not mobile-friendly, you are literally turning away prospects at the door. Here are six things you should be doing to optimize your emails for today’s mobile audience.

 


Via Kamal Bennani
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5 Simple Ways to Optimize Your Website for Lead Generation

5 Simple Ways to Optimize Your Website for Lead Generation | Les Enjeux du Web Marketing | Scoop.it

Learn some quick, useful tips for optimizing your website for lead generation.


Via Kamal Bennani
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The Most Effective Social Networks for Marketing a Business in 2015

The Most Effective Social Networks for Marketing a Business in 2015 | Les Enjeux du Web Marketing | Scoop.it
More than half (52%) of marketers say Facebook is the most important social network they use to grow and market their business, according to a recent report from Social Media Examiner.

 


Via Kamal Bennani
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Seo-standard - l'optimisation du contenu pour SEO, les recommandations pour texte selon Google

Seo-standard - l'optimisation du contenu pour SEO, les recommandations pour texte selon Google | Les Enjeux du Web Marketing | Scoop.it
text optimization http://t.co/7jWqFXesTm
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[Enquête] A quoi ressemblera le directeur marketing du futur ? - Emarketing

[Enquête] A quoi ressemblera le directeur marketing du futur ? - Emarketing | Les Enjeux du Web Marketing | Scoop.it
Entré dans l'ère de la digitalisation, le directeur marketing opère sa mue, développe des compétences inédites, engage ses équipes et chapeaute des dispositifs 360°. Analyses et paroles d'experts.
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La vidéo, un instrument de prédilection pour le marketing digital - informatique

La vidéo, un instrument de prédilection pour le marketing digital - informatique | Les Enjeux du Web Marketing | Scoop.it
D’après une enquête de Brightcove, fournisseur mondial de services vidéo cloud, les consommateurs élèvent la vidéo au rang de moyen de...
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Rescooped by valeriecharron from All Things HR and Social Media: Social recruiting, ERPs, Employer Brand...etc.
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KPIs for Your Social Media Dashboard

KPIs for Your Social Media Dashboard | Les Enjeux du Web Marketing | Scoop.it
“ Ever wondered what you really need to measure in order to gauge your success on social networks? Here are the key performance indicators (KPI) I typically focus on with my clients.”
Via AK Miller
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Rescooped by valeriecharron from Local SEO for local businesses
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Local Listing Enhancement Services - Moz vs Yext vs UBL vs DIY

Local Listing Enhancement Services - Moz vs Yext vs UBL vs DIY | Les Enjeux du Web Marketing | Scoop.it
“When you show up in local search results, new customers can find you. Create consistent, visible business listings with Moz Local.”
Via Peg Corwin
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Peg Corwin's curator insight, March 29, 2014 9:34 AM

What does it cost to have someone handle the tedious process of verifying and correcting local lists?  See this comparison and discussion at MOZ.  


Are services offered annually to facilitate ease of future changes?  Is it really worthwhile to pay yearly if you have a simple business with no plans to move?


  If you like this scoop, please consider a thumbs up or share.

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21 Local SEO Mistakes To Avoid

21 Local SEO Mistakes To Avoid | Les Enjeux du Web Marketing | Scoop.it

Via Peg Corwin
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Vert useful
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Moz Local, part of Moz SEO Tool

Moz Local, part of Moz SEO Tool | Les Enjeux du Web Marketing | Scoop.it
“Promoting your company through blogs, podcasts, video, newsletters, SEO, eBooks and Social Media is called Inbound Marketing. The ultimate purpose of inbound ma”
Via Peg Corwin
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Peg Corwin's curator insight, June 8, 2014 12:50 PM

See the Moz local aspect of the well-regarded seo tool.

Roger L. Gill's curator insight, June 10, 2014 7:57 PM

Moz has some of the best online marketing resources.  I highly recommend them.

Rescooped by valeriecharron from Local SEO for local businesses
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The SEO Toolbox: SEO, Local SEO, and Free Tools

The SEO Toolbox: SEO, Local SEO, and Free Tools | Les Enjeux du Web Marketing | Scoop.it
“This SEO Toolbox provides you with all the tools you need when it comes to your SEO and Local SEO campaigns, plus a free tools package.”
Via Peg Corwin
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Very useful
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Google My Business - A Brand, A Portal, A Platform

Google My Business - A Brand, A Portal, A Platform | Les Enjeux du Web Marketing | Scoop.it
“Today, Google is rolling out Google My Business - a significant small business upgrade to Google Places and Plus. After multiple years of struggle in upgrading”
Via Peg Corwin
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Peg Corwin's curator insight, June 15, 2014 10:13 AM

About changes in the Google local and Google places interface.

ConfluenceSocialMarketing's curator insight, June 20, 2014 9:28 PM

Like the new navigation.