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UX as Science: Test, Learn, Stay Lean

UX as Science: Test, Learn, Stay Lean | UX Design www.theirowndevic.es | Scoop.it
Much more than designers, user experience professionals are well-suited to lead a company's customer development lab.

Via Mario K. Sakata
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Mario K. Sakata's comment, June 26, 2013 11:23 AM
I do think that designers need to be facilitator as well.
OneSpring's comment, June 26, 2013 1:11 PM
At OneSpring, I function as UX thought leader & facilitator/producer on all engagements that I lead. Having a UX designer in place, not only project facilitator but as Client liaison as well, allows for much smoother communication of vision between my team and project stakeholders. It allows us to operate both Lean & Agile in terms of generating necessary stakeholder consensus (eg Critical Mass) for getting our visualization prototypes and translating into requirements for development. Michael Allenberg
Terry Patterson's comment, June 26, 2013 2:57 PM
Michael, sounds like a great balance. You speak about a very close integration of project management and UX strategy. I wish more web PMs aligned their work a bit more with this vision. Do you also practice project management in the sense of SOWs, human resource and risk management aspects? If so, do you mind direct message me with your answer?
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Stop everything! Scientists have discovered a super-food seaweed that tastes like Bacon

Stop everything! Scientists have discovered a super-food seaweed that tastes like Bacon | UX Design www.theirowndevic.es | Scoop.it
The sizzling smell of bacon has been known to break the sturdiest of vegetarians – and for dieters it’s often hard to resist that crunchy, fatty but delicious rind.

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Crowdfunding as the trojan horse of the commons

Crowdfunding as the trojan horse of the commons | UX Design www.theirowndevic.es | Scoop.it

Crowdfunding implies a whole new paradigm of the network and Internet possibilities to create new socioeconomic models. Summarizing  its recent history, it appeared first as sporadic cases (between the nineties and the new century) with calls for financial support from music band fans and promoters of films, and it  began to replicate in a little over two years with more and more platforms. They bring together many ideas, projects and initiatives of third parties, gradually adding small economic amounts given by the maximum possible users, and allow to raise enough money for initiatives to take place.

 


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Talking Lean UX with Jeff Gothelf | UX Magazine

Talking Lean UX with Jeff Gothelf | UX Magazine | UX Design www.theirowndevic.es | Scoop.it

"get out of the deliverables business," and return our focus to customer delight


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PowerStory's curator insight, April 4, 2013 7:29 PM

I think the spirit of Lean UX is something worth experimenting with on small projects.  It really is about collaboration.  However this is likely not going to work for offshore teams.

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The UX Runway - Integrating UX, Lean and Scrum Cohesively

The UX Runway - Integrating UX, Lean and Scrum Cohesively | UX Design www.theirowndevic.es | Scoop.it
How to integrate UX and Lean UX principles into Scrum Agile software development projects

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Twitter's Redesigned Homepage Keeps Mobile in Mind

Twitter's Redesigned Homepage Keeps Mobile in Mind | UX Design www.theirowndevic.es | Scoop.it
Twitter began rolling out a redesigned homepage for desktop users Monday that feels more like the platform's mobile apps.

Via Kamal Bennani
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First Impressions Matter: LeanUX Design of Landing Page ’13

My talk from Lean Startup Machine Tokyo 2013 held Dec. 13th - 15th.

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Senior UX Designer at Fantasy Interactive (Fi) ~ Authentic Jobs

Senior UX Designer at Fantasy Interactive (Fi) ~ Authentic Jobs | UX Design www.theirowndevic.es | Scoop.it
The Sr. UX Designer at Fi is in charge of the most complex and innovative projects. He or she often owns multiple projects at the same time and oversees and drives a multi-track account with the support of a UX team.
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How to use social data to make decisions

How to use social data to make decisions | UX Design www.theirowndevic.es | Scoop.it

Five tips that should go some way in helping you to use your data to formulate future decisions


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Rescooped by Roslyn Baker from Business Brainpower with the Human Touch
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The Illusion of Failure

The Illusion of Failure | UX Design www.theirowndevic.es | Scoop.it

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The Learning Factor's curator insight, September 1, 2013 8:54 PM

The fear of failure is the world’s most destructive illusion. It’s not that fear isn’t real—it certainly is—but we oftentimes use its existence as a reason for our inaction, indecision, and ultimately our inability to try something new or believe we can succeed against the odds.


Before questioning the logic, ask yourself: Is failure (or fear of it) what prevents you from doing what you want—whether it’s getting in shape, getting your life in order, or just getting busy? Or are you just making excuses?

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This Incredible App Could Change How You Read Books Forever

This Incredible App Could Change How You Read Books Forever | UX Design www.theirowndevic.es | Scoop.it

Oyster is a new app launched last week, that wants to for books what Spotify did for music and Netflix for film and TV. For a monthly fee of $US9.95, you can access over 100,000 titles from various publishers, and share what you’re reading with friends.

The goal of Oyster is to make reading a social activity, according to the app’s website.

From anywhere a mobile device can go — a bustling subway car, a quiet coffee shop, or lost at sea with a Bengal tiger — our mission is to build the best reading experience, one that is both communal and personal, anytime, anywhere.

 

Oyster is currently rolling out on on invitation only basis (you can sign up for the waiting list here) but here’s a look at what to expect when you get your access code.


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Multichannel Marketing Key for Reaching Online Shoppers

Multichannel Marketing Key for Reaching Online Shoppers | UX Design www.theirowndevic.es | Scoop.it
Many ecommerce merchants are too reliant on Google organic search referrals. Some merchants depend on Google for 70 percent or more of their traffic. About five years ago that ...

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Apple Money on the Table for Companies That Get Personalization Right

Apple Money on the Table for Companies That Get Personalization Right | UX Design www.theirowndevic.es | Scoop.it
Read about Apple's acquisition of Matcha and how their work in personalization made them a boat load of money.

Via Kamal Bennani
Roslyn Baker's insight:

Its personal

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Rescooped by Roslyn Baker from Public Relations & Social Media Insight
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10 inspiring pieces of editorial design

10 inspiring pieces of editorial design | UX Design www.theirowndevic.es | Scoop.it

Editorial design is my favorite part of a graphic designer’s job, unfortunatly, it isn’t the easiest one to get job in. Here is some inspiration for some well-designed editorial layouts.


Via Jeff Domansky
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Jeff Domansky's curator insight, July 14, 2015 3:20 AM

Creativity with your coffee.

Marco Favero's curator insight, July 14, 2015 11:15 AM

aggiungi la tua intuizione ...

xoj9's curator insight, July 17, 2015 2:06 PM

Love the creative thinking here

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Crowdfunding Journalism: A New Financing Model for Freelancers? | Mediashift | PBS

Crowdfunding Journalism: A New Financing Model for Freelancers? | Mediashift | PBS | UX Design www.theirowndevic.es | Scoop.it

Toronto-based freelance reporter Naheed Mustafa always paid her own way when she reported from abroad. But that meant that about 70 percent to 80 percent of what she earned went straight toward paying for the costs of traveling.


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What Users Want (or Why Webpages Are Dead)

Mobile devices sales have overtaken PC sales. Social media is where people now connect. Lives are stored in the cloud. As technology becomes increasingly mobile and social, how should we be thinking about information access and delivery?

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Lean UX: Getting Out Of The Deliverables Business | Smashing UX Design

Lean UX: Getting Out Of The Deliverables Business | Smashing UX Design | UX Design www.theirowndevic.es | Scoop.it
User experience design for the Web (and its siblings, interaction design, UI design, et al) has traditionally been a deliverables-based practice.
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Using Dust.js at Paypal and LinkedIn

Jeff Harrell from PayPal talks about how he and his team at PayPalare using Dust and JavaScript templating to enable rapid, lean UX development from prototyp...
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The Lean UX Manifesto: Principle-Driven Design

The Lean UX Manifesto: Principle-Driven Design | UX Design www.theirowndevic.es | Scoop.it
My colleague Ajay and I happen to be working at incorporating lean UX at the enterprise level for upwards of two years. In studying it, I discover that there's a temptation to lay out rules, and when the rules aren't.

Via Michael Allenberg
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Who Should Be Responsible for a Project's Usability? - Business 2 Community

Who Should Be Responsible for a Project's Usability? - Business 2 Community | UX Design www.theirowndevic.es | Scoop.it
Who Should Be Responsible for a Project's Usability?
Business 2 Community
Every year, UX, design and interface designers are becoming more and more sought after.
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Experience maps

Experience maps | UX Design www.theirowndevic.es | Scoop.it
Remko Vermeulen is using Pinterest, an online pinboard to collect and share what inspires you.

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20 Inspiring SlideShare Presentations Every Marketer Should See

20 Inspiring SlideShare Presentations Every Marketer Should See | UX Design www.theirowndevic.es | Scoop.it

Some SlideShare presentations are better than others. Some have gorgeous designs. Some have insanely actionable takeaways. Some just give down-to-earth advice. But the best SlideShare presentations represent all three. 

 

And if you're looking to get started making your own SlideShare, why not learn from the best of the best?To help you kick your own SlideShare presentations up a notch, here are 20 awesome SlideShares to check out.


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The Learning Factor's curator insight, August 21, 2013 5:46 PM

Get inspired to create your own SlideShare presentation by checking out these 20 SlideShare presentations for marketers.

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How Women Decide

How Women Decide | UX Design www.theirowndevic.es | Scoop.it

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The Learning Factor's curator insight, September 5, 2013 6:09 PM

In 2005 seven partners and senior staffers at Deloitte (including the male coauthor of this article) prepared for a meeting with a prospective client, a large hospital undergoing an exciting transformation. Aware that a multimillion-dollar piece of business would be won or lost on the basis of their pitch, the key presenters pored over their slide deck, crossing the t’s and dotting the i’s. They reviewed everything they knew about the hospital and rehearsed their case for why Deloitte was the ideal choice. Their proposal would emphasise Deloitte’s view of projects as collaborations; the team would walk in the client’s shoes.


During the meeting, the partners covered all their talking points. They came away certain that they had addressed every concern outlined in the client’s request for proposal and hopeful that Deloitte would win the project. But they also felt that something had seemed off during the presentation. The consultants and client representatives never quite got on the same wavelength. What could explain the lack of rapport in the room? One aspect of this high-stakes meeting was different from the partners’ usual experience: Half the client attendees were women. The consultants had known this would be the case ahead of time, but it hadn’t occurred to them to alter their pitch in any way because of that. In the end, the hospital did not choose Deloitte for the job.

Nancy Hill's curator insight, September 6, 2013 12:25 AM

This Harvard Business Review piece provides a good overview of female decision making tendencies. 

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How 5 Scientists See The Future Of Humanity

How 5 Scientists See The Future Of Humanity | UX Design www.theirowndevic.es | Scoop.it
The future of civilization could be a dystopia of ruined ecosystems and malevolent machines, or a paradise of eternal life and intergalactic culture.

 

Humanity has reached a bottleneck this century: Technical developments could cause catastrophic damage to the planet, or they could save humanity from its man-made quandary.

 

The future of civilization could be a dystopia of ruined ecosystems and malevolent machines, or a paradise of eternal life and intergalactic culture.

At a symposium on the longevity of human civilization here at the Library of Congress Thursday (Sept. 12), several of the nation's leading scholars and futurists predicted what the coming centuries may bring.

 

"Everything I say today will probably be wrong," Scientific American journalist David Biello said at the start of the event. [Science Fact or Fantasy? 20 Imaginary Worlds]


Via The Learning Factor
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Grenoble-Isère's curator insight, September 19, 2013 7:43 AM

Et vous, comment voyez-vous l'avenir de l'humanité ?

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10 Brands' Twitter Marketing You Can't Help But Love

10 Brands' Twitter Marketing You Can't Help But Love | UX Design www.theirowndevic.es | Scoop.it

Check out some examples of totally lovable, hilarious, and sassy Twitter marketing.


Via Kamal Bennani
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Greg Bonsib's curator insight, August 17, 2013 5:07 PM

Great stuff and good marketing, too