Lectures web
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The State of SEO in 2012: Google+, Authorship and Unique Content | Business 2 Community

It’s been a year of tectonic shocks and ripples affecting SEO so when SEOmoz CEO Rand Fishkin and HubSpot CTO Dharmesh Shah took to the virtual stage earlier...
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Visual Direction in Web Design | Webdesigntuts+

Visual Direction in Web Design | Webdesigntuts+ | Lectures web | Scoop.it
One of the big secrets of design is learning how to guide the visual direction of viewers; This principle is often overlooked by even the most experienced...
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Responsive Data Table Roundup | CSS-Tricks

Responsive Data Table Roundup | CSS-Tricks | Lectures web | Scoop.it
There has been a bunch of takes on responsive data tables since I first published about it.
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Comment passer de Blogueur Amateur à Blogueur Pro ? | ConseilsMarketing.fr

Comment passer de Blogueur Amateur à Blogueur Pro ? | ConseilsMarketing.fr | Lectures web | Scoop.it
Nous avons le plaisir de recevoir Guillaume, Blogueur Professionnel au sein de La MarkeTeam : 1 - Quels sont les outils indispensables du Blogueur Pro...
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A New Showcase Of HTML5 And CSS3 Based Sites For Inspiration

A New Showcase Of HTML5 And CSS3 Based Sites For Inspiration | Lectures web | Scoop.it
The moment when CSS3 and HTML5 sites were technologies barely used is gone. Nowadays a lot of sites if not almost all created by passionate designers or agencies are built with the help of these two.
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The class of 2012: Are businesses doing enough to find digital talent?

University careers services are not currently well equipped to provide advice on jobs in digital.
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Kred tries to one-up Klout by taking influence to the masses

Kred tries to one-up Klout by taking influence to the masses | Lectures web | Scoop.it
Kred wants to close the gap with Klout by offering social influence tools for smaller businesses...
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101 Web Marketing Ideas and Tips

From my and my company’s background experience, a 101 list of web marketing tips, ideas and best practices. I tried to cite as many websites and other respectable reading sources as possible:

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How to do Keyword Research #infographic

How to do Keyword Research #infographic | Lectures web | Scoop.it

Via paulo oliveira
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Content Marketing - 30 Tactics

Content Marketing - 30 Tactics | Lectures web | Scoop.it
Content Marketing - Tactics and Best Practices Soon I'll be starting a new series of practical tips on tactics that marketers can use to complement their...
Via paulo oliveira
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Changing SEO Strategies Post-Google Penguin

Changing SEO Strategies Post-Google Penguin | Lectures web | Scoop.it
Whilst the Panda algorithm, which is still refreshing 18 months on, is arguably more concerned with onsite factors, its not-too-distant relative, Google Penguin, was designed to focus on the other significant realm of SEO: offsite.
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Ignore social media at your peril: Gartner « Columns « Business Technology News

Ignore social media at your peril: Gartner « Columns « Business Technology News | Lectures web | Scoop.it
Gartner predicts that refusing to communicate by social media will be as harmful to companies as ignoring phone calls or emails is today.
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Responding to the New High-Resolution Web | Adam Bradley | @adamdbradley

Without any consideration for hi-res displays, webpages are wasting the true beauty of these devices by only allowing them to render blurry poor-quality images.
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7 Tools For Monitoring The Effectiveness Of Your Tweets — socialmouths

7 Tools For Monitoring The Effectiveness Of Your Tweets — socialmouths | Lectures web | Scoop.it
A list of tools you can use to measure your tweets reach, website traffic, location, real-time response and its following effect...
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9 Facebook Marketing Tips From Top Experts

9 Facebook Marketing Tips From Top Experts | Lectures web | Scoop.it
Facebook Marketing Tips: Find out the hottest facebook marketing tips for your business and use these marketing tactics to take you to the next level.
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New Analytics Tool: Find Your Angle With Topsy - SocialTimes

New Analytics Tool: Find Your Angle With Topsy - SocialTimes | Lectures web | Scoop.it
From the social analytics firm that created the Twitter Political Index comes a new tool that can help you to take the temperature of the Internet before you create your next story or marketing campaign.
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Un bon CDN pour vos bibliothèques javascript | Korben

Quand on voit la bande passante que peut bouffer le chargement de certaines bibliothèques JS, on se dit que si d'autres peuvent les héberger à notre place,...
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Use Image SEO to Drive Traffic to Your Website

Typically, the focus of SEO is on optimizing the actual text of the page content and very little thought goes into image SEO.
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The Rise of Content Strategy—Trend #1: More Content! More!

The Rise of Content Strategy—Trend #1: More Content! More! | Lectures web | Scoop.it

Content comes up early in strategic conversations as we refine the positioning and key messages for a company or product. It is core to our design process, when we’re organizing content in the information architecture, and drafting on-brand and user-friendly language for interface elements. The need for clear, well-structured content (language, imagery, videos, sounds, and more) is a constant as we work with our clients and developers to deliver rich digital experiences that satisfy business needs, and make customers happy.


Via Gregg Breward, paulo oliveira
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