Si vous suivez régulièrement le blog, vous avez forcément entendu parlé du tutoriel webdesign e-commerce Fine Cookies. Les 14 heures complètes de formation sont désormais entièrement disponible sur le site Living Tuts.
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Un des défis les plus redoutables, mais tout aussi gratifiant, à réaliser est le lancement d’un site de e-commerce.
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Twenty specific ways you can implement Google Analytics Custom Variables to get better insights out of your website tracking data. Delete the scoop?
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In today’s tutorial, we’re going to be looking at one of Google Analytics’ most recent additions to its feature set; Experiments. Using this tool, I’ll be showing you how to serve up different variations of a page to determine which one is the most successful in converting visitors to the site.
Via Brian Yanish - MarketingHits.com, paulo oliveira Delete the scoop?
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You think you're a Google Analytics ninja? Think again. We've got five must-use features you've never even seen before. Boom. Delete the scoop?
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Vous venez de créer et de mettre en vente votre produit. Hors, après quelques jours, il ne se passe toujours rien. Cela vient sans doute de votre page de vente. Mais comment évaluer la performance de celle-ci ? Avec un test A/B. Le test A/B est un grand classique de la mesure de performance. Son importance et son utilité ne sont plus à démontrer. Actuellement, deux tests de ce type sont en cours sur 4h18. Pour réaliser ces tests, j’utilise Google Analytics. Je vous propose, dans ce tutoriel, de créer votre propre test A/B. Vous pouvez le réaliser sur n’importe quel page de votre site. Via Frédéric DEBAILLEUL Delete the scoop?
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