"Citizen scientists, environmentalists and anyone who lives near a power plant -- your services are requested. Climate change scientist Kevin Robert Gurney needs your help in a grand undertaking: the mapping of all the power plants in the world." "'We thought, there are lots of people around the planet who live near power plants. Maybe they could tell us where the plant is, how much energy it produces, and whether it uses coal, oil or natural gas' he said. 'That alone would give us more information than we have now.' To make it more fun for people to contribute, the lab turned the project into a bit of a game. Users contribute information about a power plant by pinning it to a Google map. The more information about power plants they contribute, the more points they get. When the project ends in 2014, the winner will be declared the 'Supreme Power Plant Emissions GURU!' and will get a trophy. The person will also be named a co-author on a scientific paper that demonstrates the usefulness on crowd-sourcing in scientific research."