Are You Feeding Birdseed to Your Cat? | The Drucker Exchange | Leading Choices |

"...This story can be applied to successful innovation. Peter Drucker taught us that innovation is the only true source of profits, and requires simultaneously doing new work, doing current work better and stopping work that should no longer be continued. It is the opposite of feeding birdseed to struggling, or more-than-struggling, canaries. Doing all three things at the same time is the foundation for sustainable reinvention."