We all want to be part of the crowd. We want to belong. From an ethics perspective, conforming to group norms can be good but it can also be very, very bad. Groupthink is defined as the practice of approaching issues as matters to be dealt with by consensus of a group rather than by individuals acting independently. Groupthink can lead collective rationalization, lack of personal accountability and pressure to acquiesce. Groupthink is a common factor in bad decision-making and serious ethical breaches. Groupthink often sets up . . .