Excerpt from article on Social Media Examiner: "Your Facebook profile and Facebook business page can work together today.
On one hand, it’s important for a company to have a professional Facebook business page that’s in line with the company’s messaging, target audience and branding. But the way you use your Facebook personal profile can also play a role in the success of social media for your business, and this is often overlooked.
There are many ways you can leverage the activities in your personal profile to benefit your business and build relationships with current and past customers.
Here are 10 ways to leverage your personal Facebook profile for business. #1: Allow Follows to Your Personal Profile; #2: Celebrate Moments; #3: Catch People Doing Something Right; #4: Use Graph Search to Reach Influencers; #5: Tell Your Story; #6: Tag Your Company Photos; #7: Leave Facebook Voice Messages; #8: Give a Facebook Gift; #9: Find More Intel on the People You Want to Work With; #10: Set Up Facebook Lists;
Start thinking beyond the status update and take advantage of the enormous opportunities to leverage your personal profile for business to build stronger relationships with your professional contacts..."