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Content Marketing Beginners Suggestions for Businesses: Where to Start

Content Marketing Beginners Suggestions for Businesses: Where to Start | Leadership Think Tank | Scoop.it

Did you know there is a lot of work that has to happen before one begins creating a content marketing strategy? There is and I am going to give you some strategies that will help you begin and also explain some important “non-negotiables”, as I call them.


First, Create a Team


Your business will need at the least a team of two people. This is especially true when your are writing/rewriting the content for the main pages of a website. They need to work together to create the content you need. There should be brainstorming and as they say, two brains are better than one. Seriously, this task is a two person job at a minimum.


There is Work to Be Done Before Your Team Begins:


There are no short cuts for effective and organized content marketing. The non-negotiables below have to be completed before writing begins. They apply to the writing of main content pages of a website and all other forms of content marketing.


Read more: http://bit.ly/M0gEc7


Via Martin Gysler
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John van den Brink's comment, June 14, 2012 9:52 AM
Great posts Martin, thanks!
Martin Gysler's comment, June 14, 2012 3:43 PM
You're welcome John, great you like it!
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Finnish Education Highlights - Flipboard magazine - compilation of articles, research and reports

Finnish Education Highlights - Flipboard magazine - compilation of articles, research and reports | Leadership Think Tank | Scoop.it
By apuustin | apuustin created a magazine on Flipboard. "Finnish Education Highlights" is available with thousands of other magazines and all the news you care about. Download Flipboard for free and search for "apuustin".

Via Tom D'Amico (@TDOttawa)
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Valia Reinsalu's curator insight, November 3, 2013 12:34 PM

Always interesting to read about Finland's school system...

Rescooped by Aki Puustinen from TVT-työkalut lukio-opetuksessa
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Suomi on Euroopan toiseksi innovatiivisin maa – yrityksistä kekseliäimpiä ovat ... - Helsingin Sanomat

Suomi on Euroopan toiseksi innovatiivisin maa – yrityksistä kekseliäimpiä ovat ... - Helsingin Sanomat | Leadership Think Tank | Scoop.it

Suomi on Euroopan toiseksi innovatiivisin maa väkilukuun suhteutettuna, selviää Euroopan patenttiviraston selvityksestä.


Via Jari Penttinen
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5 Mobile Learning Trends: How M-LearningIs Changing the Workplace | Origin Learning – A Learning Solutions Blog

5 Mobile Learning Trends: How M-LearningIs Changing the Workplace | Origin Learning – A Learning Solutions Blog | Leadership Think Tank | Scoop.it

"Mobile Learning Technology has opened up a whole gamut of options to extend the learning blend. No longer do employees have to rely solely on the usual means of training – be it ILT or e-learning. So much so, that even in organizations which have not yet adopted mobile learning, employees are using their smartphones to informally pull whatever information they can at the time of immediate need. Be it preparing for an interview or gathering the relevant statistics on the way to a meeting, mobiles have become tools of providing ubiquitous support, especially for accessing bite-sized information."


Via EDTC@UTB, Suvi Salo
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Rescooped by Aki Puustinen from iGeneration - 21st Century Education
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Two Different Views Of The Classroom Of The Future?

Two Different Views Of The Classroom Of The Future? | Leadership Think Tank | Scoop.it
A video and some photos demonstrating 2 differing views on the classroom of the future.

Via Tom D'Amico (@TDOttawa)
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