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Content Marketing Beginners Suggestions for Businesses: Where to Start

Content Marketing Beginners Suggestions for Businesses: Where to Start | Leadership Think Tank | Scoop.it

Did you know there is a lot of work that has to happen before one begins creating a content marketing strategy? There is and I am going to give you some strategies that will help you begin and also explain some important “non-negotiables”, as I call them.


First, Create a Team


Your business will need at the least a team of two people. This is especially true when your are writing/rewriting the content for the main pages of a website. They need to work together to create the content you need. There should be brainstorming and as they say, two brains are better than one. Seriously, this task is a two person job at a minimum.


There is Work to Be Done Before Your Team Begins:


There are no short cuts for effective and organized content marketing. The non-negotiables below have to be completed before writing begins. They apply to the writing of main content pages of a website and all other forms of content marketing.


Read more: http://bit.ly/M0gEc7


Via Martin Gysler
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John van den Brink's comment, June 14, 2012 9:52 AM
Great posts Martin, thanks!
Martin Gysler's comment, June 14, 2012 3:43 PM
You're welcome John, great you like it!

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Rescooped by Aki Puustinen from iGeneration - 21st Century Education
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Finnish Education Highlights - Flipboard magazine - compilation of articles, research and reports

Finnish Education Highlights - Flipboard magazine - compilation of articles, research and reports | Leadership Think Tank | Scoop.it
By apuustin | apuustin created a magazine on Flipboard. "Finnish Education Highlights" is available with thousands of other magazines and all the news you care about. Download Flipboard for free and search for "apuustin".

Via Tom D'Amico (@TDOttawa)
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Valia Reinsalu's curator insight, November 3, 2013 12:34 PM

Always interesting to read about Finland's school system...

Rescooped by Aki Puustinen from YHeuphoria
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Näissä ammateissa on lyhyt koulutus ja hyvä palkka

Näissä ammateissa on lyhyt koulutus ja hyvä palkka | Leadership Think Tank | Scoop.it
Pitkä koulutus tuottaa hyvän palkan, varsinkin jos lukee lääkäriksi. Duunari saattaa silti tienata akateemista naista enemmän. Sitä sietää miettiä, kun valitsee tulevaa ammattia.

Via Sami Kallioinen, Kalle Liikanen
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Kalle Liikanen's curator insight, Today, 4:33 AM

Sen saa halvalla jos haluaa. Mutta jos ei halua, ei saa - halvalla.

Rescooped by Aki Puustinen from Utbildning på nätet
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Flipping The Classroom Using Blendspace

Flipping The Classroom Using Blendspace | Leadership Think Tank | Scoop.it
November 26, 2014
Blendspace is an excellent free tool to create flipped lessons for your class. You can create a class on Blendspace and invite up to 35 students to join it. The maximum number of...

Via Kent Wallén
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Rescooped by Aki Puustinen from The Future of Social Media: Trends, Signals, Analysis, News
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Tumblr and Pinterest now fastest-growing social platforms

Tumblr and Pinterest now fastest-growing social platforms | Leadership Think Tank | Scoop.it
Even though Facebook maintains its reigning status as the largest social network, it has some quickly growing challengers: Tumblr and Pinterest.

Via Ilkka Olander
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Rescooped by Aki Puustinen from Utbildning på nätet
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iPads Improve Classroom Learning, Study Finds

iPads Improve Classroom Learning, Study Finds | Leadership Think Tank | Scoop.it
The power of iPads and other tablets can help students learn concepts of enormous scale, like the size of the solar system, that traditional methods struggle to teach.

Via Adelina Moura, Kent Wallén
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David W. Deeds's curator insight, November 26, 8:57 AM

Thanks to Kent Wallen.

Rescooped by Aki Puustinen from ICT
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You can now edit Microsoft Office documents from within Dropbox

You can now edit Microsoft Office documents from within Dropbox | Leadership Think Tank | Scoop.it
Dropbox updated its apps with new Microsoft Office support that makes it easier for users to edit and share Microsoft Office documents with Dropbox.

Via Suvi Salo
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Rescooped by Aki Puustinen from Teacher Engagement for Learning
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5 Things to Share With Your Teachers About Educational Technology

5 Things to Share With Your Teachers About Educational Technology | Leadership Think Tank | Scoop.it
We know that technology has changed education and it is only going to continue to do so. Teachers will not only accept these changes in technology, but will embrace them if they feel confident in the learning experience....

Via Grant Montgomery
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Rescooped by Aki Puustinen from TVT-työkalut lukio-opetuksessa
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Google+ - Plussan puolella: Yksityinen Hangout ...

Google+ - Plussan puolella: Yksityinen Hangout ... | Leadership Think Tank | Scoop.it

Kaikki Hangouts On Air -lähetykset ovat oletuksena julkisia, kun aloitat lähetyksen. Jos et kuitenkaan halua tehdä Hangout On Air -lähetystäsi laajasti tunnetuksi, voit tehdä tapahtumasta yksityisen.


Via Jari Penttinen
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Rescooped by Aki Puustinen from pedaideat
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Leimaava luokitus toteuttaa itsensä

Leimaava luokitus toteuttaa itsensä | Leadership Think Tank | Scoop.it
Sarjamurhaajat. Adhd-lapset. Teiniäidit. Masentuneet. Sivupersoonaiset. Tiede on innokas luomaan ihmisluokkia. Aina on ollut naisia, jotka synnyttävät teini-ikäisenä. Aina on ollut ihmisiä, jotka murhaavat monta kertaa. 1900-luvun tiede on antanut heille omat nimilaput.

Via Eenariina Hämäläinen
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Eenariina Hämäläinen's curator insight, November 25, 4:36 AM

Fi4-kurssille Foucault'n käsittelyn yhteyteen

Rescooped by Aki Puustinen from Digital Delights for Learners
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Flippity.net: Easily Turn Google Spreadsheets into Online Flashcards

Flippity.net: Easily Turn Google Spreadsheets into Online Flashcards | Leadership Think Tank | Scoop.it

Via Ana Cristina Pratas
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Sharon Hartle's curator insight, November 26, 2:28 AM

A nice tool for making online flashcards. Could be an alternative to Quizlet :-)

Rescooped by Aki Puustinen from Educational Technology and Mobile Lerarning
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Some Good Ideas and Activities to Teach Coding in Class Using Hopscotch ~ Educational Technology and Mobile Learning

Some Good Ideas and Activities to Teach Coding in Class Using Hopscotch ~ Educational Technology and Mobile Learning | Leadership Think Tank | Scoop.it

Via Educatorstechnology
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Rescooped by Aki Puustinen from Lyseo.org (ICT in High School)
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Lukion opetussuunnitelman uudistus on farssi - Kaiken takana on loinen - Tiede

Lukion opetussuunnitelman uudistus on farssi - Kaiken takana on loinen - Tiede | Leadership Think Tank | Scoop.it
Opetussuunnitelman uudistaminen etenee väärässä järjestyksessä ja samalla asettaa opettajat toisiaan vastaan.

Via Mika Auramo
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Mika Auramo's curator insight, November 25, 12:44 AM

Näin pääsi käymään. Aikataulu on epärealistinen.