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Content Marketing Beginners Suggestions for Businesses: Where to Start

Content Marketing Beginners Suggestions for Businesses: Where to Start | Leadership Think Tank | Scoop.it

Did you know there is a lot of work that has to happen before one begins creating a content marketing strategy? There is and I am going to give you some strategies that will help you begin and also explain some important “non-negotiables”, as I call them.


First, Create a Team


Your business will need at the least a team of two people. This is especially true when your are writing/rewriting the content for the main pages of a website. They need to work together to create the content you need. There should be brainstorming and as they say, two brains are better than one. Seriously, this task is a two person job at a minimum.


There is Work to Be Done Before Your Team Begins:


There are no short cuts for effective and organized content marketing. The non-negotiables below have to be completed before writing begins. They apply to the writing of main content pages of a website and all other forms of content marketing.


Read more: http://bit.ly/M0gEc7


Via Martin Gysler
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John van den Brink's comment, June 14, 2012 9:52 AM
Great posts Martin, thanks!
Martin Gysler's comment, June 14, 2012 3:43 PM
You're welcome John, great you like it!
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Finnish Education Highlights - Flipboard magazine - compilation of articles, research and reports

Finnish Education Highlights - Flipboard magazine - compilation of articles, research and reports | Leadership Think Tank | Scoop.it
By apuustin | apuustin created a magazine on Flipboard. "Finnish Education Highlights" is available with thousands of other magazines and all the news you care about. Download Flipboard for free and search for "apuustin".

Via Tom D'Amico (@TDOttawa)
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Valia Reinsalu's curator insight, November 3, 2013 12:34 PM

Always interesting to read about Finland's school system...

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'Until the government learns lessons from Pisa, we will not have a professionalised teaching force' - Education - TES News

'Until the government learns lessons from Pisa, we will not have a professionalised teaching force' - Education - TES News | Leadership Think Tank | Scoop.it
Breaking education news about schools and further education. Find leading opinion, podcasts, comment and analysis on education from TES News

Via Timo Ilomäki
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Rescooped by Aki Puustinen from TVT opetuksessa Educational Use of Information and Communications Technology
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You can now post videos and send group messages on Twitter

Twitter is rolling out long-awaited features for its core apps designed to boost the time people spend on the service. As of this morning, you can begin shooting and post 30-second video clips to...

Via Suvi Salo, Minna Kähkönen
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Mitä on ihmislähtöinen johtaminen?

Mitä on ihmislähtöinen johtaminen? | Leadership Think Tank | Scoop.it
Sisäinen motivaatio perustuu kolmen tyyppisten psykologisten perustarpeiden tyydyttämiselle. Nämä voidaan nimetä vapaudeksi, virtaukseksi ja vastuuksi.

Via Anu Ojaranta
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iPad Keyboard Tips

iPad Keyboard Tips | Leadership Think Tank | Scoop.it
Keyboard Tips for the iPad Split the Keyboard Split the Keyboard by placing your thumbs in the middle of the on screen keyboard and pulling your thumbs toward the edge of the iPad. You are making c...

Via Suvi Salo
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Bett 2015 osa 1: Google ja #HackEd | Kalliolehto

Bett 2015 osa 1: Google ja #HackEd | Kalliolehto | Leadership Think Tank | Scoop.it

Via Jukka Kalliolehto, Timo Ilomäki
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Timo Ilomäki's comment, Today, 12:22 AM
Samoilla apajilla ollaan raporteissa, mutta ei haittaa. Hyvä tämä sun Scoopit muutenkin.
Suvi Salo's curator insight, Today, 12:57 AM

Wifi<--Chromebook

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Tämä oli Auschwitz

Tämä oli Auschwitz | Leadership Think Tank | Scoop.it
Auschwitzin tuhoamisleirin vapauttamisesta on ensi tiistaina kulunut 70 vuotta. HS selvitti arkistoista, kuinka leiristä suomalaisille kerrottiin. Toimittaja Heikki Aittokoski vieraili natsi-Saksan toteuttaman juutalaisten kansanmurhan tunnetuimmalla rikospaikalla.

Via Pasi Lintinen
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Scannable- A New Powerful App from Evernote ~ Educational Technology and Mobile Learning

Scannable- A New Powerful App from Evernote ~ Educational Technology and Mobile Learning | Leadership Think Tank | Scoop.it

Via Educatorstechnology
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