Le Marche & Fashion
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Le Marche & Fashion
(http://www.lifemarche.net soon in English) Le Marche offers an esteemed fashion industry that over time has developed an expertise that permit to understand the needs and desires of the market, especially from the end consumer side.  Le Marche is a land of ancient traditions and crafts manufacturing, here, are located some of the major brands famous all over the world.  A trip to the Marche, may also be an opportunity to switch from the classic historical and cultural tour to another exquisitely fashionable, in search of numerous outlets and factory stores.  The shoe making district of Fermo and Macerata situated on the border of the provinces of the same name (in the Marche Region on the Adriatic coast), represents the largest concentration of footwear producing companies in Italy.
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IWC-Santoni: Swiss-Le Marche Luxury Parnership

IWC-Santoni: Swiss-Le Marche Luxury Parnership | Le Marche & Fashion | Scoop.it

The Swiss watchmaker IWC Schaffhausen manufactory and the Italian brand Santoni joined their know-how and their prestige to create classic and elegant aesthetic unique products that give little or no concessions to the excesses of technicality; masterpieces of manufacturing art precision.
Their partnership begins with the creation of exclusive alligator finest leather straps, designed and handcrafted by Santoni manufacturing for the Portofino Manual Upload Eight Days model and for the Portofino Dual Time model.
Creations where can be found all the craftsmanship values, combined with the technical research, technological innovation and creative thinking, generating a perfect combination of simple elegance and timeless beauty.
Elegant straps for exclusive timepieces inspired by the Italian Dolce Vita.

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IWC & Santoni at IWC Portofino Hand-Wound Eight Days:

IWC & Santoni at IWC Portofino Hand-Wound Eight Days: | Le Marche & Fashion | Scoop.it
IWC revealed its latest gentleman's watch, the the IWC Portofino Hand-Wound Eight Days, to fans and friends in Singapore at Malmaison by The Hour Glass. The timepiece is a collaborative effort with luxury Italian shoemaker Santoni, who provided the handcrafted leather straps.
At the evening launch event, the classic elegance of the Portofino Hand-Wound and the beauty of the watch straps was complemented with installations of Santoni shoes on display. The combined display of timepiece and footwear brought home the unique union between the renowned watchmaker and bespoke shoemaker.
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