Deforestation has long been cited as a problem, but a lack of accessible data meant that the general public had to take someone's word for the figures. As a result, its threat always seemed more abstract and nebulous than, say, climate change or rising sea levels.
Until now: Google has unveiled its Global Forest Watch, an online tool that monitors deforestation around the world in near-real time.
Via Lauren Moss
One role of media should be to act like those speed monitors we see that tell us how fast we are going. Hopefully a program like Google's Global Forest Watch can help us monitor deforestation in real time.
maybe they have not gone over to the dark side for good?