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Laurinda's Interactive and Digital Media
Exploring non-traditional media
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Inside Google’s Big Plan to Race Amazon to Your Door

Inside Google’s Big Plan to Race Amazon to Your Door | Laurinda's Interactive and Digital Media | Scoop.it

An attempt to steal back product searches from the country's largest online retailer.

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Google, M&C Saatchi Sydney showcase storytelling cube

Google, M&C Saatchi Sydney showcase storytelling cube | Laurinda's Interactive and Digital Media | Scoop.it
SYDNEY - Working with Google Play, M&C Saatchi Sydney has released a music video in an intriguing online format that invites the user to experience a story through the six facets of a cube.
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Real is a Platform Too // Michel Reilhac // TFI Interactive Day 2014

"Stories come out of the screen, into the physical world. We've seen plenty of cohesive cross-platform narratives, but where can you go from there? The "real world" - that's where."


Via mirmilla
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mirmilla's curator insight, June 17, 2014 3:20 AM

A small taste of the Reihac thought.

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Video Game Consoles Are Still The Most Popular Streaming Devices For TVs

Video Game Consoles Are Still The Most Popular Streaming Devices For TVs | Laurinda's Interactive and Digital Media | Scoop.it
Game consoles account for more than half of streaming devices globally.
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Writing for Cross-Media - A Mob-Handed Task

Writing for Cross-Media - A Mob-Handed Task | Laurinda's Interactive and Digital Media | Scoop.it
Steve chats with Alison Norrington (StoryCentral) about her current project, The Chatsfield, and the challenges and techniques in collaborative writing for cross-media projects. In addition, ARGNet’s Michael Anderson stops by to give us a preview at a couple upcoming articles featuring transmedia project Future States and what has to be the worlds most intricate Easter Egg ever hidden in a game. Plus, our Cross-Media Moment is back!
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The Evolution Of Storytelling In Video Games

The Evolution Of Storytelling In Video Games | Laurinda's Interactive and Digital Media | Scoop.it
Advanced technology continues to bring newer and more effective techniques to a player’s gaming experience. However, even in the industry’s early days developers were finding ways to tell compelling stories through video games. Indeed, some of these storytelling techniques remain unique in the face of much more advanced technology. An example of advanced storytelling through [...]
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TV Apps Are Soaring in Popularity, Report Says

TV Apps Are Soaring in Popularity, Report Says | Laurinda's Interactive and Digital Media | Scoop.it
Are people more interested in taking their cable subscriptions with them than they are in cutting the cord? A new report suggests that TV apps, despite a slow start and a slow trickle of content, may be catching on after all.
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Jonathan Harris // Digital Dissatisfaction: The Limits of Technology // TFI Interactive Day 2014

"Jonathan Harris gives the Closing Keynote for the 2014 TFI Interactive by looking at the disconnect between what we envision technology will do for us, and what it actually ends up doing to our lives."

 

"Tribeca Film Institute champions storytellers to be catalysts for change in their communities and around the world."


Via mirmilla, i-Docs, siobhan-o-flynn
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mirmilla's curator insight, May 21, 2014 8:36 AM

Some quick lessons about the relationship between the concept of "timelessness" and technology in the web environment.

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Interactive Documentary – In A Theatre?

Interactive Documentary – In A Theatre? | Laurinda's Interactive and Digital Media | Scoop.it

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The Digital Rocking Chair's curator insight, May 17, 2014 3:18 PM


Krishna Stott:  "Choose Your Own Documentary is a live performance of a documentary where the audience choose which way to take the story at numerous decision points – there are 1500 different outcomes…"

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Workshop on Mass Collaboration - Day One - by Stephen Downes

Workshop on Mass Collaboration - Day One - by Stephen Downes | Laurinda's Interactive and Digital Media | Scoop.it

Via Ana Cristina Pratas
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The Rise of Nintendo: A Story in 8 Bits

The Rise of Nintendo: A Story in 8 Bits | Laurinda's Interactive and Digital Media | Scoop.it
From ‘Donkey Kong’ to the NES — how a Japanese company took over the American living room. An exclusive first serial from ‘Console Wars.’

Via siobhan-o-flynn
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Internet well on way to 3 billion users, UN telecom agency reports

Internet well on way to 3 billion users, UN telecom agency reports | Laurinda's Interactive and Digital Media | Scoop.it
Laurinda Shaver 's insight:

5 May 2014 – Releasing new statistics today, the United Nations International Telecommunications Union (ITU) announced that by end 2014, there will be nearly three billion Internet users – two-thirds of them from the developing world – with mobile-broadband penetration approaching 32 per cent.

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Advertisers Seek a ‘Second Screen’ Connection With Viewers

Advertisers Seek a ‘Second Screen’ Connection With Viewers | Laurinda's Interactive and Digital Media | Scoop.it
Companies try to reach multitasking television watchers through their smartphones, tablets and laptops with Twitter and Facebook posts that are relevant to popular programs.
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Libraries in Chicago and New York will soon let people check out Wi-Fi hotspots

Libraries in Chicago and New York will soon let people check out Wi-Fi hotspots | Laurinda's Interactive and Digital Media | Scoop.it
Two libraries in the US plan to offer programs that let patrons check out Wi-Fi hotspots like they would books. The New York Public Library and the Chicago Public Library are both recipients of...
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Presentation Zen: Storyboarding & the art of finding your story

Presentation Zen: Storyboarding & the art of finding your story | Laurinda's Interactive and Digital Media | Scoop.it
Storyboarding as we know it may have been pioneered by filmmakers and animators, but we can use many of the same concepts in the development of other forms of storytelling including keynote presentations or short-form presentations such as those made...

Via Gregg Morris, Loeïza Renaut
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Jeni Mawter's curator insight, May 6, 2014 8:28 PM

Lost? Storyboarding can help you find the essence of you children's or young adult story.

Urban Book Editor's curator insight, May 10, 2014 8:47 AM

We can also use storyboarding to work out scenes in novels. If outlines feel too limiting, try storyboards instead.

Samantha Melvin's curator insight, May 11, 2014 6:14 PM

Great resource for CEDFA, this demonstrates the importance of planning "slides" in order to communicate our ideas effectively--teaching this to students is important, as they can learn to be efficient at getting their ideas out in the world #ufglobal #arted #communication #storyboarding 

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Worldbuilding: Using Transmedia Storyworlds to Shape the Future

At the core of any transmedia narrative is the “storyworld”. This presentation lays out the key elements for transmedia worldbuilding.

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A Look at Transmedia Storytelling « Nerdist

A Look at Transmedia Storytelling « Nerdist | Laurinda's Interactive and Digital Media | Scoop.it
The rise in popularity of social media platforms and apps has opened the door for storytellers to deliver their content in inventive ways that let them engage with the audience. Transmedia storytelling is becoming a way of life for many…
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Games Killed the Video Star: Five Ways That Play Is Beating TV at It's Own Game

Games Killed the Video Star: Five Ways That Play Is Beating TV at It's Own Game | Laurinda's Interactive and Digital Media | Scoop.it
I connected to YouTube on a new device recently, so a device without the vast user history Google likes to collect. I noticed at the top of the screen were the top 5 'Most Popular Right Now' videos for the UK. What struck me was that 4 out of 5 were video games. The only non video game offering was a Beyoncé video in second place.
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A Learning Secret: Don’t Take Notes with a Laptop

A Learning Secret: Don’t Take Notes with a Laptop | Laurinda's Interactive and Digital Media | Scoop.it
Students who used longhand remembered more and had a deeper understanding of the material
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The Internet Watched Other Gamers Play For 2.4 Billion Hours Last Year

The Internet Watched Other Gamers Play For 2.4 Billion Hours Last Year | Laurinda's Interactive and Digital Media | Scoop.it
No, they weren't waiting for their turn with the controller.
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Jeff Gomez Discusses Legos, Star Wars and Transmedia Campaigns - US News

Jeff Gomez Discusses Legos, Star Wars and Transmedia Campaigns - US News | Laurinda's Interactive and Digital Media | Scoop.it

"Jeff Gomez expands brands like Spider-Man and 'Avatar' into new media spaces....

 

What is the significance of corporate and brand narratives?

Those who understand how to leverage pervasive communications for their brands and franchises are seeing greater immediate impact, but more importantly they are repositioning themselves for the long-tail. With words like "narrative," "multiplatform," and "mythology" entering into the pop culture vernacular, it's small wonder that corporations and big brands are being drawn to the proven efficacy of transmedia narrative. As the 30-second spot declines, and print and radio advertising fading into history, companies are searching for new techniques to connect with an increasingly preoccupied — and increasingly vociferous — consumer base...."

 

 


Via siobhan-o-flynn
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siobhan-o-flynn's curator insight, May 20, 2014 8:57 AM

Don't miss Jeff's Transmedia Masterclass (Toronto) June 3-5

All-new and offered for the first time in CANADA, this Master Class delivers practical, how-to training and will assist you to maximize the effectiveness of your projects, your business, and your brands with the vanguard technique of transmedia storytelling.


Learn how to create intense loyalty and long-term engagement among audiences, communities and consumers, which in turn can yield multiple revenue streams


More details & registration here:


http://tmhcreativelab.com/

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My favourite waste of time: why Candy Crush and Angry Birds are so compulsive

My favourite waste of time: why Candy Crush and Angry Birds are so compulsive | Laurinda's Interactive and Digital Media | Scoop.it
Why do we get so addicted to simple games? Here are the psychological theories mobile games designers have learned to exploit. By Keith Stuart
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The vagina that scared Apple

The vagina that scared Apple | Laurinda's Interactive and Digital Media | Scoop.it
Why HappyPlayTime, an app designed to fight a stigma, won't be on iTunes
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61 Best Social Media Tools for Small Business

61 Best Social Media Tools for Small Business | Laurinda's Interactive and Digital Media | Scoop.it
A complete list of social media tools for small business that are easy, useful, and affordable (or free!).
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Apple, Amazon and the uncertain future of the book startup

Apple, Amazon and the uncertain future of the book startup | Laurinda's Interactive and Digital Media | Scoop.it

Book startups face a number of challenges — not least of which is the fact that they are competing with Amazon.

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