Laurent Chastrusse UX Designer Ergonome Web WebDesigner
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8 Mobile UX Trends You Can’t Afford to Ignore in 2015

8 Mobile UX Trends You Can’t Afford to Ignore in 2015 | Laurent Chastrusse UX Designer  Ergonome Web  WebDesigner | Scoop.it
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The Difference Between Information Architecture and UX Design | UX Booth

The Difference Between Information Architecture and UX Design | UX Booth | Laurent Chastrusse UX Designer  Ergonome Web  WebDesigner | Scoop.it
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Improve the payment experience with animations

Improve the payment experience with animations | Laurent Chastrusse UX Designer  Ergonome Web  WebDesigner | Scoop.it
Behind the scenes of Stripe Checkout
laurent c.'s insight:

Improve the payment experience with animations — #UX #UXDesign #DesignExcellent

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Architecture, design, and the connected environment - O'Reilly Radar

Architecture, design, and the connected environment - O'Reilly Radar | Laurent Chastrusse UX Designer  Ergonome Web  WebDesigner | Scoop.it
Just when it seems we're starting to get our heads around the mobile revolution, another design challenge has risen up fiercer and larger right behind it: the Internet of...
laurent c.'s insight:

Une lecture vraiment intéressante : l'architecture n'est pas du design.  

 

Bonne façon d'expliquer l'articulation UI - IA ! 

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Understanding the UX Process - UX Motel

Understanding the UX Process - UX Motel | Laurent Chastrusse UX Designer  Ergonome Web  WebDesigner | Scoop.it
Enter Now and Discover Everything You Need to Know About the UX Process on Your Resource for User Experience Information, News, and Articles.
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8 Tips From Apple's Official Guide To App Design

8 Tips From Apple's Official Guide To App Design | Laurent Chastrusse UX Designer  Ergonome Web  WebDesigner | Scoop.it
The book is 245 pages long, and free as an iBook now.
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Le design persuasif au profit du taux de conversion

Le design persuasif au profit du taux de conversion Conférence donnée par Anastasia Simitsis, Directrice Expérience utilisateur chez w.illi.am/ Journée Info
laurent c.'s insight:

Comment tenter de modifier l'attitude voir le comportement des utilisateurs par le biais des interfaces ? Résumer sur le Persuasive Design.

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SXSW 2013 - The best interface is no interface by Golden Krishna

"The best interface is no interface" at SXSW 2013. Read more at http://www.nointerface.com.

laurent c.'s insight:

Nous n'avons pas toujours besoin d'interface numérique.
La tendance est au minimaliste, il ne suffit pas de l'appliquer qu'aux éléments constituant l'interface, mais à l'interface lui-même.


Mettons l'accent sur l'expérience utilisateur invisible (IUE). 

Très bonne conférence.


Son article sur cooper  :


http://www.cooper.com/journal/2012/08/the-best-interface-is-no-interface

 

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Horizontal Scrolling and User Experience: Best Practices | Usability Geek

Horizontal Scrolling and User Experience: Best Practices | Usability Geek | Laurent Chastrusse UX Designer  Ergonome Web  WebDesigner | Scoop.it
Horizontal scrolling can make your website stand out and here we show you how to make sure you do it well without compromising user experience (UX)
laurent c.'s insight:

Les bonnes pratiques pour réussir son scroll horizontale et améliorer l'expérience utilisateur de votre site web.

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Macala Wright: How Brands Design Customer Experiences Of The Future - PSFK

Macala Wright: How Brands Design Customer Experiences Of The Future - PSFK | Laurent Chastrusse UX Designer  Ergonome Web  WebDesigner | Scoop.it
Consumers not only expect great brand experiences, they believe they’re entitled to them.
laurent c.'s insight:

Il est nécessaire de proposer de bonnes expériences à ses utilisateurs, car ça répond à leurs attentent et cela permet de renforcer leur confiance dans la marque.  

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Eyetracking And The Neuroscience Of Good Web Design

Eyetracking And The Neuroscience Of Good Web Design | Laurent Chastrusse UX Designer  Ergonome Web  WebDesigner | Scoop.it
Companies like Google eBay and Barnes amp Noble are all integrating neuroscience discoveries into their web design. Here's how.
laurent c.'s insight:

Très bon article sur l'apport des modèles mathématiques  dans la conception de vos sites internet.  Comment l'eyetracking et la neuroscience peut vous permettre  de découvrir les déclencheurs et capter l'attention de vos utilisateurs. 

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Using Dark Patterns for Good - UX Booth | UX Booth

Using Dark Patterns for Good - UX Booth | UX Booth | Laurent Chastrusse UX Designer  Ergonome Web  WebDesigner | Scoop.it

To briefly recap, a dark pattern is any interaction that benefits a company at the direct expense of the user experience. UX designers and researchers Harry Brignull and Mark Miquel have even founded a Dark Patterns website, where they highlight companies doing things they shouldn’t be doing (or, at least, things their users would prefer they didn’t do). The site’s about page states, “[our] aim is to spread awareness about Dark Patterns, and to name and shame sites that use them.”

laurent c.'s insight:

Les dark patterns sont profitable pour les utilisateurs, il faut savoir quand les utiliser. 

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From CMO to CLO: Product is the New Marketing

From CMO to CLO: Product is the New Marketing | Laurent Chastrusse UX Designer  Ergonome Web  WebDesigner | Scoop.it
When a colleague or stakeholder brings up the word value, more often than not we jump to the literal and financial meani…
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Adapting Information Architecture for Lean and Agile Environments with DoGo Mapping | UX Magazine

Adapting Information Architecture for Lean and Agile Environments with DoGo Mapping | UX Magazine | Laurent Chastrusse UX Designer  Ergonome Web  WebDesigner | Scoop.it
laurent c.'s insight:

A good practice when building anything is to begin with the end in mind, and information architecture provides a context for doing just that when building a website. Information architecture generally applies to websites, but can also apply to web applications, mobile applications, and social media software.

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Analog Keyboard for Android Wear - YouTube

As touch screens are getting smaller, soft keyboards are getting harder to use. With the Analog Keyboard Project we are exploring handwriting recognition for...
laurent c.'s insight:

Je ne comprend pas l’intérêt...

 

Ce n'est pas pratique, pas fluide et surtout est-ce vraiment fait pour ça ?  

 

A quand Excel sur la montre ? ....

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A Complete Guide to Crawling Inside Your Customer's Head With Empathy Maps - Copyblogger

A Complete Guide to Crawling Inside Your Customer's Head With Empathy Maps - Copyblogger | Laurent Chastrusse UX Designer  Ergonome Web  WebDesigner | Scoop.it
Don't start with a product, start with your customer. Improve your business by learning how to use empathy maps to serve your specific audience's needs.
laurent c.'s insight:

Outil très pratique !

 C'est aussi une bonne mise au point sur la "sympathie vs empathie "

Cette exercice vous oblige à être en phase avec vos futures utilisateurs, ce qui est important pour la construction d'une marque et la commercialisation. 

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Jean-Luc Le Moal's curator insight, August 26, 2014 3:56 AM

Comprendre la différence entre sympathie et empathie / Understanding the difference between sympathy and empathy

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Designing Great Feedback Loops | Smashing Magazine

Designing Great Feedback Loops | Smashing Magazine | Laurent Chastrusse UX Designer  Ergonome Web  WebDesigner | Scoop.it
This article discusses how to influence behavior by designing well-crafted feedback loops.
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Halo Effect: Definition and Impact on Web User Experience

The Halo Effect is when one trait of a person or thing is used to make an overall judgment of that person or thing. It supports rapid decisions, even if biased ones.
laurent c.'s insight:

L'effet Halo, très important de le garder en tête lors de la conception de votre site web. Il peut parfois combler quelques lacunes dans votre expérience utilisateur. 

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Cognition & The Intrinsic User Experience | UX Magazine

Cognition & The Intrinsic User Experience | UX Magazine | Laurent Chastrusse UX Designer  Ergonome Web  WebDesigner | Scoop.it

Over the past few years there's been a lot of discussion around whether an experience can be designed. But it seems like everyone's just getting hung up on semantics; an experience can be designed, but the user will always have the opportunity to experience it in a unique way. The reason every experience has the potential to be unique to the user is, in part, because cognition is unique to each user.

laurent c.'s insight:

L'utilisation de règles de psychologie aident à structurer à régler certains problèmes de conception. Cepandant, ne pas oublier que chaque expérience reste unique et propre à chaque individu. Les règles cognitives ne permettent en rien d'affirmer la réaction ou le temps d'exécution d'un utilisateur

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Useful tips to design horizontal website layout

Useful tips to design horizontal website layout | Laurent Chastrusse UX Designer  Ergonome Web  WebDesigner | Scoop.it
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Comment concevoir son site avec un scroll horizontale.

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When Flat Design Falls Flat - Six Revisions

When Flat Design Falls Flat - Six Revisions | Laurent Chastrusse UX Designer  Ergonome Web  WebDesigner | Scoop.it
laurent c.'s insight:

Flat design is the most popular trend in UI design right now.

Superficially, flat design is simple:

Don’t use gradients, shadows and texturesUse simple shapes, bold colors and clear typography

I believe that a few prominent flat designs sacrifice usability and best practices such as consistency for the sake of aesthetics — and this is what I’ll primarily be talking about. But first, I’d like to discuss flat design in a historical context.

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The 4 Levels of UX Design

The 4 Levels of UX Design | Laurent Chastrusse UX Designer  Ergonome Web  WebDesigner | Scoop.it
Knowing a few key things about strategy and tactics makes all the difference between designing a struggling website and a successful one. These examples and tips illustrate successful approaches to UX design that you can apply to your site.
laurent c.'s insight:

Les 4 niveaux de conception UX. 

 

Ne pas reléguer l"user expérience à un simple ajout à la fin d'un projet. L'ux commence bien avant, au tout début du projet.

Cela permet  de construire une expérience positive, les utilisateurs garderont une image positive de votre site et deviendront vos propres ambassadeurs.

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The Design Process: A Pyramid

The Design Process: A Pyramid | Laurent Chastrusse UX Designer  Ergonome Web  WebDesigner | Scoop.it
Almost two years ago, I got to sit down with Ryan Germick, the lead of the Google Doodle team.

When I asked how his tea…
laurent c.'s insight:

Le processus de conception sous la forme du pyramide. 

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