Winning entrepreneurs bond emotionally with employees, investors and customers--and dramatically increase their chances for funding and for long term success--when they hone their ability to tell meaningful stories about their businesses.
Here is an article discussing 2 examples of effective business storytelling for marketing/branding/identity purposes that really work. One is a small business (Baby Steals) and the other one is a large enterpriese (IKEA). You will notice the difference in their stories as the size of the business kicks in.
Pay close attention to what the founder of Baby Steals did/does -- because implicit in the example shared are story listening skills and how the stories she was hearing from customers/prospects also shaped the success of her company.
And then there are 10 tips for bringing storytelling into your business marketing/branding efforts. All are solid. A word of advice here -- working on several of these 10 tips takes time. The ideas you come up with during your first pass you will want to test with friends, colleagues, customers, and prospects. This is an iterative process where your focus and messaging gets sharper, clearer, and more powerful over time. So give yourself the opportunity to play. This goes no matter what size of business you have -- micro to large enteprise.
We are heading into the 4th quarter of the year -- what a great time to hone in on your business storytelling, laying a stronger foundation for your company in 2013.
Globetrotting fashion and documentary photographer Lope Navo at the age of 27 has lived and worked as a painter, graphic designer and photographer in the cities of Riyadh, Dhahran, Dubai, Hong Kong, Sydney, Bangkok, New York, Los Angeles and Berlin.
Hybrid Pedagogy is an academic and networked journal of teaching and technology that combines the strands of critical and digital pedagogy to arrive at the best social and civil uses of technology and digital media in education.
Zuckerberg told potential investors that the company’s top priorities will be to improve the Facebook mobile experience–its members now average seven hours a month checking updates on their smart phones–and to develop a model for mobile advertising so each of us sees only the type of ads for which we’ve expressed a preference.
But Zuckerberg also mentioned another big Facebook frontier, one that could be just as big a part of our daily lives. It’s what’s become known as social TV–basically using social networks, such as Facebook and Twitter, to connect people viewing TV shows, even though they’re watching on different screens in different zip codes, sometimes on different continents.
The word “TV” still dominates its name and identity, but beginning today, MTV will introduce a variety of so-called “second screen” experiences leading up to and running through its annual “MTV Movie Awards” on June 3 that may cause some users, er viewers, to question which screen is their dominant one. Not surprisingly, social media will be at the core of the new digital screen experiences, including a new movie awards category, dubbed “Real Hero,” that will be chosen dynamically in real-time by fans tweeting in to special Twitter hashtags.
Before I begin talking about the 135mm f/2 lens, I will explain why there is a the new title added to this series. This is the last of my Nikkor lenses that I will be writing about, the only other one being a “G” lens which will not work with the adapter I bought. After this posting, there will begin reviews of other third party lenses and their respective adapters. Not only will there be my thoughts on these “other” lenses, but I have invited other Fuji XP1 owners (as guests) to review their lenses. I would like to extend this invitation to everyone with a XP1 and third party lenses. The original intent that I had for creating this blog site, was because I had wanted to know before purchasing the Fuji XP1 myself, how it worked with third party lenses. There just wasn’t much out there at the time. Thus the first intention may have been personal, but I had hopes of it becoming more of a community share. So if anyone would like to participate in sharing your experiences using the Fuji XP1 with third party lenses, then write me at email@example.com. It makes the most sense to keep the format the same, i.e. one or several photos of the camera lens combination, the written personal experiences and some sample shots. There are plenty of technical reviews out there so I would like to keep this blog more in line with personal experiences, more emotional....
Remember when you used to have a period at the beginning of every day to think about your schedule, catch up with friends, maybe knock out a few tasks? It was called home room, and it went away after high school.
What does this picture of plastic frogs have to do with productivity? As we are increasingly interconnected, not all connections to technology and social media are healthy or effective. This article suggests ways to be more productive, including "Eat the Frog." Read Twain and see that it means to tackle the hardest challenge of the day at the beginning.
This infographic shows the main causes of death in 1900 in the United States and compares that with the 2010 figures. The United States, during that time underwent what many call the epidemiological transition (in essence, in developed societies we now die for different reason and generally live longer) What are the geographic factors that influence these shifts in the mortality rates? What is better about society? Has anything worsened? How come?
This article is not a punt for LinkedIn. It is a call to action to people and companies that have LinkedIn profiles to update their profiles to the same standard as they would for their resume or company profile.
"Everyone talks about mobile SEO. We all know it is important, but it is too easy to put mobile SEO strategy on the shelf. Mobile SEO is not the wave of the future, it’s already happening. If you are ignoring the growing mobile search market, you will miss out on a significant segment of your market.
Did you know that mobile SERPs are significantly different than desktop SERPs? In addition, mobile visitors have different intentions and browsing habits. Here are five ways you can take advantage of analytics tools that you already use to discover how to optimize your site for mobile visitors".
The length of one solar day on a planet is the time from noon to noon. Since the planets spin on their axes at different rates and travel about the Sun at different speeds as well, the length of one day is different for each planet. For example, on Earth the length of a solar day is 24 hours. But because of its slow rotation and its rapid orbital speed, one solar day on Mercury lasts about as long as 176 days on Earth. Mercury rotates (spins) 3 times during the time when the planet revolves twice around the sun. That means, a year on Mercury is 88 earth days long, but since Mercury spins in the same direction as it revolves around the sun, the Mercury day ends when it has effectively completed one spin (rotation) in relationship to the sun. If it would complete one rotation per revolution, a Mercury day would be indefinitely long like in locked binary systems. However, Mercury rotates slightly faster and completes 1.5 rotations per revolution, thus it has one additional rotation for every 2 revolutions, making the Mercury day as long as 2 revolutions around the sun - 176 earth days to be precise.
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