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SignUpAnywhere is a FREE HTML5 app that allows you to collect email addresses even when you are offline. It automatically syncs when you are back online and can be downloaded as a simple .csv file. https://www.signupanywhere.com No Wi-Fi, no problem Even if your connection is flaky or non-existent you can still keep collecting email addresses. As soon as your device has a connection the data will automatically sync. Use on many devices SignUpAnywhere has been designed for the iPad but works perfectly on any Android device or iPhone. You can have several devices signing up to the same list or multiple lists on the same device - the choice is yours.
Via Brian Yanish - MarketingHits.com
Excerpted from article on KISSmetrics:
"Sure, generating more traffic for your website is always a good thing. But what if you could increase conversions on your site with just a few small tweaks? It could cost a lot less and take less time.
Below are six things we did that increased our sign-up rate by more than 75%.
1. Short Simple Headline:
Try making the headline shorter and more obvious. It’s always tempting to think people understand your website better than they really do.
You have only a few seconds to capture a visitor’s interest. Make a quick, bold statement so they will decide to hang around your site longer.
2. Images:
Yes, an image can say a lot about your website or product without having to use many words.
We put a bright, cheerful image of our software on the home page. It says a few things right away.
3. Social Proof:
There are a few types of social proof that work really well:
- Testimonials: Try not to use boring text from people no one knows. Try to use a picture of the person and link to their company.
- Tweets about your company: An easy way to show some more legitimate testimonials is to use tweets about your company/product.
- Case Studies: We offer a few short case studies with summaries about how people used TeamGantt for specific projects and the benefits they got from it.
- Press Coverage: Were you in The New York Times? Show it on your website! Present a nice quote from the article and the newspaper’s logo.
- Logos of Customers: Do you have some big name customers that will allow you to put their logos up on your website? This can establish some instant credibility with others.
4. Video:
There are a few different types of videos that may help improve the communication of your message. Maybe a video that walks visitors through your product and how it can be used. Or maybe an animated video that explains the problem your product solves. Consider hiring a company to create an explainer video.
5. Longer Home Page:
This definitely is worth trying. There really isn’t any way to know if a longer home page is better or worse than your existing one without running an A/B test.
6. Call to Action:
Don’t forget this one! You need to tell your visitors what to do. Should they download an eBook, sign up for a mailing list, start a free trial, or buy your product right now? Give them a friendly nudge to help guide them to the next step..."
Each element is analyzed with more information and examples. Read full original article here:
http://blog.kissmetrics.com/optimize-homepage-sign-ups/
Via Giuseppe Mauriello
"Streamified is stream reader / aggregator / publishing platform which allows you to aggregate, filter and read news stories coming from all your selected social channels and RSS feeds. Not only. You can also easily edit and cross-post to any number of social accounts simultaneously or, at a later time. ... Key additional features include: - Scheduled posting; - Brand alerts; - Team collaboration; - Advanced Analytics and Reports. Free version available."
[Read full Robin Good's insight below] More info: https://streamified.me and here: http://streamified.com
Via Robin Good, Giuseppe Mauriello
BtoB Magazine is the publication for b2b marketing strategists.
Via Baochi
Quality social media content can set you apart from competitors, keep your brand in customer’s “top of mind” and enhance your positioning as a (Now boost your social media content with these effective tips #socialmedia
Via Alan Horton, Steven Hughes
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Rescooped by
Gerrit Bes
from Pinterest
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Mothers drove 32% of online spending in the last quarter of 2012. ;
Via Kelly Lieberman
Consulting companies like Activate Networks use social network diagrams to help pharmaceutical marketers identify prescribing histories and relationships among doctors. (Is Pharma going to target online social networks in the future?
Via Rami Kantari
Pinterest goes mobile, works with vendors to add more useful information to pins.
Via catspyjamasnz
Again and again, people I meet in real life or on Facebook tell me that they do not "get" Twitter. Twitter is very simple! It is essentially about 6 kinds of messages (called tweets). 1. Conversation (like text messages) You can all do this right?
Via Michael Q Todd
SEO used to be about tuning a website for optimal consumption by spiders. Today’s SEO is about earning recognition, social spread, and backlinks. Here are practical activities that need to be done every month to achieve real SEO results.
Via craig daniels, ABroaderView
Over the last decade, social media monitoring has become a primary form of business intelligence, used to identify, predict, and respond to consumer behavior.
Via Jimun Gimm, Gerda van Doorn
Think you know your way around social media better than the average bear? Maybe you have what it takes to be a social media marketing specialist, but rather than going with your gut, check out this...
Via Mick Say
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Learn all about inbound customer generation from surveyed marketers across the nation.
Via Gregg Breward
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![Where Do Marketers Get Customers? [Data] | Latest Social Media News | Scoop.it](http://img.scoop.it/GPGoxQ-RGYut0hpCGELkbzl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)