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Google’s Biz Chief: 50 Percent of Ads Will Go Online in the Next Five Years

Google’s Biz Chief: 50 Percent of Ads Will Go Online in the Next Five Years | Latest eCommerce News | Scoop.it
A big bet on the future of Web advertising over the next half-decade, from the man in charge of Google's monetization efforts.

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Mcommerce research reveals that men talk more and faster when shopping - QR Code Press

Mcommerce research reveals that men talk more and faster when shopping - QR Code Press | Latest eCommerce News | Scoop.it
QR Code Press Mcommerce research reveals that men talk more and faster when shopping QR Code Press The results of an mcommerce research study have just been released, and have indicated that men have a tendency to talk for a longer period of time,...

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Sustainable Shopping


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Catapult Ecommerce's curator insight, February 20, 2013 9:35 AM

An important article about shopping to save the planet by two industry experts..

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The Social Super Bowl Breakdown

The Social Super Bowl Breakdown | Latest eCommerce News | Scoop.it

Now that the Super Bowl is over, all of the social stats are in. See which ads people were talking about most and what hashtags got the most play.

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Alex Meek's curator insight, July 1, 2013 4:18 PM

Every day we see articles such as this one. They are relating sporting events to social media and vice versa. It seems like everything makes it's way to the media at some point or another.

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Google's Plan to Snatch Shopping from Amazon Is Working | Wired Business | Wired.com

Google's Plan to Snatch Shopping from Amazon Is Working | Wired Business | Wired.com | Latest eCommerce News | Scoop.it
Of all the great match-ups among tech's Fantastic Four -- Google, Apple, Facebook, Amazon -- it's Google versus Amazon that's becoming the most fascinating, and not because of who has the better tablet.

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eCommerce: Powerful UPS Graphic & comScore White Paper A Must Read

eCommerce: Powerful UPS Graphic & comScore White Paper A Must Read | Latest eCommerce News | Scoop.it
The UPS new logistics can help grow your business, provide customer service solutions, improve efficiency and productivity, and increase sustainability. Put the new logistics to work for you.

Via Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, January 28, 2013 7:45 PM

If you run an eCommerce website take a look at these great factoids on the UPS website. Love how the leading to the comScore white paper is such a rich, engaging page. The comScore study is a longer read, but well worth it since I bet your site follows trends conScore outlines.

Use the comScore study to see where your eCommerce site is out of alignment and then tune it to make more money even as you spend less. This great UPS graphic about why people abandon their carts and the comScore report will be helpful in understanding how your Ecom site compares to baselines and best practices.

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Amazon and eBay Enjoyed Strong "Same Store Sales" Growth in December - Forbes

Amazon and eBay Enjoyed Strong "Same Store Sales" Growth in December - Forbes | Latest eCommerce News | Scoop.it
Amazon and eBay Enjoyed Strong "Same Store Sales" Growth in December
Forbes
comScore estimates that retail e-commerce spending during the holidays was $42.3 billion, an increase of 14% from the prior year.

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Social Media Is The New SEO and Here's Why

Social Media Is The New SEO and Here's Why | Latest eCommerce News | Scoop.it

Via Robin Good, Antonino Militello, Martin (Marty) Smith
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Guillaume Decugis's comment, January 17, 2013 12:28 PM
Sounds like a plan. Let me know next time and we'll go for beer. Drinks on me!
The Right Image's curator insight, February 11, 2013 12:11 PM

Well said that scooper!

Pallab Kakoti's curator insight, April 6, 2014 2:26 AM

A webpage that shows a lot of social shares appears much more authoritative as compared to a webpage with few social shares. This has been corroborated by research data that shows content activity from social media channels weighs into rankings on search engines. The importance of links as a ranking parameter is less likely to cease as they evolve into a new role that indicates the importance of social media activity as a ranking factor.

Here are 20 social signals that Google tracks to determine ranking based on various social media activities on Google+, Facebook, Twitter, Pinterest, Reddit, Digg, StumbleUpon & Foursquare.  http://goo.gl/wBvVDM

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E-Commerce News: Mobile CRM: Mobile CRM Gives Retailers Ammo Against Showrooming

E-Commerce News: Mobile CRM: Mobile CRM Gives Retailers Ammo Against Showrooming | Latest eCommerce News | Scoop.it
Showrooming enabled by the proliferation of smartphones has become the bane of brick-and-mortar retailers. Basically, consumers waltz into a local Best Buy or similar big box store, find the product they are thinking of buying and check it out.

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E-Grocery Shopping May Impact Logistics in 2013 - Geeks at Heart | HighJump Software

E-Grocery Shopping May Impact Logistics in 2013 - Geeks at Heart | HighJump Software | Latest eCommerce News | Scoop.it
E-Grocery Shopping May Impact Logistics in 2013 http://t.co/FEKN7jBq

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5 Can't-Miss Inbound Marketing Trends in 2013 and Beyond!

5 Can't-Miss Inbound Marketing Trends in 2013 and Beyond! | Latest eCommerce News | Scoop.it
From the rise of gamification to the increasing value of responsive mobile, discover the biggest inbound marketing trends.
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Retail Marketing Trends: The Future of eCommerce

Retail Marketing Trends: The Future of eCommerce | Latest eCommerce News | Scoop.it
SwipeZoom's insight:

Revenue generated by global eCommerce is scheduled to hit close 1 trillion dollars by 2013 (JP Morgan). So there’s no doubt that online shopping isn’t going away anytime soon. Therefore, how can one optimize their online business and prime it to generate a community and repeat customers?

 

Here are some tips for incorporating data + analytics into your eCommerce business in order to improve your bottom line,

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Paul Battaglia's curator insight, August 16, 2013 1:24 AM

I very insightful article on making the most of your eCommerce strategy

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Online shopping soars to new heights in 2012; revenues touch $14 bn - Firstpost

Online shopping soars to new heights in 2012; revenues touch $14 bn - Firstpost | Latest eCommerce News | Scoop.it
Firstpost
Online shopping soars to new heights in 2012; revenues touch $14 bn
Firstpost
Online retail has also seen an heavy overlap with social networking due to aggressive marketing on such platforms.

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Milestones in the History of the Internet [Infographic]

Milestones in the History of the Internet [Infographic] | Latest eCommerce News | Scoop.it
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Sayed Suhail's curator insight, February 24, 2013 2:00 AM

A very interesting infographic that highlights the major milestones that have brought us the internet that we know and love today. 

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What to do when Amazon decides to jump into your business - GigaOM

What to do when Amazon decides to jump into your business - GigaOM | Latest eCommerce News | Scoop.it
GigaOM
What to do when Amazon decides to jump into your business
GigaOM
When Amazon introduced its new service, there were cries that it would put Zencoder, another cloud transcoding provider, out of business with low pricing.

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Hotels: Loyalty Programmes Not the Top Priority | .TR

Hotels: Loyalty Programmes Not the Top Priority | .TR | Latest eCommerce News | Scoop.it
Hotel guests take loyalty programmes not as the top priority.

Via Enric Lopez C.
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eTail Announces 2013 Finalists For The Annual Best-In-Class Awards - Retail Solutions Online (press release)

eTail Announces 2013 Finalists For The Annual Best-In-Class Awards - Retail Solutions Online (press release) | Latest eCommerce News | Scoop.it
eTail Announces 2013 Finalists For The Annual Best-In-Class Awards Retail Solutions Online (press release) NEW YORK, New York (January 23, 2013) – For the third year in a row, the eTail West conference will honor winners in four categories for its...

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AmazonFresh set to expand?

AmazonFresh set to expand? | Latest eCommerce News | Scoop.it
After five years, Amazon’s local grocery-delivery service remains in limited test mode, but the Internet giant recently has made some moves that could set the stage for expansion.

Via Eric Kramer
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Martin (Marty) Smith's curator insight, January 29, 2013 2:50 PM

Can Amazon Succed Where Others Failed
Not a month after comScore comes out with their "over/under" report showing verticals such as grocery and health care where underpenetrated by the Internet Amazon opens up an old wound. 

You may not remember PeaPod from back in the bubble days, but others have attempted to solve the grocery dilemma. All previous efforts have been hoisted on the petard of "local delivery". 

Local delivery is a logistical killer. Think about it. The last time I went to my Super Target I purchased 20 items for a little over $100. With an Average Order Value of $100 you would have to add a hefty shipping charge. 

Problem is my Super Target is almost across the street from my house, so any hefty delivery charge seems a foolish waste of money. Funny how human psychology is because we don't hesitate to pay as much as 100% markup on our pizza to have them delivered. 

If Amazon can bring our minds around to the pizza zone they win. The pizza zone is about:

* Being lazy.

* Not wanting to go OUT (to cold, too crowded, whatever).

* Too busy (when I am on deadline it is hard to remember to dress and shower much less cook a meal). 

* Too boring (I started selling P&G soap in Wegman's in upstate New York and HATE going to the grocery store). 

* Not Fun - shopping is the 3rd circle of HELL for many (me included). 

 

Subscription & Mobile To The Rescue
I think there is a mobile enabled subscription play here. Schwan's has proven home delivery can work. Schwan's limitation is they ONLY sell frozen food. Will we trust someone else to pick our bananas and lettuce? Maybe if they create a creative approach (maybe we get a chance to see what fresh produce they are selecting via an app). 

The other way Amazon could resurrect the RIP PeaPod local delivery is to be creative about the money. If I can JOIN and earn social status and points, contribute input and be SOCIAL then grocery shopping is FUN and worth the surcharge. 

If anyone can do it Amazon can AND pushing more through their expanded distribution centers only lowers their fixed costs. Amazon is all about the arbitrage so Amazon Groceries could happen and could work.  

 

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3 E-commerce Trends to Watch in China in 2013

3 E-commerce Trends to Watch in China in 2013 | Latest eCommerce News | Scoop.it
This is especially good news for Western brands that want to try to reach more Chinese consumers given that building brick-and-mortar outlets in China's central and Western provinces is risky. E-commerce therefore is a more ...

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2013: The Year of the Social, Local, Mobile Movement? [SoLoMo Marty Note]

2013: The Year of the Social, Local, Mobile Movement? [SoLoMo Marty Note] | Latest eCommerce News | Scoop.it
Mobile Marketing Watch
2013: The Year of the Social, Local, Mobile Movement?
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Cecile Morel's curator insight, January 19, 2013 8:29 AM

"reach and connect with the consumer closing this loop between the retailer and consumer. " mobirider will be the key enabler, making this a reality on 100% mobile holders.

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What Startups Can Learn From Netflix

What Startups Can Learn From Netflix | Latest eCommerce News | Scoop.it
So what can startups learn from the company behind the red envelopes? A lot, as Netflix has fought off challenges from many rivals and emerged an even stronger company.

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Martin (Marty) Smith's curator insight, January 15, 2013 4:46 PM

Turns out there is a TON to learn from the nimble, creative Netflix. My suggestion is startups read this article and then steal them blind. 

Trader|OS's curator insight, January 17, 2013 1:33 AM

Very interesting article about $NFLX

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17 digital marketing and ecommerce trends for 2013 by Econsultancy CEO Ashley Friedlein

17 digital marketing and ecommerce trends for 2013 by Econsultancy CEO Ashley Friedlein | Latest eCommerce News | Scoop.it
Following are my personal thoughts on what will be interesting and important in the world of digital marketing and ecommerce for 2013. As is traditional for my trends, there are around seventeen of them.

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How The #ECommerce Revolution Is Changing Everything We Know About #Retail

How The #ECommerce Revolution Is Changing Everything We Know About #Retail | Latest eCommerce News | Scoop.it

Morgan Stanley's tech analysts and retail analysts came together and published a big presentation on the eCommerce revolution.

The Morgan Stanley team expects the eCommerce opportunity – "retail sales disruption" – to get even bigger in the next few years, and says global eCommerce sales could top $1 trillion by 2016.

The presentation examines the five disruptive forces sweeping across the industry, breaks out the opportunities by region, highlights stock picks that stand to gain the most, and comes to five conclusions on where eCommerce is likely to go from here...


Via Nebojsa Stojanovic
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NEW DATA: How The Tablet Revolution Is Already Turning Ecommerce On Its Head

NEW DATA: How The Tablet Revolution Is Already Turning Ecommerce On Its Head | Latest eCommerce News | Scoop.it
Charts, numbers and analysis....

 

Although there are far fewer tablets in existence than there are smartphones, Ipads, Samsung and Nexus tabs are already changing online shopping.


In some arenas — such as the conversion rate of visiting users into actual shoppers, and the average amount they spend — tablets are already at parity with old fashioned desktop computer shopping.

 

Monetate, a company that optimizes ecommerce sites, examined a sample of 100 million online shopping experiences to produce this data on the way tablets are replacing smartphones as shopping devices — and even threatening the dominance of the desktop.

 

See how tablets have changed online shopping here. 

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The Social Media Report 2012 by Nielsen Media

The Social Media Report 2012 by Nielsen Media | Latest eCommerce News | Scoop.it

What's driving the continued growth of social media?

How is consumer usage of social media evolving?

How is social media impacting mareting?


Via The Fish Firm
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Philippe Trebaul's curator insight, January 4, 2013 3:32 AM

Bonjour.


Merci !


Pour vos articles aux contenus toujours aussi intéressants, pertinents, utiles, faciles à intégrer, et d'actualité.


And...#NewYear


Philippe TREBAUL


: 0)


33-6-42-97-88-47


@ TREBAULPhilippe


Hello Mister SILONE.


Thank you!


For your articles in the contents always also interessants, relevant, useful, easy to integrate, and of current events.


And... #NewYear


Philippe TREBAUL


: 0)


33-6-42-97-88-47


@ TREBAULPhilippe

Pedro Araújo's curator insight, January 5, 2013 7:56 AM

"SOCIAL LIKE are the most common action taken after seeing a social ad and can be a great way to raise a brand’s visibility". When I read this statement in The Social Media Report 2012, I had mixed feelings about it. Are loads of social likes positive? Yes and No, I should say. Yes if social likes are real. No if social likes are paid by brands. This latter insight can be read in Portuguese Dinheiro Vivo's article: "How Companies buy social likes" http://www.dinheirovivo.pt/Buzz/Artigo/CIECO089409.html


 
Unre Visagie's curator insight, January 12, 2013 12:27 AM

Social media supports real old fashioned direct relationships and plain hardwork!