Landing Page Optimization
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Website Optimization: What Makes A Website Fast? [Infographic] - Bit Rebels

Website Optimization: What Makes A Website Fast? [Infographic] - Bit Rebels | Landing Page Optimization | Scoop.it
Having a fast website has many positive effects, but how do you make it faster? This website optimization guide could help you through the process.

Via marketingIO
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marketingIO's curator insight, February 21, 2013 8:05 AM
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Why Yahoo's "30 Logos In 30 Days" Campaign Is Actually Brilliant Rebranding - Fast Company

Why Yahoo's "30 Logos In 30 Days" Campaign Is Actually Brilliant Rebranding - Fast Company | Landing Page Optimization | Scoop.it
Why Yahoo's "30 Logos In 30 Days" Campaign Is Actually Brilliant RebrandingFast Company... In 30 Days" Campaign Is Actually Brilliant Rebranding.
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What Would You Do With $25K In Advertising Money? - Forbes

What Would You Do With $25K In Advertising Money? - Forbes | Landing Page Optimization | Scoop.it
What Would You Do With $25K In Advertising Money?
Forbes
But good search engine optimization is a long term affair. It's a constantly changing environment.
Andrew Federici's insight:

A Scoop.it Business account is 1/25 the cost and an extremely valuable tool in generating visbility online, expecially for SMBs.

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Apptimize Brings Reliable A/B Testing To Native iOS & Android Apps - Appbb

Apptimize Brings Reliable A/B Testing To Native iOS & Android Apps - Appbb | Landing Page Optimization | Scoop.it
As we shift more of our computing to mobile devices and applications, there's also a need for a new crop of tools that help developers better build, design and test their creations, which are also specifically tailored to mobile.
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AdProof PPC Ad Copy Testing Platform Aims To Speed Up Testing Through ... - Search Engine Land

AdProof PPC Ad Copy Testing Platform Aims To Speed Up Testing Through ... - Search Engine Land | Landing Page Optimization | Scoop.it
AdProof PPC Ad Copy Testing Platform Aims To Speed Up Testing Through ...
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15 Examples of Brilliant Homepage Design

15 Examples of Brilliant Homepage Design | Landing Page Optimization | Scoop.it
Browse through fifteen examples of brands who have created excellent homepages -- from a form and a function standpoint.
Andrew Federici's insight:

Words matter...

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Conversion Testing for Low-Traffic Websites - Search Engine Land

Conversion Testing for Low-Traffic Websites - Search Engine Land | Landing Page Optimization | Scoop.it
Conversion Testing for Low-Traffic Websites
Search Engine Land
Forget Multivariate Testing. Multivariate testing can take a really long time to achieve any statistical significance. The more variables you have, the longer it can take.
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71* Things to (A/B) Test | Optimizely Blog

71* Things to (A/B) Test | Optimizely Blog | Landing Page Optimization | Scoop.it
The hardest part of A/B testing is determining what to test in the first place. After having worked with thousands of customers who do A/B testing every day, one of the most common questions we still hear is, “Where do I begin?
Andrew Federici's insight:

Optimizely is one of the easiest and best tools on the market to further the conversion cause.

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Maxymiser Study Reveals Customer Experience Is Critical for Mobile Engagement - IT Business Net

Maxymiser Study Reveals Customer Experience Is Critical for Mobile Engagement IT Business Net Combined with a team of vertically focused digital experts, Maxymiser's Customer Experience Optimization suite quickly delivers measureable results to...
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Crush The Competition With Hyper Local Listing Management! - Search Engine Land

Crush The Competition With Hyper Local Listing Management! - Search Engine Land | Landing Page Optimization | Scoop.it
Crush The Competition With Hyper Local Listing Management!
Search Engine Land
Optimize and submit to one or more of the big three data aggregators (LocalEze, Infogroup and Acxiom).
Andrew Federici's insight:

Curious if this applies to service businesses as well.

 

 

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Major Upgrade to Localytics Platform Drives Mobile and Web App Monetization - The Providence Journal

Major Upgrade to Localytics Platform Drives Mobile and Web App Monetization - The Providence Journal | Landing Page Optimization | Scoop.it
Major Upgrade to Localytics Platform Drives Mobile and Web App Monetization The Providence Journal Localytics Personalize - A/B Testing: Helps marketers easily A/B test and dynamically change content to deliver customized user experiences and...
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PR Industry Inches Towards A/B Testing

PR Industry Inches Towards A/B Testing | Landing Page Optimization | Scoop.it
While A/B testing has been commonly applied in marketing for more than a decade, the PR industry has yet to take full advantage of how this data-driven methodology could optimize its content efforts.
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Phone calls VS. form fields--which one is the key to your company's growth?

Phone calls VS. form fields--which one is the key to your company's growth? | Landing Page Optimization | Scoop.it

Click here to edit the title

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How to Increase Revenue + Drive Conversions with Multivariate ...

How to Increase Revenue + Drive Conversions with Multivariate ... | Landing Page Optimization | Scoop.it
Multivariate tests (MVT) focus on testing multiple variations simultaneously rather than sequentially. These tests represent a major time-savings to run to statistical validity, and provide the most valuable insight into how all ...
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Watch this video to witness the power of A/B testing - The Next Web

Watch this video to witness the power of A/B testing - The Next Web | Landing Page Optimization | Scoop.it
Dan Siroker is an ex-Googler who went on to oversee A/B testing on Barack Obama's 2008 presidential campaign website. He now runs Optimizely, a startup offering software to help with A/B testing.
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