![New Google Glass features unveiled | La "Réalité Augmentée" (Augmented Reality [AR]) | Scoop.it](http://img.scoop.it/gPHCup19UvSOREMmtn3Aszl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
Google reveals more details about its smart glasses project and invites "creative individuals" to try out the device.
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![La "Réalité Augmentée" (Augmented Reality [AR])](http://img.scoop.it/UdYbRMgY86PtpG0Apg9vtzOrb-0-DHNRO-lSHKMqR1o=)
Entre la réalité et le monde virtuel, se trouve le domaine de la " réalité augmentée " : celui de l'image vidéo telle qu'elle est perçue par le cerveau à laquelle viennent se superposer des informations graphiques et textuelles.
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![11 Amazing Augmented Reality Ads | La "Réalité Augmentée" (Augmented Reality [AR]) | Scoop.it](http://img.scoop.it/YnlBCWSbq8yN1QM1_le-Cjl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
Tourism: St. Pete's & Clearwater Show The Beauty Of Their Beaches
Read more: http://www.businessinsider.com/11-amazing-augmented-reality-ads-2012-1#st-petes-and-clearwater-show-the-beauty-of-their-beaches-6#ixzz1krYKNlHo Delete the scoop?
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Net-A-Porter's use of augmented reality brings a whole new meaning to window shopping.
Read more: http://www.businessinsider.com/11-amazing-augmented-reality-ads-2012-1#net-a-porter-makes-storefronts-interactive-1#ixzz1krWVHIax Delete the scoop?
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Absolut's augmented reality campaign, AbsolutTruths, shows consumers how vodka is made using an AR tag hung on Absolut bottles.
Read more: http://www.businessinsider.com/11-amazing-augmented-reality-ads-2012-1#absoluts-bottle-will-take-you-to-sweden-2#ixzz1krX6bPmU Delete the scoop?
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![Augmented Reality Business Card Comes To Life [VIDEO] | La "Réalité Augmentée" (Augmented Reality [AR]) | Scoop.it](http://img.scoop.it/eoSJUhQ-EkwFU7FHq0uEvzl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
Advertising agency JWT London has used image-recognition app Blippar to create a unique and innovative new business card that lets people view their showreel and receive directions to their office. Via Steve Yuen, ABroaderView Delete the scoop?
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Google segueix avançant amb les seves ullères.