La "Réalité Augmentée" (Augmented Reality [AR])
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La "Réalité Augmentée" (Augmented Reality [AR])
Entre la réalité et le monde virtuel, se trouve le domaine de la " réalité augmentée " : celui de l'image vidéo telle qu'elle est perçue par le cerveau à laquelle viennent se superposer des informations graphiques et textuelles.
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Augmented Reality Business Card Comes To Life [VIDEO]

Augmented Reality Business Card Comes To Life [VIDEO] | La "Réalité Augmentée" (Augmented Reality [AR]) | Scoop.it
Advertising agency JWT London has used image-recognition app Blippar to create a unique and innovative new business card that lets people view their showreel and receive directions to their office.

Via Steve Yuen, ABroaderView
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Cadbury Spots v Stripes Qwak Smack App | AdZag_

Cadbury's UK has created the first interactive chocolate bar using Blippers image recognition technology. For more ideas that challenge the status quo visit ...
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TESCO: Augmented Reality Print Ads

TESCO: Augmented Reality Print Ads | La "Réalité Augmentée" (Augmented Reality [AR]) | Scoop.it
Share This Digital Buzz Post: Related Digital Buzz Posts:Mattel: Avatar Augmented Reality Toys Augmented Reality 2.0 Future Of Interactivity Augmented Reality City 3D (Glasses Required!
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Mobile Augmented Reality by Blippar™

Live demonstration of mobile augmented reality advertising platform by blippar. See augmented reality test demos of a newspaper, augmented reality outdoor ad...
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