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Rescooped by Kraitos Wongsawan from SOCIAL MEDIA, what we think about!
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How Stumble Upon Works and Why I Won't Stumble your Post

How Stumble Upon Works and Why I Won't Stumble your Post | kraitosography | Scoop.it

Stumble Upon is the biggest driver of traffic to blogs and websites on the net, far surpassing facebook.


It is an important tool for traffic generation to your blog. A lot of people complain that it does not bring loyal readers to your blog because most people are quickly stumbling through giving random thumbs up.

 

The more I use it the more I see this to not be necessarily true. And if you use it in this way, Stumble Upon won’t reward you.

 

Stumble Upon is where I do most of my online reading, it is where I most discover new blogs, blogs that I have become loyal readers of and who I have now written guest posts for, which have driven me more traffic.


Via Martin Gysler
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Rescooped by Kraitos Wongsawan from SOCIAL MEDIA, what we think about!
Scoop.it!

Social Media: If Content Is King, Then Storytelling Is Queen. 18 Checkpoints To Consider.

Social Media: If Content Is King, Then Storytelling Is Queen. 18 Checkpoints To Consider. | kraitosography | Scoop.it

In my previous post, I touched on content marketing and I emphasized throughout the post the importance of quality content. But what does that mean? If content is king, surely storytelling must be queen! What do I mean by this? I think storytelling is an important part of blogging. I have read many blogs, articles and as I step back to reflect on those that I would consider to be the cream of the crop, I can identify three components to online storytelling. Furthermore, each component has 6 key checkpoints. The three components are:

 

- The Story - the actual content and substance of the blog;
- The Goals – as it relates to the post and what you are trying to achieve with the audience; and
- The Delivery- how the content is conveyed.

 

Now lets look at the six checkpoints of each component...


Via Martin Gysler
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