Social Media Spec...
Follow
Find
216 views | +0 today
Social Media Spectrum: Advice, Information, Links
covers the range of the social media spectrum
Your new post is loading...
Your new post is loading...
Rescooped by Julie Shatswell from AllAboutSocialMedia
Scoop.it!

The Survival Station - 51 Free Tools to Stay Informed and Invisible on the Internet

If you value your rapidly disappearing privacy while surfing the Internet you need to know about these tools.

Via Laurie DesAutels
more...
No comment yet.
Scooped by Julie Shatswell
Scoop.it!

48 Free Social Media Monitoring Tools

48 Free Social Media Monitoring Tools | Social Media Spectrum: Advice, Information, Links | Scoop.it
Go to the updated version of this post:54 Free Social Media Monitoring Tools [Update 2012] If you want to know what’s happening in the social web you need monitoring tools.
more...
No comment yet.
Rescooped by Julie Shatswell from Latest Social Media News
Scoop.it!

Social Media News

Social Media News | Social Media Spectrum: Advice, Information, Links | Scoop.it
Social Media News brings you the latest news about Facebook, Flickr, MySpace, Twitter, LinkedIn, Pinterest, Google+, YouTube and Skype.

Via Gerrit Bes
more...
No comment yet.
Scooped by Julie Shatswell
Scoop.it!

The big list of 100 tools, tips and tricks to work more efficiently online | The Buffer blog

The big list of 100 tools, tips and tricks to work more efficiently online | The Buffer blog | Social Media Spectrum: Advice, Information, Links | Scoop.it

The big list of 100 tools, tips and tricks to work more efficiently online | The Buffer blog: productivity, life hacks, writing, user experience, customer happiness and business.

more...
No comment yet.
Rescooped by Julie Shatswell from Twitter is a party...Social Media fun
Scoop.it!

Infographics, Explained by LEGO

Infographics, Explained by LEGO | Social Media Spectrum: Advice, Information, Links | Scoop.it

HA HA

ENOUGH SAID

:)Sylvia

 

LEGO bricks illustrate the simple idea behind infographics.

Data: sorted, arranged, presented visually. Got it? Good.


Via sylviaunlimited
more...
No comment yet.
Rescooped by Julie Shatswell from Curation, Social Business and Beyond
Scoop.it!

The Social Web: People Don't Share Facts, People Share Feelings

The Social Web: People Don't Share Facts, People Share Feelings | Social Media Spectrum: Advice, Information, Links | Scoop.it

I selected this piece by Kathi Kruse because I agree with what she's saying and I'm experiencing this myself everyday.

 

Intro:

 

"There's a major shift on the web and  a big change on social networks in how people spend their time.

 

**They're spending less time interacting with facts and more time communicating with people.

 

**this fundamental re-architecture of the web is going to affect almost all businesses, because almost all businesses revolve around people"

 

Excerpt:

 

"The new web means spending less time interacting with facts & more time communicating with people".

 

Here are some highlights that caught my attention:

 

**Whether it’s sharing a post on Social Media or sharing their experience in real life, people forward their “feelings” to their network, online or offline.

 

**Content that triggers arousing emotions drives that behavior

 

**Google unveiled the "Knowledge Graph" in May and called it the "First Sep in Next Generation Search"

 

**Google wants users to spend less tinme searching and more time interacting with their network

 

**What this neans for dealers is you must build your store's knowledge footprint.

 

**It's important how Google knows you. It's important how your customers/audience knows you

 

**Facts are no longer relevant unless they're perceived as coming from a trustworthy source.

 

**Facts about your business married with passion and personal experience equaols trust in your brand

 

This article reminds me of a great Ted Talk by Simon Sinek - People Don't Buy What You Do, They Buy Why You do it

http://bit.ly/NrM5NS

 

Read article here: [http://bit.ly/Nx1SJS]


Via janlgordon
more...
Julie Shatswell's comment, July 16, 2012 4:07 PM
great post - thanks for sharing this- julie
janlgordon's comment, July 16, 2012 4:12 PM
You are so welcome Julie, we know this is true don't we?
Scooped by Julie Shatswell
Scoop.it!

Just like golf there is social media “etiquette”. Have you thought of these? - Michael Q Todd

Just like golf there is social media “etiquette”. Have you thought of these? - Michael Q Todd | Social Media Spectrum: Advice, Information, Links | Scoop.it
                 ...
more...
No comment yet.
Rescooped by Julie Shatswell from Latest Social Media News
Scoop.it!

4 Ways to Use Tumblr to Connect With ... - Social Media Today

4 Ways to Use Tumblr to Connect With ... - Social Media Today | Social Media Spectrum: Advice, Information, Links | Scoop.it
social media tools Facebook, Twitter, LinkedIn–these are the darlings of the content marketing and social media worlds.But one platform is almost never mentioned.

Via Manlio Mannozzi, Gerrit Bes
more...
No comment yet.
Rescooped by Julie Shatswell from Interesting Reading
Scoop.it!

Social Media? Don’t give up! Interview with @mqtodd

Social Media? Don’t give up! Interview with @mqtodd | Social Media Spectrum: Advice, Information, Links | Scoop.it

In your Facebook profile it says you are living the dream, what does living the dream mean to you?

 

For me living the dream is not having a boss, not having clients and that I can control what I do every day and control time. There is no limit on the hours of the day. You can create hundreds of hours a day. My philosophy about Internet is know – like – follow – promote me. When people are promoting me more every day, I create hundreds of hours a day. When I write a blog post and a lot of twitter friends share it, they promote me. I don’t need to promote my blog, I got 1000 of people doing that for me. Every day is big fun for me.


Via Ivo Nový
more...
Michael Q Todd's comment, June 28, 2012 9:06 PM
Thanks so much guys wow this was before Elza gave my hair a makeover
Rescooped by Julie Shatswell from Twitter is a party...Social Media fun
Scoop.it!

Facebook Cheat Sheet: Sizes and Dimensions

Facebook Cheat Sheet: Sizes and Dimensions | Social Media Spectrum: Advice, Information, Links | Scoop.it
Updated: May 4, 2012 What is the size of the profile picture in Facebook? How wide is page of your brand? Here are all the numbers you need and you can even download a handy PDF Facebook cheat sheet.

Via sylviaunlimited
more...
No comment yet.
Scooped by Julie Shatswell
Scoop.it!

5 Ways Social Media Is Revolutionizing Talent Acquisition

5 Ways Social Media Is Revolutionizing Talent Acquisition | Social Media Spectrum: Advice, Information, Links | Scoop.it
Does your company recruit talent via social media? It should.
more...
No comment yet.
Scooped by Julie Shatswell
Scoop.it!

52 cool social media facts | Articles | Main

52 cool social media facts | Articles | Main | Social Media Spectrum: Advice, Information, Links | Scoop.it
Impress your colleagues, friends or attendees at your next presentation with these facts—one for every week of the year.
more...
No comment yet.
Rescooped by Julie Shatswell from Latest Social Media News
Scoop.it!

The Guide To 88 Social Media & Monitoring Tools

The Guide To 88 Social Media & Monitoring Tools | Social Media Spectrum: Advice, Information, Links | Scoop.it
Great list by SocialMedia8 and ViralBlog...

 

#8 Might be your lucky number today. It’s certainly the lucky number for SocialMedia8. They were willing to share 88 of the 600 social media and social monitoring tools they have mapped. Tools that might offer you powerful analytics and actionable insights across many of your markets…

 

Read more:

http://www.viralblog.com/social-media/your-guide-to-88-social-media-monitoring-tools/

 


Via Gust MEES, Gerrit Bes
more...
No comment yet.
Scooped by Julie Shatswell
Scoop.it!

@Laurie DesAutels - Using Social Media to Land Your Next Job: Looking For A New Career, Here's A Start!

@Laurie DesAutels - Using Social Media to Land Your Next Job: Looking For A New Career, Here's A Start! | Social Media Spectrum: Advice, Information, Links | Scoop.it
more...
No comment yet.
Scooped by Julie Shatswell
Scoop.it!

TweetDeck Is Your Friend | Becky Robinson Weaving Influence

TweetDeck Is Your Friend | Becky Robinson Weaving Influence | Social Media Spectrum: Advice, Information, Links | Scoop.it
Use Twitter more efficiently by downloading a 3rd Party App and learning how to use it!
more...
No comment yet.
Scooped by Julie Shatswell
Scoop.it!

5 Ways Social Media Is Revolutionizing Talent Acquisition

5 Ways Social Media Is Revolutionizing Talent Acquisition | Social Media Spectrum: Advice, Information, Links | Scoop.it
Does your company recruit talent via social media? It should.
more...
No comment yet.
Rescooped by Julie Shatswell from Twitter is a party...Social Media fun
Scoop.it!

Study reveals formula for the perfect tweet @laurenfisher

Study reveals formula for the perfect tweet @laurenfisher | Social Media Spectrum: Advice, Information, Links | Scoop.it

The big tidbit for this article is this sentence "news source was deemed to have the biggest effect on a link being retweeted."  This means people like to see the information is attributed to.  So use those @mentions on your tweets.  

 

This can also mean a possibility of a retweet from the author or company.  It could also mean interaction (if your on Klout).  For example, I sent a tweet and reference a product of a company.  The company RT it.  This is awesome because I have reached more people and can also start developing a relationship.  Verrrry Cool.

 

:)Sylvia

sylviaunlimited.com 

 

"We all love the feeling of getting a retweet on Twitter – it’s a little affirmation that not only was the tweet shared good enough to inte...


Via sylviaunlimited
more...
No comment yet.
Rescooped by Julie Shatswell from Social Media Strategies
Scoop.it!

Social Business is a Marathon, Not a Sprint

Social Business is a Marathon, Not a Sprint | Social Media Spectrum: Advice, Information, Links | Scoop.it

To me social business is as simple and as complicated as a marathon. Marathons start and end with the simplest of things, a single step. We all know how to take a step and yet, very few of us run marathons because it turns out taking millions of steps is really, really hard. Social business often starts with the simplest of communications – a tweet, a status update, a post… done well and across and organization, it creates a self-documenting, adaptive network that can better respond to a complex market. Most people don’t run marathons without some kind of coaching and to me, community managers are the social business coaching staff of an organization – knowing when and how to encourage and knowing when to step back and let things play out.


Via Ivo Nový
more...
Julie Shatswell's comment, July 16, 2012 7:29 PM
this is great info Ivo. thanks, julie
Rescooped by Julie Shatswell from SEO and Social Media Marketing
Scoop.it!

Google Increases Importance of Social Media

Google Increases Importance of Social Media | Social Media Spectrum: Advice, Information, Links | Scoop.it
Among the 22 ranking factors identified, social signals account for five of the six most influential factors in Google’s search results, according to a June 2012 study from Searchmetrics.

 

"The study showed that the most influential factors were:

 

Facebook shares (0.37) have the highest correlation.

 

Followed by number of backlinks (0.36).

 

Other high-ranking factors include Facebook comments (0.33).

 

Likes (0.3), and Tweets (0.25).

 

A number of factors display a negative correlation with Google rankings, including title character length (-0.04) and the position of title keywords (-0.05)".

 

Source: http://www.propertyportalwatch.com/2012/07/google-increases-importance-of-social-media/


Via Antonino Militello
more...
No comment yet.
Rescooped by Julie Shatswell from Curation-Corner
Scoop.it!

5 Reasons People Aren’t Sharing Your Content

5 Reasons People Aren’t Sharing Your Content | Social Media Spectrum: Advice, Information, Links | Scoop.it

Sometimes trying to get people to share your content feels like pulling teeth.

 

If you’re finding that your content isn’t being shared, these are most likely the reasons why:

 

1. You only talk about yourself

Everyone has been around constant self-promoters before—they aren't fun to talk to. Part of the reason they aren’t interesting is because they don’t involve you in the conversation.

To increase your site’s shareability, start addressing the topics your readers want to learn and talk about. People will then view you as a resource and be more likely to promote you. The Golden Rule prevails here: talk about others as much as you would like them to talk about you.

 

2. You pick topics that aren’t timely

In the age of the 24/7 news cycle, the pressure is always on to write timely content.

People like to share content that is relevant to what’s going on in their community at that moment, not content that was “so two days ago.”

Use an editorial calendar to help plan out your post schedule and ensure your posts are timely.

 

3. Your headlines aren’t catchy

You don’t have to have gimmicky headlines, but you need to them to be interesting and relevant enough to capture the small attention span of your audience. Keep your headlines less than eight words to make them punchy and memorable, just like your favorite tweets on Twitter.

See the criteria for a great headline: It’s exclusive and specific. Keeping your headlines short and sweet will make it much easier for your readers to share your content

 

4. You write huge blocks of text

Now that everyone is used to reading online, people have tiny attention spans. Most people want to scan your post before reading it so they don’t waste their time reading something that isn't relevant to them.

Having a few bullet points with multimedia will help your readers take home the main messages and easily share them with others.

 

5. You don’t make it easy to share

Do you have sharing buttons in an easy-to-use location on your site? Choose the right social media sharing buttons for your audience and place them where your audience can easily see them.

 

Ginny Soskey -- http://bit.ly/LLCwWX

Source: http://bit.ly/NdQNfl


Via maxOz
more...
No comment yet.
Rescooped by Julie Shatswell from The Maven of Media Shop Talk
Scoop.it!

Reportr.net » Social media grows in importance for finding the news

Reportr.net » Social media grows in importance for finding the news | Social Media Spectrum: Advice, Information, Links | Scoop.it

Via Terra Higginson
more...
No comment yet.
Scooped by Julie Shatswell
Scoop.it!

Weekly #Top10 Recommended Investments

Weekly #Top10 Recommended Investments | Social Media Spectrum: Advice, Information, Links | Scoop.it
Empire Best Invest GREAT EMPIRE AVENUE INVESTMENTS DazeHub Weekly #Top10 Recommended Investments   Empire Avenue | BORNCOR @BornCor  Empire Avenue | ELKHORN @ElkhornMedia  Empire Avenue | SCRUE ...
more...
No comment yet.
Rescooped by Julie Shatswell from All things Social & Tech
Scoop.it!

Moodstream™ by Getty Images

Choose a mood, and this applicaton provides images and a soundtrack to use in the background.


Via russeltarr, Cyndee Haydon www.SandbarsToSunsets.com
more...
No comment yet.
Scooped by Julie Shatswell
Scoop.it!

7 Useful Pinterest Tools to Supercharge Your Pinfluence

7 Useful Pinterest Tools to Supercharge Your Pinfluence | Social Media Spectrum: Advice, Information, Links | Scoop.it
Several third-party sites and services have piggybacked on Pinterest's success, and can help you get more out of the social networking site.
more...
No comment yet.
Scooped by Julie Shatswell
Scoop.it!

Stay.com Brings Its Social Travel Guides To Mobile, With Full Offline Maps | TechCrunch

Stay.com Brings Its Social Travel Guides To Mobile, With Full Offline Maps | TechCrunch | Social Media Spectrum: Advice, Information, Links | Scoop.it
Stay.com says it can now put a city in your pocket, and in fact, it kind of can.

The Oslo, Norway-based company is launching mobile apps so users can access its social travel guides on their phones.
more...
No comment yet.