You may be here this year. But what about next year, and the year after that? This is now an obvious problem for Midem organizers, who finally got the memo that legacy doesn't pay the bills. Which is why a complete facelift is now underway, with SXSW and even upstarts like the SF MusicTech Summit informing the transformation. The highly-structured presentations and discussion blocks of yesteryear have been replaced with frenetic, all-at-once how-tos, with lots of emphasis on DIY, startups, and 'hothouse' innovation. This is now a legacy conference struggling to find a brand-new sweet-spot, whatever that may be.