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Trent Reznor and Jimmy Iovine Discuss the New Beats Music Service - Speakeasy - WSJ

Trent Reznor and Jimmy Iovine Discuss the New Beats Music Service - Speakeasy - WSJ | Kill The Record Industry | Scoop.it
Nine Inch Nails front man Trent Reznor has rejoined forces with the head of his old label, Interscope Chairman Jimmy Iovine, to launch Beats Music, an on-demand music streaming service.
Pierre Priot's insight:

"The key, according to Mr. Iovine:  knowing not just which song a listener will like, but knowing which song should come next."

Or, "who needs a search engine ?"... It seems Reznor & Lovine will fail at beating the streaming industry on one crucial issue: stopping taking their audience as a bunch of passive morons waiting to be fed their daily dose of viral musical mediocrity.

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Will Davis's curator insight, May 13, 2014 8:37 PM

Trent Reznor and Jimmy Iovine discuss  the new beats music service - Speakeasy.

Jonathan Jfk's curator insight, September 14, 2014 9:32 PM

Credible!

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Digital Music News - Trent Reznor: And Then I Realized, I Needed My Major Label Back...

Digital Music News - Trent Reznor: And Then I Realized, I Needed My Major Label Back... | Kill The Record Industry | Scoop.it

Grizzly Bear thinks they need traditional radio to break big. And only a major label can really deliver that, at least right now. Meanwhile, even major label refugees like Trent Reznor are crawling back to the machine. Here's the moment when Reznor realized that his post-major, DIY audience was ultimately insular and limiting. He recently inked a deal with Columbia (Sony Music Entertainment).

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