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Pinterest’s New Secret Boards: Why They Matter — socialmouths

Pinterest’s New Secret Boards: Why They Matter — socialmouths | Keep Up With The Web | Scoop.it
Businesses can use Pinterest’s Secret Boards to conduct research, observe the competition, understanding prospects, collaborate and much more…...
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Podcasting: Because Your Audience Wants To Hear From You

Podcasting: Because Your Audience Wants To Hear From You | Keep Up With The Web | Scoop.it

Podcasting is the natural next step in relationship building. They know and trust your voice. They feel like they already know you. Knowing that your audience, your target market, and your clients truly want to hear from you is the most compelling reason to get started with your own podcast.

 

 

Sherryl Perry's insight:

Are you podcasting to build your audience? Thanks to Vernessa Taylor for this resource packed post to get us started.

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The Ultimate List Of WordPress Resources

The Ultimate List Of WordPress Resources | Keep Up With The Web | Scoop.it
Check out this ultimate list of WordPress resources. From themes to plugins, some of the best will be featured here.
Sherryl Perry's insight:

There are some really good blogs listed here. If you use WordPress (and you're interested in knowing how to get the most from it), you can't go wrong by subscribing to these blogs.

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15 Stats from Online Marketing Strategies in Travel 2015

15 Stats from Online Marketing Strategies in Travel 2015 | Keep Up With The Web | Scoop.it
The travel marketing sphere is evolving fast, in particular when it comes to its digital landscape, social media and mobile. Some key stats to consider!
Sherryl Perry's insight:

Here are 15 interesting statistics that travel bloggers would benefit from knowing.

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Google: The Panda Refresh Coming Really Soon

Google: The Panda Refresh Coming Really Soon | Keep Up With The Web | Scoop.it
Google's Gary Illyes said last night at SMX Advanced that the Panda update/refresh we've been waiting for for 8 months+ now is just about to be released.Gary said webmasters can expect it soon, soon a
Sherryl Perry's insight:

There's a "refresh" to Google Panda coming soon. This is not an update but it can affect you.

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Using social media to boost SEO - Fabric Digital

Using social media to boost SEO - Fabric Digital | Keep Up With The Web | Scoop.it
Using social media to boost SEO is an interesting tactic that doesn't particularly work in the same way that traditional SEO does, but still has huge...
Sherryl Perry's insight:

Did you know that (along with Google+ and Pinterest) sharing on Scoop.it produces backlinks that will help you with SEO?

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What You Need to Know About .sucks Domain Names

What You Need to Know About .sucks Domain Names | Keep Up With The Web | Scoop.it

"The sunrise period for trademark owners to register their .sucks domain names has started. That means owners of federally registered trademarks (and celebrities) can pay around $2,000 to get their brands’ .sucks domain names before those domains go on sale to the general public on June 1, 2015."

Sherryl Perry's insight:

Interesting. Kelley Keller raises several issues including the cost of reserving your own domain name or possibly fighting a trademark infringement case later.

 

Kelley also raises the concern that as the owner of a registered trademark, you are responsible for enforcing the registration and if you don’t enforce your rights, you might lose them. – Lots to think about here.

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2 Powerful Strategies You As A Blogger Desperately Need

2 Powerful Strategies You As A Blogger Desperately Need | Keep Up With The Web | Scoop.it

Are you trying to differentiate your blog from the rest? What are the two most powerful blogging strategies you can implement today? Thanks to Adrienne Smith for sharing her insight with us.

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Google Plus Social Network or SEO Advantage?

Google Plus Social Network or SEO Advantage? | Keep Up With The Web | Scoop.it
Is Google Plus social network site or more for SEO rich content connected to your website ? I believe it is both a social network and SEO for your site
Sherryl Perry's insight:

Google+ for newbies. Lisa explains this simply and gives concrete examples. 

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People Will Buy From You When They Understand What Business You’re Really In!

People Will Buy From You When They Understand What Business You’re Really In! | Keep Up With The Web | Scoop.it

Do you know what business are you really in? Do you offer tangible values to people? What problems do you solve? If you meet your prospects needs, they will buy.

Sherryl Perry's insight:

This week, +Don Purdum (from Unveil the Web) shares his insight as to how we can bring clarity to our business by defining tangible values that solve problems. Thanks Don!

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How to Determine Which Social Network is Best for Your Business

How to Determine Which Social Network is Best for Your Business | Keep Up With The Web | Scoop.it
Find out which social networks your ideal customers are actively using.
Sherryl Perry's insight:

Ever ask yourself which social network you should be active on? This post should help you decide.

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What Seriously Makes People Unsubscribe From Your Email List? Here.

What Seriously Makes People Unsubscribe From Your Email List? Here. | Keep Up With The Web | Scoop.it
Ever wonder why you keep getting a high unsubscribe rate? Here are some reasons why people unsubscribe to your email list.
Sherryl Perry's insight:

Pauline Cabrera (from TwelveSkip.com) asked twenty influential bloggers why they unsubscribe from emails. (Lots of great tips here and "yes" she included my thoughts too.)

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Did You Know Google Panda 4.1 Rewards Quality Content? #FridayFinds

Did You Know Google Panda 4.1 Rewards Quality Content? #FridayFinds | Keep Up With The Web | Scoop.it

Do you think that Google’s Panda 4.1 algorithm changes will hurt you or help you? Will quality content really increase your organic search traffic?

 

Sherryl Perry's insight:

This week, in my #FridayFinds series, we’re going to take an in-depth look at some of the latest news surrounding Google Panda 4.1.

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Take Charge of Your Stats: Piwik Analytics vs. Google Analytics

Take Charge of Your Stats: Piwik Analytics vs. Google Analytics | Keep Up With The Web | Scoop.it
Looking for an alternative to Google Analytics? Want to understand your traffic, get a deeper view? Open source contender Piwik Analytics may be your answer.
Sherryl Perry's insight:

Interested in an alternative to Google Analytics? Check out Piwik Analytics instead.

Take Charge of Your Stats: Piwik Analytics vs. Google Analytics
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50 Of The Most Beautiful Twitter Banners Of 2015 So Far – Design School

50 Of The Most Beautiful Twitter Banners Of 2015 So Far – Design School | Keep Up With The Web | Scoop.it
With over 288 million monthly active users on Twitter, you're going to need to figure out a way to stand out.
Sherryl Perry's insight:

These 50 Twitter banners should give you the inspiration to create a design that will make your Twitter profile stand out.

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Should You Put the Price First or Last?

Should You Put the Price First or Last? | Keep Up With The Web | Scoop.it
Harvard and Stanford researchers have found an answer to the age-old marketing question of whether the price should come first or last.
Sherryl Perry's insight:

Should you lead with price? Well, that depends. On what? Roger Dooley shares answers from a #neuroscience study with us.

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How To Promote Your Next Blog Post And Increase Traffic By Over 425%

How To Promote Your Next Blog Post And Increase Traffic By Over 425% | Keep Up With The Web | Scoop.it
Want to know how you can promote your blog post effectively? Check out this post to learn how to increase your traffic today.
Sherryl Perry's insight:

Do your blog posts just sit there after you publish them or do you promote them? Are you curating with Scoop.it? Do you repurpose your content? Check out this post by Adam Connell for some great ideas?

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How to Preserve Social Shares When URLs Change

How to Preserve Social Shares When URLs Change | Keep Up With The Web | Scoop.it
Robin Strohmaier
Sherryl Perry's insight:

Important: If you’re changing the URL of your WordPress blog (including to a HTTPS url) be sure to read this post by Otherwise, you may lose your social shares. 

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SEO Resources Bloggers Can Use #FridayFinds

SEO Resources Bloggers Can Use #FridayFinds | Keep Up With The Web | Scoop.it

Are you optimizing your blog posts for the search engines? Do you use SEO to drive traffic to your website? The resources in this roundup are from 8 top SEO influencers.

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Choosing WordPress Themes: Security Risks, Code Bloat and Other Issues

Choosing WordPress Themes: Security Risks, Code Bloat and Other Issues | Keep Up With The Web | Scoop.it

Need help choosing a WordPress theme?  Don’t end up with security risks, code bloat or a theme that you’re stuck with for life. Some of the resources here can help you make the right choice for you.

Sherryl Perry's insight:

Choosing a WordPress theme isn’t easy. Which best-selling themes can lead to security risks, code bloat or a theme that you’re stuck with for life?

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Are You Confused about Google’s New Ranking Signal?

Are You Confused about Google’s New Ranking Signal? | Keep Up With The Web | Scoop.it

Do your websites provide a good UX (user experience)? How do your sites display on mobile devices?


Now that Google has set April 21st as the roll-out date to use "mobile-friendliness" as a ranking signal, we need to make sure our houses are in order. The good news is that this algorithm change will only affect mobile searches and not desktop searches.

Are you ready?

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25 Photoshop Plugins That Will Blow Your Mind

25 Photoshop Plugins That Will Blow Your Mind | Keep Up With The Web | Scoop.it
25 Photoshop Plugins That Will Blow Your Mind
Sherryl Perry's insight:

Do you use Photoshop? If you do, you won't want to miss these.

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Re-Thinking Your After Blogging To-Do List

Re-Thinking Your After Blogging To-Do List | Keep Up With The Web | Scoop.it

Just writing up awesome content and publishing it on your blog isn’t enough. You need a content marketing strategy. Here are five ideas to get you started.

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10 Last-minute Ways to Increase Holiday Conversions

10 Last-minute Ways to Increase Holiday Conversions | Keep Up With The Web | Scoop.it
It’s crunch time. If you procrastinated the proper planning for this now-current holiday shopping season, not all is lost. While there’s no time to completely ...
Sherryl Perry's insight:

Here are ten examples of eCommerce websites that you can get ideas from in time for the holiday shopping season.

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16 Design Mistakes That Make Visitors Bounce From Your Website – And How to Fix Them

16 Design Mistakes That Make Visitors Bounce From Your Website – And How to Fix Them | Keep Up With The Web | Scoop.it
Admit it…You're confused. You've been told again and again: web design really matters. Your website is the window to the world. You're pretty sure your website design ticks all the right boxes. You...
Sherryl Perry's insight:

Time for a site redesign? Here's a quick easy read that will resonate with many of us. 

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Take Charge of Your Stats: Piwik Analytics vs. Google Analytics

Take Charge of Your Stats: Piwik Analytics vs. Google Analytics | Keep Up With The Web | Scoop.it
Looking for an alternative to Google Analytics? Want to understand your traffic, get a deeper view? Open source contender Piwik Analytics may be your answer.
Sherryl Perry's insight:

Looking for a (better) alternative to Google Analytics? Check out this article from to see if Piwik Analytics might be a good fit for you. (It's open source. So, it's free to us)

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