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Infographic: What Drives Social Media Searches and Engagement?

Infographic: What Drives Social Media Searches and Engagement? | social media news | Scoop.it

As it turns out, social media and search go hand-in-hand...

 

From Facebook and Twitter, to Pinterest and MySpace (yes, it still exists), social media users are often on the search for… something.

For marketers, understanding the searches that lead to improved engagement is critical.

To that end, Azntaiji Multimedia and SocialRadius have produced a new infographic highlighting exactly what so many of us are searching for.


Via Lauren Moss
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Joe Wise's curator insight, May 21, 2013 2:33 PM

Helpful in knowing which clients will need you to pull content out of thin air for them >

Ramzi Mouakassa's curator insight, May 22, 2013 4:06 AM

Not a surprise at all that the top 5 searched topics socially are (1) Technology / Scoial Media, (2) Fitness, Health, & Sports, (3) Music, (4) F&B, & (5) Travel... I think that this one dropped Movies / Cinema for sure

Michelle Gilstrap's curator insight, May 22, 2013 9:37 AM

Ever wonder what people are searching for? This infographic will open your eyes. If you have a small business, you might want to be on the social media that can get this type of search by consumers.

Rescooped by Karen Woodward from Social Media (network, technology, blog, community, virtual reality, etc...)
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The Formula Behind Facebook Engagement [infographic]

The Formula Behind Facebook Engagement [infographic] | social media news | Scoop.it

A constant challenge for Internet marketers targeting Facebook has been gaining engagement. Generally brands and page admins have defined engagement as things such as likes, shares, and comments, but more importantly to gain reputation with Facebook’s algorithm.

This infographic created by SocialMouths and American Express OPEN illustrates ways to help make a Facebook page’s post a bit more popular through optimization of post elements such as short posts, the use of emoticons, the best times to post, and contest ideas...


Via Lauren Moss, roberto toppi
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