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If Superheroes Were Sponsored By Famous Brands

If Superheroes Were Sponsored By Famous Brands | Just Tell Us about | Scoop.it

Via Deloste
Donald McClendon's insight:

We even sell swarmas!

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Sara Rock's curator insight, March 14, 2013 2:16 AM

This is an interesting way of looking at branding in a changing enviroment. How does a brand relate to a particular superhoreo & vice versa?

Obviously this has nothing to with real world branding but it does create some interesting ideas around how a brand portrays itself. In todays society we already use sports heroes & high performance athletes as brand endorsers-wht not super heroes? It also looks more at how that figure would represent the brand-are they suitable? Do they relate to the target market? Is it something that works in engaging the consumer?Does it fit with the company vision?

Obey Baitalmal's comment, March 17, 2013 4:06 AM
I absolutely agree with sponsorships, but there is one important thing the marketing must keep in mind that the superhero could in a matter of time behave badly somehow and that will end up with a negative impact for the brand.
Marlene's comment, March 20, 2013 5:39 PM
I agree it is interesting. I would think that it would be mostly a powerful message delivered to children from an early age as they are most likely to respond to it in a more. I don't think it ties in with the company vision and don't think it would work for everyone. It could be that this method is only used for some brands with in a company and should not be the overall complete choice of branding association. I personally would not associate with it but can see that it could work for certain market segments on specific brands but only really to create a bit of a buzz or to get interaction going. I worked for a company that sold in gaming a while back for www.miniclip.co.nz where you can install your brand image into the game itself that children of different ages use and that does seem to work and can generate results. It depends on how it is used to communicate to it’ targeted audience.
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Designer Creates Drone-Proof Burkha

Designer Creates Drone-Proof Burkha | Just Tell Us about | Scoop.it
As debate over the use of unmanned aerial vehicles in the U.S. rages on, a fashion designer introduces clothing that blocks drone-mounted infrared cameras

Via No Such Thing As The News
Donald McClendon's insight:

Suddenly, Harry Potter comes to mind with this.

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Rescooped by Donald McClendon from Business in a Social Media World
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Mastering the Social Web by Starting Small

Mastering the Social Web by Starting Small | Just Tell Us about | Scoop.it
We spend a lot of time on Firepole Marketing telling you how important it is to find your absolutely perfect ideal customer, and build a relationship with them.

It's a pretty smart way to get yo...

Via Cendrine Marrouat - cendrinemarrouat.com
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Cendrine Marrouat - cendrinemarrouat.com's curator insight, March 9, 2013 10:38 PM

Facebook, Twitter, Google+, LinkedIn, YouTube, Pinterest are the usual suspects when it comes to social media.

 

But what happens when you are not too sure about your audience? It would be nice to be where they hang out without the clutter and where you have a better chance of being seen, right?

 

So, why not join small and niche social media sites or even forums?

 

"[The] problem with the biggest social networking sites [is that] participating is just the price of admission, and they’re so widespread that they hardly matter in terms of differentiation or finding the people you really want to be working with.

 

Happily, there are other options."

Donald McClendon's curator insight, March 10, 2013 12:51 AM

The key is not to try and tackle all of them at once.

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KFC Employee Fired After Posting Disturbing Mashed Potato Photo

KFC Employee Fired After Posting Disturbing Mashed Potato Photo | Just Tell Us about | Scoop.it
Today from the department of "People Who Deserved To Be Fired, And Then Were, And What Did They Expect?": A KFC employee posted photos online that showed her licking a large tub of mashed potatoes in the restaurant after it was closed.

Via Stephanie Winans
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Harlem Shake Video Gets Australian Miners Fired!! - PerezHilton.com

Harlem Shake Video Gets Australian Miners Fired!! - PerezHilton.com | Just Tell Us about | Scoop.it
Raw Story
Harlem Shake Video Gets Australian Miners Fired!!
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Donald McClendon's comment, March 5, 2013 1:49 PM
The "Harlem Shake" soon to go by the wayside of Gangnam Style".
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Justin Bieber Angers Fans After Late Concert - ABC News (blog)

Justin Bieber Angers Fans After Late Concert - ABC News (blog) | Just Tell Us about | Scoop.it
ABC News (blog)
Justin Bieber Angers Fans After Late Concert
ABC News (blog)
Justin Bieber isn't even out of his teens yet, so he should understand that starting a concert late on a Monday night just isn't cool.
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Rescooped by Donald McClendon from Entrepreneurship, Innovation
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Can Social Media in the Classroom Give Voice to the Voiceless? | Social Media Today

Can Social Media in the Classroom Give Voice to the Voiceless? | Social Media Today | Just Tell Us about | Scoop.it
School can be intimidating for the soft spoken or timid bunch with a low self-esteem. Wouldn’t it be nice if there was a way to level the academic playing field?

Via Marylene Delbourg-Delphis
Donald McClendon's insight:

As long as they change the iPads at least once every year....

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Laser Hair Removal Advice For Black Skin

Laser Hair Removal Miami, LLC., and its sister company, Bay Harbour Med Spa would like to offer you expert advice on laser hair removal specific to black and... (Thanks for the feedback. Glad you found this video to be helpful.
Donald McClendon's insight:

No more Mr. Bumpy Face!

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Rescooped by Donald McClendon from Get a Job Tips
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Getajobtips.com: Yay or yuck? People have lots to say about LinkedIn skills endorsements

Getajobtips.com: Yay or yuck? People have lots to say about LinkedIn skills endorsements | Just Tell Us about | Scoop.it

Via Kathy Kaegel Bernard
Donald McClendon's insight:

If you are who you say you are, and people in your network know it. what's the harm in endorsing one another? Too much like Facebook?

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5 Steps to Effective B2B Social Media Lead Generation - Salesforce Marketing Cloud

5 Steps to Effective B2B Social Media Lead Generation - Salesforce Marketing Cloud | Just Tell Us about | Scoop.it

“There’s a weird thing called the internet and everyone uses it.” Quirky side aside, Lauren provided the steps and processes towards setting up an effective and successful lead generation program for B2Bs using social and online media. Here’s a look at the steps...


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Rescooped by Donald McClendon from Business in a Social Media World
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Mastering the Social Web by Starting Small

Mastering the Social Web by Starting Small | Just Tell Us about | Scoop.it
We spend a lot of time on Firepole Marketing telling you how important it is to find your absolutely perfect ideal customer, and build a relationship with them.

It's a pretty smart way to get yo...

Via Cendrine Marrouat - cendrinemarrouat.com
Donald McClendon's insight:

The key is not to try and tackle all of them at once.

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Cendrine Marrouat - cendrinemarrouat.com's curator insight, March 9, 2013 10:38 PM

Facebook, Twitter, Google+, LinkedIn, YouTube, Pinterest are the usual suspects when it comes to social media.

 

But what happens when you are not too sure about your audience? It would be nice to be where they hang out without the clutter and where you have a better chance of being seen, right?

 

So, why not join small and niche social media sites or even forums?

 

"[The] problem with the biggest social networking sites [is that] participating is just the price of admission, and they’re so widespread that they hardly matter in terms of differentiation or finding the people you really want to be working with.

 

Happily, there are other options."

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Pilot Reports 'Drone' Sighting at JFK - ABC News (blog)

Pilot Reports 'Drone' Sighting at JFK - ABC News (blog) | Just Tell Us about | Scoop.it
NewsNet5.com Pilot Reports 'Drone' Sighting at JFK ABC News (blog) The Federal Aviation Administration is looking into a report by an Alitalia pilot who said he saw a “small, unmanned or remote-controlled aircraft” on final approach to New York's...
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Donald McClendon's comment, March 5, 2013 1:48 PM
This looks like a pic of Oscar Pastorius. Why on this article is he pictured?
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Cardinal talks expected to last longer than other conclaves - CBS News

Cardinal talks expected to last longer than other conclaves - CBS News | Just Tell Us about | Scoop.it
CBS News
Cardinal talks expected to last longer than other conclaves
CBS News
A new CBS News/New York Times poll finds that as the cardinals meet, American Catholics are optimistic about Pope Benedict's successor.
Donald McClendon's insight:

wonder if they choose Popes like "American Idol"?

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Rescooped by Donald McClendon from No Such Thing As The News
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Icelandic Man Prepares for Unprecedented Double Arm Transplant

News videos covering science, health and technology at Sciam.com

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Should flags fly at half-staff for Whitney Houston?

Should flags fly at half-staff for Whitney Houston? | Just Tell Us about | Scoop.it
UPDATE, 5 p.m. ET: New Jersey Gov.(Correction from a few tweets ago, state gov., particularly NJ flew flags at half mast for Houston amidst controversy..http://t.co/9wTyaWBK)...
Donald McClendon's insight:

It's obvious people have not gotten over Whitney and her legacy. Most wish it hadn't ended as tragically as it did.

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Apple iWatch doesn't scare Pebble

Apple iWatch doesn't scare Pebble | Just Tell Us about | Scoop.it
Rumors are growing louder about Apple creating a smart watch, but upstarts like Pebble insist an Apple 'iWatch (RT @markgurman: I ask @pebble for comment on the iWatch rumors, they give to CNN http://t.co/Owp6rFqN)...
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